
About Direct Response Services Pvt.Ltd.
Data last updated:
Direct Response Services Pvt.Ltd. is a private limited company based in Kolkata, West Bengal, India. It operates in the advertising and market research segment of the business services sector. It was incorporated on 19 January 1993 and has been in existence for over 33 years.
The company is registered with the Registrar of Companies (ROC), Kolkata, under CIN U74940WB1993PTC057521. Its GSTIN is 19AAACD9105A1Z4 (West Bengal).
The company has an authorised share capital of ₹25 Lakh and a paid-up capital of ₹3.75 Lakh. It is led by directors including Devika Ray and Sidhartha Roy.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at 103 Tivoli Court, Kolkata, West Bengal, India – 700019.
As per the financials filed for FY 2025, the company reported a revenue of ₹60.98 Lakh, a growth of 8% compared to the previous year. For the same year it recorded a net loss of ₹2.99 Lakh (net margin -4.9%) and EBITDA of ₹1.15 Lakh (EBITDA margin 1.9%). Revenue has declined at a compounded annual rate (CAGR) of 5% over three years and 6% over five years.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website responseindia.com.
Company details
Contact details
Direct Response Services Pvt.Ltd.'s registered office is in Kolkata, West Bengal. Its website is responseindia.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered Address103 Tivoli Court, Kolkata, West Bengal, India – 700019
- IndustryBusiness Services, Advertising And Market Research
To see the full contact details of Direct Response Services Pvt.Ltd., buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Direct Response Services is professional, scientific and technical activities. In detail, this covers advertising and market research.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| M | Professional, scientific and technical activities | 73 | Advertising and market research |
To see the full business activity and turnover split of Direct Response Services Pvt.Ltd., buy the company report.
Financials of Direct Response Services Pvt.Ltd.
FY 2025 filings availableDirect Response Services Pvt.Ltd. reported revenue of ₹60.98 Lakh (up 8% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue rose 8% in the latest year, though over five years it has declined at a compounded annual rate (CAGR) of 6%. EBITDA fell 91% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | |||||
| Other Income | |||||
| Total Revenue | |||||
| Cost of Materials Consumed | |||||
| Employee Benefit Expense | |||||
| Finance Costs | |||||
| Depreciation and Amortisation | |||||
| Other Expenses | |||||
| Total Expenses | |||||
| EBITDA | ₹1.15 Lakh | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | -₹2.99 Lakh | ||||
| Balance Sheet | |||||
| Share Capital | |||||
| Reserves and Surplus | |||||
| Net Worth (Total Equity) | |||||
| Long-term Borrowings | |||||
| Short-term Borrowings | |||||
| Trade Payables | |||||
| Total Liabilities | |||||
| Fixed Assets | |||||
| Investments | |||||
| Inventories | |||||
| Trade Receivables | |||||
| Cash and Bank Balance | |||||
| Total Assets | |||||
Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 1.9% | ||||
| Net Profit Margin | -4.9% | ||||
| Return on Equity (ROE) | |||||
| Return on Capital Employed (ROCE) | |||||
| Return on Assets (ROA) | |||||
| Liquidity and Debt | |||||
| Current Ratio | |||||
| Quick Ratio | |||||
| Debt-to-Equity Ratio | |||||
| Interest Coverage Ratio | |||||
| Efficiency and Growth | |||||
| Asset Turnover | |||||
| Receivable Days | |||||
| Payable Days | |||||
| Inventory Days | |||||
| Revenue Growth | |||||
| Net Profit Growth | |||||
To see the full financial statements and ratios of Direct Response Services Pvt.Ltd., buy the company report.
Board of directors of Direct Response Services Pvt.Ltd.
Direct Response Services has 3 current directors and 2 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Devika Ray Also directs: Response India Pvt Ltd | Director | 16 Dec 2019 | 6 Years 10 Months | Current |
| Sidhartha Roy Also directs: Response India Pvt Ltd | Director | 19 Jan 1993 | 33 Years 9 Months | Current |
| Rashi Ray Also directs: Response India Pvt Ltd | Director | 20 Dec 2013 | 12 Years 10 Months | Current |
Auditor
Direct Response Services Pvt.Ltd. is audited by A.R.MAITI& CO. for the financial year 2017.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| A.R.MAITI& CO. | FY 2017 | 307093E |
Shareholding
The shareholding of Direct Response Services Pvt.Ltd. is on record for 2 financial years, the latest being FY 2017, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2017 | FY 2016 |
|---|---|---|
| Promoters | ||
| Domestic institutional investors (DII) | ||
| Foreign institutional investors (FII) | ||
| Public | ||
| Others |
To see the full shareholding pattern of Direct Response Services Pvt.Ltd., buy the company report.
Legal cases
No court or tribunal cases involving Direct Response Services Pvt.Ltd. are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Direct Response Services Pvt.Ltd.; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
Employees & EPFO
Direct Response Services Pvt.Ltd. has 1 active EPFO establishment as of Apr 04, 2024.
GST
Direct Response Services has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 19AAACD9105A1Z4 | West Bengal | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of Direct Response Services Pvt.Ltd., buy the company report.
Recent activity
Direct Response Services Pvt.Ltd. has 5 board changes on record since 1993: 3 appointments and 2 cessations. The latest: Devika Ray ceased to be Additional Director on 17 Dec 2020.
Frequently asked questions
Direct Response Services is an active private limited company based in Kolkata, West Bengal, India. The company works in advertising and market research, within the business services industry. It was incorporated on 19 January 1993 (33+ years old) and is registered under CIN U74940WB1993PTC057521.
Direct Response Services has 3 current directors:
- Devika Ray - Director
- Sidhartha Roy - Director
- Rashi Ray - Director
The latest financial statements of Direct Response Services on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Direct Response Services is 19AAACD9105A1Z4, registered in West Bengal.
The CIN (Corporate Identification Number) of Direct Response Services is U74940WB1993PTC057521. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Direct Response Services was incorporated on 19 January 1993, making it 33+ years old. It is registered with the Registrar of Companies, Kolkata.
Devika Ray ceased to be Additional Director on 17 Dec 2020. Devika Ray was appointed as Director on 16 Dec 2019. Ram Ray ceased to be Director on 12 Nov 2019. Direct Response Services has 5 board changes on record in total.
Direct Response Services can be reached through the website responseindia.com. Its registered office is in Kolkata, West Bengal, India.
The registered office of Direct Response Services is at 103 Tivoli Court, Kolkata, West Bengal, India – 700019.
Direct Response Services operates in the business services industry, in the advertising and market research segment.