
About Cal-On Marketing Private Limited
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Cal-On Marketing Private Limited is a private limited company based in Hyderabad, Telangana, India. It operates in the retail trade segment of the trading and commerce sector. It was incorporated on 24 January 2003 and has been in existence for over 23 years.
The company is registered with the Registrar of Companies (ROC), Hyderabad, under CIN U52520TG2003PTC040364.
The company has an authorised share capital of ₹1 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Yedukondalu Silam and Alla Suresh Babu.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at 16 – 51 Prashanth Nagar Opp:Survey Of India Uppal Hyderabad, Telangana, India – 500039.
As per the financials filed for FY 2017, the company reported a revenue of ₹4.07 Cr. For the same year it recorded a net profit of ₹4.92 Lakh (net margin 1.2%) and EBITDA of ₹13.74 Lakh (EBITDA margin 3.4%).
As per MCA filings, the company has open charges of ₹60 Lakh and satisfied charges of ₹8 Lakh on record. Court records list 2 cases involving the company, including 2 filed against it.
The current compliance status is marked as active non-compliant by the Registrar of Companies. For more details, the company can be reached via its website cal-on.com.
Company details
CIN history
Cal-On Marketing has one previous CIN (Corporate Identification Number): U52520AP2003PTC040364. The current CIN is U52520TG2003PTC040364, which is the unique identifier assigned by the Registrar of Companies.
| CIN | Status |
|---|---|
| U52520TG2003PTC040364 | Current |
| U52520AP2003PTC040364 | Previous |
Contact details
Cal-On Marketing Private Limited's registered office is in Hyderabad, Telangana. Its website is cal-on.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered Address16 – 51 Prashanth Nagar Opp:Survey Of India Uppal Hyderabad, Telangana, India – 500039
- IndustryTrading, Retailers, Retail Trading, Other Wholesale, Wholesale
To see the full contact details of Cal-On Marketing Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Financials of Cal-On Marketing Private Limited
FY 2025 filings availableCal-On Marketing Private Limited reported revenue of ₹4.07 Cr for FY 2017.
Financial Statement Summary
| Metrics | FY 2016-17 | FY 2015-16 | FY 2014-15 |
|---|---|---|---|
| Profit and Loss Statement | |||
| Revenue from Operations | ₹4.07 Cr | ||
| Other Income | |||
| Total Revenue | |||
| Cost of Materials Consumed | |||
| Employee Benefit Expense | |||
| Finance Costs | |||
| Depreciation and Amortisation | |||
| Other Expenses | |||
| Total Expenses | |||
| EBITDA | ₹13.74 Lakh | ||
| Profit Before Tax | |||
| Tax Expense | |||
| Net Profit (PAT) | ₹4.92 Lakh | ||
| Balance Sheet | |||
| Share Capital | |||
| Reserves and Surplus | |||
| Net Worth (Total Equity) | |||
| Long-term Borrowings | |||
| Short-term Borrowings | |||
| Trade Payables | |||
| Total Liabilities | |||
| Fixed Assets | |||
| Investments | |||
| Inventories | |||
| Trade Receivables | |||
| Cash and Bank Balance | |||
| Total Assets | |||
Financial Ratios
| Metrics | FY 2016-17 | FY 2015-16 | FY 2014-15 |
|---|---|---|---|
| Profitability | |||
| EBITDA Margin | 3.4% | ||
| Net Profit Margin | 1.2% | ||
| Return on Equity (ROE) | |||
| Return on Capital Employed (ROCE) | |||
| Return on Assets (ROA) | |||
| Liquidity and Debt | |||
| Current Ratio | |||
| Quick Ratio | |||
| Debt-to-Equity Ratio | |||
| Interest Coverage Ratio | |||
| Efficiency and Growth | |||
| Asset Turnover | |||
| Receivable Days | |||
| Payable Days | |||
| Inventory Days | |||
| Revenue Growth | |||
| Net Profit Growth | |||
To see the full financial statements and ratios of Cal-On Marketing Private Limited, buy the company report.
Board of directors of Cal-On Marketing Private Limited
Cal-On Marketing has 2 current directors and 6 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Yedukondalu Silam | Director | 19 Jun 2013 | 13 Years 4 Months | Current |
| Alla Suresh Babu | Director | 24 Oct 2014 | 12 Years 0 Months | Current |
Auditor
Cal-On Marketing Private Limited is audited by MANOHAR AND VENKATA for the financial year 2017.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| MANOHAR AND VENKATA | FY 2017 | 009672S |
Shareholding
The shareholding of Cal-On Marketing Private Limited is on record for 2 financial years, the latest being FY 2017, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2017 | FY 2016 |
|---|---|---|
| Promoters | ||
| Domestic institutional investors (DII) | ||
| Foreign institutional investors (FII) | ||
| Public | ||
| Others |
To see the full shareholding pattern of Cal-On Marketing Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 24 Sep 2013 | 10502240 | State Bank of Hyderabad | ₹60 Lakh | Open | |
| 22 Dec 2004 | 90119936 | State Bank of India | ₹8 Lakh | Satisfied |
To see the full charge records of Cal-On Marketing Private Limited, buy the company report.
Total charge records: 2 View all charges
Legal cases
Cal-On Marketing Private Limited has 2 court cases on record: 2 filed against it. All cases are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| High courts | 2 | 2 | 0 |
Cases on record (2 of 2)
| Court | Type of case | Party | Status |
|---|---|---|---|
| High Court, TELANGANA | Court case (TREVC) | Filed against the company by The State of A.P., | Disposed |
| High Court, TELANGANA | Court case (TREVC) | Filed against the company by The State of Andhra Pradesh | Disposed |
To see the full case history of Cal-On Marketing Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Cal-On Marketing Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
No GST registration is on our record for Cal-On Marketing Private Limited; the GSTIN and return-filing check is in the company report Buy the company report.
Recent activity
Cal-On Marketing Private Limited has 8 board changes on record since 2010: 2 appointments and 6 cessations. The latest: Srinivas Rao Alla ceased to be Director on 29 Oct 2014.
2 earlier events are in the company report.
Frequently asked questions
Cal-On Marketing is an active private limited company based in Hyderabad, Telangana, India. The company works in retailers, within the trading industry. It was incorporated on 24 January 2003 (23+ years old) and is registered under CIN U52520TG2003PTC040364.
Cal-On Marketing has 2 current directors:
- Yedukondalu Silam - Director
- Alla Suresh Babu - Director
The latest financial statements of Cal-On Marketing on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The CIN (Corporate Identification Number) of Cal-On Marketing is U52520TG2003PTC040364. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Cal-On Marketing has 2 court cases on record: 2 filed against it.
Cal-On Marketing was incorporated on 24 January 2003, making it 23+ years old. It is registered with the Registrar of Companies, Hyderabad.
Srinivas Rao Alla ceased to be Director on 29 Oct 2014. Alla Suresh Babu was appointed as Director on 24 Oct 2014. Ramadevi Alla ceased to be Director on 29 Jul 2013. Cal-On Marketing has 8 board changes on record in total.
Cal-On Marketing can be reached through the website cal-on.com. Its registered office is in Hyderabad, Telangana, India.
The registered office of Cal-On Marketing is at 16 – 51 Prashanth Nagar Opp:Survey Of India Uppal Hyderabad, Telangana, India – 500039.
Cal-On Marketing operates in the trading industry, in the retailers segment.