About Zeta
Zeta is a company based in San Ramon (United States) founded in 2015 by Ramakrishna Gaddipati and Bhavin Turakhia. It operates as a SaaS (Software-as-a-Service), and FinTech. Zeta has raised $390 million across 4 funding rounds from investors including Mastercard, Sodexo and Optum. The company has 3 employees as of March 30, 2024. Zeta has completed 1 acquisition, including INOSIM. Zeta offers products and services including Omni Stack, Digital Credit as a Service, and PayZapp. Zeta operates in a competitive market with competitors including Tink, M2P Fintech, Banked, Yapily and TrueLayer, among others.
- Headquarter San Ramon, United States
- Employees 3 as on 30 Mar, 2024
- Founders Ramakrishna Gaddipati, Bhavin Turakhia
- Stage Unicorn
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Sectors
Financial Services
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Better World Technology Pvt. Ltd.
- Date of Incorporation 07 Nov, 2016
- Jurisdiction Mumbai, Maharashtra, India
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Annual Revenue
$532.2 K (USD)5.21as on Mar 31, 2023
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Net Profit
$-1.27 M (USD)-120.61as on Mar 31, 2023
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EBITDA
$-1.1 M (USD)-87.83as on Mar 31, 2023
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Total Equity Funding
$390 M (USD)
in 4 rounds
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Latest Funding Round
$50 M (USD), Series D
Feb 11, 2025
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Investors
Mastercard
& 3 more
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Employee Count
3
as on Mar 30, 2024
- Investments & Acquisitions
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Products & Services of Zeta
Zeta offers a comprehensive portfolio of products and services, including Omni Stack, Digital Credit as a Service, and PayZapp. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Modern processing platform for embeddable banking solutions.
Platform enabling digital credit line on UPI.
Highly rated app for seamless payment experiences.
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Software Development Team
43 people
Leadership Team
13 people
Sales and Marketing
9 people
Creative and Marketing Team
8 people
Data Analysis and Operations Team
7 people
Human Resources and Administration
7 people
Senior Team
5 people
Product Management Team
3 people
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Funding Insights of Zeta
Zeta has successfully raised a total of $390M across 4 strategic funding rounds. The most recent funding activity was a Series D round of $50 million completed in February 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series D — $50.0M
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First Round
First Round
(23 Jul 2019)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2025 | Amount | Series D - Zeta | Valuation | Optum |
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| Mar, 2022 | Amount | Series C - Zeta | Valuation | Mastercard |
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| May, 2021 | Amount | Series C - Zeta | Valuation | SoftBank Vision Fund |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Zeta
Zeta has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Mastercard, Sodexo and Optum. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital investments in technology and startups.
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Founded Year | Domain | Location | |
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Optum is recognized as a leading health solution and care delivery organization.
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Founded Year | Domain | Location | |
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Global payments are processed via card network connections.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Zeta
Zeta has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include INOSIM. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Software development and IT consulting services are provided internationally.
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2003 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Zeta
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Zeta Comparisons
Competitors of Zeta
Zeta operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tink, M2P Fintech, Banked, Yapily and TrueLayer, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Tink is recognized as a leading European open banking platform.
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| domain | founded_year | HQ Location |
Banking, lending, and payment solutions are provided via custom APIs.
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| domain | founded_year | HQ Location |
Open banking APIs for payments and data access are provided.
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| domain | founded_year | HQ Location |
Platform offering open banking API solutions for payment infrastructure to banks and businesses
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| domain | founded_year | HQ Location |
Provider of open banking API solutions for payment institutions
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Zeta
Frequently Asked Questions about Zeta
When was Zeta founded?
Zeta was founded in 2015 and raised its 1st funding round 4 years after it was founded.
Where is Zeta located?
Zeta is headquartered in San Ramon, United States. It is registered at San Ramon, California, United States.
Who is the current CEO of Zeta?
Bhavin Turakhia is the current CEO of Zeta. They have also founded this company.
Is Zeta a funded company?
Zeta is a funded company, having raised a total of $390M across 4 funding rounds to date. The company's 1st funding round was a Series C of $250M, raised on Jul 23, 2019.
How many employees does Zeta have?
As of Mar 30, 2024, the latest employee count at Zeta is 3.
What is the annual revenue of Zeta?
Annual revenue of Zeta is $532.2K as on Mar 31, 2023.
What does Zeta do?
Zeta is engaged in developing innovative banking technology platforms to support financial institutions. The company focuses on expanding the reach, utility, and influence of banking through modern processing and embeddable solutions. Services are offered across sectors like digital credit, payment apps, and card programs. Solutions such as Omni Stack and Digital Credit as a Service are designed to enhance banking experiences and enable rapid product launches for clients globally.
What products or services does Zeta offer?
Zeta offers Omni Stack, Digital Credit as a Service, and PayZapp.
How many acquisitions has Zeta made?
Zeta has made 1 acquisition, including INOSIM.
Who are Zeta's investors?
Zeta has 4 investors. Key investors include Mastercard, Sodexo, Optum, and SoftBank Vision Fund.
What is Zeta's valuation?
The valuation of Zeta is $1.5B as of Mar 2022.
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