About Yocuda
Yocuda is a Retail company based in London (United Kingdom) founded in 2011 by Andrew Carroll, and was acquired by Global Blue in September 2021. Customer behavior is analyzed via checkout data capture. Yocuda has raised $4.22 million across 5 funding rounds from investors including Global Blue, Envestors and The FSE Group. The company has 4 employees. Its chief executive, as recorded, is Andrew Carroll. Yocuda offers products and services including Digital Receipts Solution, Product Recommendations, and Self-Serve Returns. Its focus areas include In Store Retail Tech, Customer Experience Management and Digital Receipts. Its legal entity is YOCUDA LIMITED. Its competitors include Microblink and Ecrebo; 2 of its 2 listed competitors have raised funding.
Company details
Founded in 2011 and based in London, United Kingdom, Yocuda operates in the retail analytics sector. Customer-centric data is captured at checkout through e-receipts, loyalty programs, and gift cards. Transactions are mapped to identify purchase patterns and predict trends. Insights are used to support customer engagement across channels. Data from multiple locations is managed via a single web platform. Clients include Argos, Halfords, and Debenhams.
- Headquarters London, United Kingdom
- Employees 4
- Founders Andrew Carroll
- Stage Acquired
- SectorsRetail
- Website yocuda.com
- Social LinkedIn X Facebook
- Acquired by Global Blue (Sep 2021)
- Legal Name Yocuda Limited
- Date of Incorporation 09 Feb, 2011
- Jurisdiction LONDON, ENGLAND
- Total Equity Funding$4.22M (USD)
in 5 rounds
- Latest Funding Round$1.84M (USD), Series A
Mar 2017
- InvestorsGlobal Blue
& 2 more
- Employee Count4
- Acquired byGlobal Blue
(Sep 2021)
Products & Services of Yocuda
Yocuda offers a comprehensive portfolio of products and services, including Digital Receipts Solution, Product Recommendations, and Self-Serve Returns.
Enables digital receipts for customer identification and personalized marketing.
Offers targeted suggestions to boost retail sales and customer loyalty.
Facilitates easy returns to enhance customer experience and retention.
Funding Insights of Yocuda
Yocuda has successfully raised a total of $4.22M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $1.84 million completed in March 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.22M
- Total Rounds 5
- Last Round Series A β $1.84M
- First Round $549,754
(Nov 2011)
- Investors Count 2
All 5 funding rounds of Yocuda with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2017 | $1.84M | Series A | β | β | |
| Sep 2016 | Series A | β | β | β | |
| Nov 2015 | $606,216 | Seed | β | β | β |
| Jan 2013 | $1.22M | Seed | β | β | |
| Nov 2011 | $549,754 | Seed | β | β |
3 investors in total: 3 institutional.
Investors in Yocuda
Yocuda has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Global Blue, Envestors and The FSE Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Funding solutions are provided by The FSE Group for businesses. | thefsegroup.com | Fleet, United Kingdom | ||
Early-stage startups are linked with investors via a crowdfunding platform. | 2004 | envestors.co.uk | London, United Kingdom | |
Tax-free shopping guidance and VAT refunds are provided for shoppers. | 1980 | globalblue.com | Nyon, Switzerland |
Investor details for Yocuda
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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- Investor portfolios
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Verified entity values are shown only after access is granted.
People of Yocuda
7 people are tracked at Yocuda (3 in leadership, 4 in team); the tracked headcount is 4.
| Name | Role | Group |
|---|---|---|
Andrew Carroll | Founder & CEO | Leadership |
Edward Drax | Managing Director | Leadership |
Simon Clegg | Chief Technology Officer | Leadership |
Rebecca Elaine Smith | Senior Marketing Manager | Team |
Frédéric Albert | Directeur De La Relation Client - Business Developpement "yocuda France" : Global BLUE Groupe | Team |
Glen Burgon | Business Development Manager | Team |
Jamie Domachi | Partnerships Manager | Team |
Complete people profiles for Yocuda
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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Timeline of Yocuda
4 dated milestones of Yocuda across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Yocuda is founded.
- Funding First funding round of $550K.
- Funding Latest funding round, Series A, of $1.8M.
- Exit Acquired by Global Blue.
Competitors of Yocuda
Yocuda has 2 listed competitors in our database, 2 of them funded. They include Microblink and Ecrebo.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| microblink.com | 2013 | London, United Kingdom | $60M | Platform offering card scanning apps-based consumer payments | ||
| ecrebo.com | 2010 | London, United Kingdom | $23.1M | 47 | Targeted marketing offers are delivered to customers via receipts. |
Detailed competitors of Yocuda
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Yocuda
The website of Yocuda (yocuda.com) receives about 1K visits a month.
- Monthly visits1K
▼ 19.5% vs previous month
Websites whose visitors overlap most with Yocuda. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
bethell.co.uk | bethell.co.uk | 100% | #6,349,846 | β | |
ceromagazine.com | ceromagazine.com | 86% | #1,680,008 | β |
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Related news about Yocuda
Complete news archive for Yocuda
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Frequently Asked Questions about Yocuda
Yocuda was founded in 2011.
Yocuda is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Andrew Carroll is the CEO of Yocuda, as recorded in our data. They have also founded this company.
Yocuda is a funded company, having raised a total of $4.22M across 5 funding rounds to date. The company's 1st funding round was a Seed of $549.75K, raised on Nov 2011.
Yocuda has 4 employees.
Founded in 2011 and based in London, United Kingdom, Yocuda operates in the retail analytics sector. Customer-centric data is captured at checkout through e-receipts, loyalty programs, and gift cards. Transactions are mapped to identify purchase patterns and predict trends. Insights are used to support customer engagement across channels. Data from multiple locations is managed via a single web platform. Clients include Argos, Halfords, and Debenhams.
Yocuda's top competitors include Microblink and Ecrebo.
Yocuda offers Digital Receipts Solution, Product Recommendations, and Self-Serve Returns.
Yocuda has 3 investors. Key investors include Global Blue, Envestors, and The FSE Group.
Yocuda operates through Yocuda Limited.
Yes. Yocuda was acquired by Global Blue in September 2021.

