Debonair Merchandise Private Limited
About Debonair Merchandise Private Limited
Data last updated:
Debonair Merchandise Private Limited is a private limited company based in New Delhi, Delhi, India. It operates in the retail trade segment of the trading and commerce sector. It was incorporated on 28 January 2010 and has been in existence for over 16 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U52100DL2010PTC329145. The company has 1 GST registration on record, which is no longer active.
The company has an authorised share capital of ₹66 Cr and a paid-up capital of ₹45.48 Cr. It is led by directors Nritya Dev Jha and Renu Aggarwal.
Its last annual general meeting (AGM) was held on 30 September 2023, and its latest financial statements are for the year ended 31 March 2023. The registered office is at Flat No. 1006 10th Floor Mercantile House 15 K.G Marg, New Delhi, Delhi, India – 110001.
As per the financials filed for FY 2023, the company reported a revenue of ₹1.79 Cr, a decline of 76% compared to the previous year. For the same year it recorded a net loss of ₹1.22 Cr (net margin -68.2%) and EBITDA of -₹1.19 Cr (EBITDA margin -66.5%). Revenue has declined at a compounded annual rate (CAGR) of 19% over three years and 28% over five years.
As per MCA filings, the company has satisfied charges of ₹16 Lakh on record. Court records list 1 case involving the company, including 1 filed by the company. The company has 11 deals on record (8 secondary share transfers, 3 funding rounds), with disclosed funding of ₹45.47 Cr; the latest was in March 2018. Its 10 peer companies in the same principal business activity (retail trading) are compared by revenue, 5 larger and 5 smaller; the largest is Surpati Motors Private Limited with revenue of ₹1.79 Cr.
The current compliance status is marked as compliant by the Registrar of Companies.
Company details
CIN history
Debonair Merchandise has one previous CIN (Corporate Identification Number): U52100HR2010PTC040017. The current CIN is U52100DL2010PTC329145, which is the unique identifier assigned by the Registrar of Companies.
| CIN | Status |
|---|---|
| U52100DL2010PTC329145 | Current |
| U52100HR2010PTC040017 | Previous |
Contact details
Debonair Merchandise Private Limited's registered office is in New Delhi, Delhi. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Registered AddressFlat No. 1006 10th Floor Mercantile House 15 K.G Marg, New Delhi, Delhi, India – 110001
- IndustryTrading, Retailers, Retail Trading
To see the full contact details of Debonair Merchandise Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Debonair Merchandise is trade. In detail, this covers retail trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G2 | Retail Trading |
To see the full business activity and turnover split of Debonair Merchandise Private Limited, buy the company report.
Financials of Debonair Merchandise Private Limited
FY 2023 filings availableDebonair Merchandise Private Limited reported revenue of ₹1.79 Cr (down 76% YoY) for FY 2023.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 28% over five years, including a 76% fall in the latest year. EBITDA fell 118% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 |
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| EBITDA | -₹1.19 Cr | ||||
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| Net Profit (PAT) | -₹1.22 Cr | ||||
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Financial Ratios
| Metrics | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | -66.5% | ||||
| Net Profit Margin | -68.2% | ||||
| Return on Equity (ROE) | |||||
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To see the full financial statements and ratios of Debonair Merchandise Private Limited, buy the company report.
Board of directors of Debonair Merchandise Private Limited
Debonair Merchandise has 2 current directors and 9 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Nritya Dev Jha | Director | 01 Nov 2016 | 10 Years 0 Months | Current |
| Renu Aggarwal | Director | 12 Aug 2024 | 2 Years 2 Months | Current |
Peer comparison
Debonair Merchandise Private Limited is compared with the 10 companies closest to it by revenue in the same principal business activity (retail trading), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Surpati Motors Private Limited | ₹1.79 Cr (FY 2021) | -22.0% | Itarsi, Madhya Pradesh, India | |||
| Amita Exports Private Limited | ₹1.79 Cr (FY 2019) | 538.0% | Delhi, India | |||
| Mehgaon Crop Producer Company Limited | ₹1.79 Cr (FY 2025) | 51.0% | Mehgaon, Madhya Pradesh, India | |||
| Tod's Retail India Private Limited | ₹1.79 Cr (FY 2025) | Mumbai, Maharashtra, India | ||||
| Hindustan Solartech Private Limited | ₹1.79 Cr (FY 2025) | 1867.0% | Lucknow, Uttar Pradesh, India | |||
| Debonair Merchandise Private Limitedthis company | ₹1.79 Cr (FY 2023) | -₹1.22 Cr | -68.2% | -76.0% | New Delhi, Delhi, India | |
| Maya Jewels Private Limited | ₹1.79 Cr (FY 2016) | -77.0% | Mumbai, Maharashtra, India | |||
| V K Four Agencies Private Limited | ₹1.79 Cr (FY 2024) | 30.0% | Indore, Madhya Pradesh, India | |||
| Kenmed Pharma Private Limited | ₹1.79 Cr (FY 2024) | 10.0% | Jaipur, Rajasthan, India | |||
| Third Eye Education Private Limited | ₹1.79 Cr (FY 2024) | 0.0% | Guwahati, Assam, India | |||
| Top Gear Cars Private Limited | ₹1.79 Cr (FY 2025) | 176.0% | New Delhi, Delhi, India |
To see the full peer comparison of Debonair Merchandise Private Limited, buy the company report.
Auditor
Debonair Merchandise Private Limited is audited by NARESH JAI & ASSOCIATES for the financial year 2017.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| NARESH JAI & ASSOCIATES | FY 2017 | 019082N |
Shareholding
The shareholding of Debonair Merchandise Private Limited is on record for 2 financial years, the latest being FY 2017, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2017 | FY 2016 |
|---|---|---|
| Promoters | ||
| Domestic institutional investors (DII) | ||
| Foreign institutional investors (FII) | ||
| Public | ||
| Others |
To see the full shareholding pattern of Debonair Merchandise Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 08 Dec 2010 | 10258318 | Srs Finance Limited. | ₹16 Lakh | Satisfied |
To see the full charge records of Debonair Merchandise Private Limited, buy the company report.
Total charge records: 1 View all charges
Deals & funding
Debonair Merchandise Private Limited has 11 deals on record (8 secondary share transfers, 3 funding rounds), with disclosed funding of ₹45.47 Cr; the latest was in March 2018.
Deals on record (5 of 11)
| When | Deal | Amount | Parties |
|---|---|---|---|
| Mar 2018 | Secondary share transfer | Undisclosed | Buyer: Avon Marktrade Private Limited , an individual Seller: Satyam Precious Metals Private Limited , Wellknown Jewellers Private Limited , 2 individuals |
| Mar 2017 | Secondary share transfer | Undisclosed | Buyer: Wellknown Jewellers Private Limited , Decent Tradecom Private Limited , Dwarka Investments Private Limited , an individual Seller: Akriti Global Traders Limited , Destiny Gems & Jewellers Private Limited , Sonali Buildcon Private Limited |
| Jan 2016 | Secondary share transfer | Undisclosed | Buyer: Akriti Global Traders Limited , Volcano Buildcon Limited , an individual Seller: Gehna Precious Metals Limited , Vision Jewellers Private Limited , an individual |
| Dec 2015 | Secondary share transfer | Undisclosed | Buyer: Akriti Global Traders Limited Seller: Destiny Gems & Jewellers Private Limited |
| Oct 2014 | Secondary share transfer | Undisclosed | Buyer: Destiny Gems & Jewellers Private Limited Seller: an individual |
To see the full deal history of Debonair Merchandise Private Limited, buy the company report.
Deal records are compiled from filings and public sources; amounts are shown only where the source reported them.
Legal cases
Debonair Merchandise Private Limited has 1 court case on record: 1 filed by Debonair Merchandise. All case is disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| High courts | 1 | 0 | 0 |
Cases on record (1 of 1)
| Court | Type of case | Party | Status |
|---|---|---|---|
| High Court of Delhi | Writ petition | Filed by the company against Asst Commissioner of Income Tax & Ors. | Disposed |
To see the full case history of Debonair Merchandise Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Debonair Merchandise Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Debonair Merchandise has 1 GST registration on record, and it has been cancelled or is inactive. Only active GST numbers are listed on this page.
To see the full GST registrations and return filing status of Debonair Merchandise Private Limited, buy the company report.
Recent activity
Debonair Merchandise Private Limited has 10 board changes on record since 2014: 2 appointments and 8 cessations. The latest: Renu Aggarwal ceased to be Additional Director on 29 Sep 2024.
3 earlier events are in the company report.
Frequently asked questions
Debonair Merchandise is an active private limited company based in New Delhi, Delhi, India. The company works in retailers, within the trading industry. It was incorporated on 28 January 2010 (16+ years old) and is registered under CIN U52100DL2010PTC329145.
Debonair Merchandise has 2 current directors:
- Nritya Dev Jha - Director
- Renu Aggarwal - Director
The latest financial statements of Debonair Merchandise on record with the MCA are for the year ended 31 March 2023. Its last annual general meeting was held on 30 September 2023. Year-wise statements from 2015 are in the company report.
No. Debonair Merchandise has 1 GST registration on record and it is cancelled or inactive.
The CIN (Corporate Identification Number) of Debonair Merchandise is U52100DL2010PTC329145. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Debonair Merchandise has 1 court case on record: 1 filed by the company.
Debonair Merchandise was incorporated on 28 January 2010, making it 16+ years old. It is registered with the Registrar of Companies, Delhi.
Debonair Merchandise has 11 deals on record (8 secondary share transfers, 3 funding rounds), with disclosed funding of ₹45.47 Cr; the latest was in March 2018.
The peers of Debonair Merchandise by revenue are Surpati Motors Private Limited, Amita Exports Private Limited, Mehgaon Crop Producer Company Limited, Tod's Retail India Private Limited, Hindustan Solartech Private Limited and 5 more, all in the same principal business activity (retail trading).
Renu Aggarwal ceased to be Additional Director on 29 Sep 2024. Renu Aggarwal was appointed as Director on 12 Aug 2024. Rekha Pareek ceased to be Additional Director on 30 Nov 2021. Debonair Merchandise has 10 board changes on record in total.
The registered office of Debonair Merchandise is at Flat No. 1006 10th Floor Mercantile House 15 K.G Marg, New Delhi, Delhi, India – 110001.
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