About Zupee
Zupee is a company based in Gurugram (India) founded in 2018 by Dilsher Singh Malhi and Siddhant Saurabh.. Zupee has raised $122.04 million across 5 funding rounds from investors including Orios Venture Partners, Nepean Capital and Tomales Bay Capital. The company has 376 employees as of March 23, 2025. Zupee has completed 1 acquisition, including Nucanon. Zupee offers products and services including Ludo Supreme, Ludo Ninja, Ludo Turbo, Snakes and Ladders Plus, and Trump Cards Mania. Zupee operates in a competitive market with competitors including MPL, Baazi Games, Ability Games, Tamasha and Skrmiish, among others.
- Headquarter Gurugram, India
- Employees 376 as on 23 Mar, 2025
- Founders Dilsher Singh Malhi, Siddhant Saurabh
- Stage Minicorn
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Sectors
Media & Entertainment
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Cashgrail Private Limited
- Date of Incorporation 28 Nov, 2019
- Jurisdiction New Delhi, Delhi, India
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Annual Revenue
$24.44 M (USD)-76.64as on Mar 31, 2022
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Net Profit
$-17.8 M (USD)-302.98as on Mar 31, 2022
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EBITDA
$-18.35 M (USD)-145.78as on Mar 31, 2022
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Total Equity Funding
$122.04 M (USD)
in 5 rounds
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Latest Funding Round
$72 M (USD), Series B
Jan 05, 2022
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Investors
Orios Venture Partners
& 23 more
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Employee Count
376
as on Mar 23, 2025
- Investments & Acquisitions
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Products & Services of Zupee
Zupee offers a comprehensive portfolio of products and services, including Ludo Supreme, Ludo Ninja, Ludo Turbo, Snakes and Ladders Plus, and Trump Cards Mania. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Ludo variant for strategic play and real cash winnings
Fast-paced Ludo game for competing and earning rewards
Quick Ludo version for time-based cash prizes
Classic game with twists for real money victories
Cricket-themed card game for skill-based rewards
Funding Insights of Zupee
Zupee has successfully raised a total of $122.04M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $72 million completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series B — $72.0M
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First Round
First Round
(10 Apr 2019)
- Investors Count 24
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2022 | Amount | Series B - Zupee | Valuation | Nepean Capital , AJ Capital Partners | |
| Aug, 2021 | Amount | Series B - Zupee | Valuation | WestCap , Tomales Bay Capital | |
| Jan, 2021 | Amount | Series A - Zupee | Valuation | WestCap , Z47 |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Zupee
Zupee has secured backing from 24 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Orios Venture Partners, Nepean Capital and Tomales Bay Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Private equity investments in small and mid-cap companies are managed.
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Founded Year | Domain | Location | |
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Venture capital firm focused on early-stage investments
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Founded Year | Domain | Location | |
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Multiple sectors are targeted for venture capital investments.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Zupee
Zupee has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Nucanon. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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AI-powered platform for collaborative game and narrative design is utilized.
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2023 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
|
2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Zupee
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Zupee Comparisons
Competitors of Zupee
Zupee operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MPL, Baazi Games, Ability Games, Tamasha and Skrmiish, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Real money skill-based gaming is facilitated through an online platform.
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| domain | founded_year | HQ Location |
Provider of online platforms for poker, sports gaming, and card games
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| domain | founded_year | HQ Location |
Casino gaming platforms are developed for browser-based devices.
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| domain | founded_year | HQ Location |
Developer of social platforms facilitating interactive contests, audio experiences, and connections
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| domain | founded_year | HQ Location |
Online platform for the players to play and earn in-game rewards
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Zupee
Frequently Asked Questions about Zupee
When was Zupee founded?
Zupee was founded in 2018 and raised its 1st funding round 1 year after it was founded.
Where is Zupee located?
Zupee is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Who is the current CEO of Zupee?
Dilsher Singh Malhi is the current CEO of Zupee. They have also founded this company.
Is Zupee a funded company?
Zupee is a funded company, having raised a total of $122.04M across 5 funding rounds to date. The company's 1st funding round was a Series A of $10.03M, raised on Apr 10, 2019.
How many employees does Zupee have?
As of Mar 23, 2025, the latest employee count at Zupee is 376.
What is the annual revenue of Zupee?
Annual revenue of Zupee is $24.44M as on Mar 31, 2022.
What does Zupee do?
Zupee was founded in 2018 and is headquartered in Gurugram, India. An online platform is operated in the gaming sector, offering free-to-play digital adaptations of traditional board and card games. These are formatted for shorter sessions and emphasize skill development with straightforward learning curves. Secure play is ensured via stable internet, with compatibility provided for most Android and iOS devices through regular app updates.
Who are the top competitors of Zupee?
Zupee's top competitors include MPL, Baazi Games and Ability Games.
What products or services does Zupee offer?
Zupee offers Ludo Supreme, Ludo Ninja, Ludo Turbo, Snakes and Ladders Plus, and Trump Cards Mania.
How many acquisitions has Zupee made?
Zupee has made 1 acquisition, including Nucanon.
Who are Zupee's investors?
Zupee has 24 investors. Key investors include Orios Venture Partners, Nepean Capital, Tomales Bay Capital, WestCap, and AJ Capital Partners.
What is Zupee's valuation?
The valuation of Zupee is $659.27M as of Jan 2022.
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