About Zmarta
Zmarta is a company based in Angelholm (Sweden) founded in 1999 was acquired by Bauer Media in July 2016.. Zmarta offers products and services including Loan Comparison Service, Insurance Comparison Service, and Electricity Deal Service. Zmarta operates in a competitive market with competitors including Compricer, Forsakringsarkivet, Lendo, Suredo and CreditBird, among others.
- Headquarter Angelholm, Sweden
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Sectors
Financial Services
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Email
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Phone
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Website
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Social
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- Legal Name Zmarta Ab
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
Bauer Media
& 1 more
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Employee Count
Employee Count
- Acquired by
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Products & Services of Zmarta
Zmarta offers a comprehensive portfolio of products and services, including Loan Comparison Service, Insurance Comparison Service, and Electricity Deal Service. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Online tool for comparing and applying for various loans.
Platform to compare and select insurance policies.
Service for comparing and switching electricity agreements.
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Funding Insights of Zmarta
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Zmarta
Zmarta has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Bauer Media and H.I.G. Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Founded Year | Domain | Location | |
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Multi-platform media and magazine brands are operated by Bauer Media.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Zmarta
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Zmarta
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Zmarta Comparisons
Competitors of Zmarta
Zmarta operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Compricer, Forsakringsarkivet, Lendo, Suredo and CreditBird, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Financial products comparison platform
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Functions as a platform for insurance policy management and switching.
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| domain | founded_year | HQ Location |
Loan comparison platform is operated for banking needs in Sweden.
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| domain | founded_year | HQ Location |
Car and home insurance quotes are compared digitally.
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| domain | founded_year | HQ Location |
Credit cards are compared online using AI for individual users.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Zmarta
Frequently Asked Questions about Zmarta
When was Zmarta founded?
Zmarta was founded in 1999.
Where is Zmarta located?
Zmarta is headquartered in Angelholm, Sweden.
What does Zmarta do?
Zmarta was established in 1999 in Angelholm, Sweden, as a platform in the financial services sector. Online comparisons of loans, insurance, credit cards, and savings options are facilitated for customers. Collaboration occurs with more than 20 lenders and banks to provide available deals and conditions. Operations are conducted under permission from the Swedish Financial Supervisory Authority by Freedom Finance Credit AB.
Who are the top competitors of Zmarta?
Zmarta's top competitors include Compricer, CreditBird and Lendo.
What products or services does Zmarta offer?
Zmarta offers Loan Comparison Service, Insurance Comparison Service, and Electricity Deal Service.
Who are Zmarta's investors?
Zmarta has 2 investors. Key investors include Bauer Media, and H.I.G. Capital.