About Your Super
Your Super is a company based in Santa Monica (United States) founded in 2015 by Kristel De Groot and Michael Kuech was acquired by Healing Company in October 2022.. Your Super has raised $22.5 million across 5 funding rounds from investors including Healing Company, Powerplant Ventures and White Road Investments. Your Super operates in a competitive market with competitors including Momentous, Comvita, Functional Formularies, HempFusion and Zurvita, among others.
- Headquarter Santa Monica, United States
- Founders Kristel De Groot, Michael Kuech
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$22.5 M (USD)
in 5 rounds
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Latest Funding Round
$1.5 M (USD), Series B
Oct 20, 2021
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Investors
Healing Company
& 5 more
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Employee Count
Employee Count
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Acquired by
Healing Company
(Oct 18, 2022)
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Head Team
2 people
Brand Team
1 people
Software Development Team
1 people
Sales and Marketing
1 people
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Funding Insights of Your Super
Your Super has successfully raised a total of $22.5M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $1.5 million completed in October 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series B — $1.5M
- First Round First Round
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2021 | Amount | Series B - Your Super | Valuation |
investors |
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| Mar, 2020 | Amount | Series B - Your Super | Valuation | Powerplant Ventures | |
| Jan, 2020 | Amount | Series A - Your Super | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Your Super
Your Super has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Healing Company, Powerplant Ventures and White Road Investments. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Offline focused VC firm funding companies in the US
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Founded Year | Domain | Location | |
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Early-stage healthtech startups are invested in by White Road Investments.
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Your Super
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Your Super
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Your Super Comparisons
Competitors of Your Super
Your Super operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Momentous, Comvita, Functional Formularies, HempFusion and Zurvita, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Healthcare and nutrition products are produced and marketed globally.
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| domain | founded_year | HQ Location |
Honey products are branded and distributed by Comvita globally.
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| domain | founded_year | HQ Location |
Organic whole food feeding-tube meals are manufactured and marketed.
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| domain | founded_year | HQ Location |
Health nutrition and hemp extract products are branded and distributed.
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| domain | founded_year | HQ Location |
Plant-based nutritional supplements and meal solutions are provided by Zurvita.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Your Super
Frequently Asked Questions about Your Super
When was Your Super founded?
Your Super was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Where is Your Super located?
Your Super is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.
Is Your Super a funded company?
Your Super is a funded company, having raised a total of $22.5M across 5 funding rounds to date. The company's 1st funding round was a Series A of $6M, raised on Aug 01, 2016.
What does Your Super do?
Your Super was founded in 2015 in Santa Monica, United States, as a healthcare and nutrition company. Superfood powders are produced and marketed, with claims of organic, non-GMO, and 100 plant-based composition. Products are primarily sold online within the USA. The company is led by co-founders Kristel De Groot, serving as CMO, and Michael Kuech. Operations focus on direct-to-consumer sales in the wellness sector.
Who are the top competitors of Your Super?
Your Super's top competitors include Momentous, Zurvita and HempFusion.
Who are Your Super's investors?
Your Super has 6 investors. Key investors include Healing Company, Powerplant Ventures, White Road Investments, Marstar Investments, and Döhler Ventures.
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