DPIIT recognised startup Government of India
Startup India
Donkey Lifestyle Private Limited - e-commerce in Mumbai, Maharashtra, India. FY 2026 financials & compliance.
Revenue · FY 2023
₹2.68 Lakh
▼ 86% YoY
Net loss · FY 2023
₹1.92 Lakh
Net margin -71.8%
EBITDA · FY 2023
-₹1.92 Lakh
EBITDA margin -71.8%
Authorised capital
₹10 Lakh
Registered with MCA
Paid-up capital
₹6 Lakh
Issued & subscribed
Open charges
₹7 Lakh
Satisfied ₹7 Lakh
Company age
7 yrs
Est. 2019
Directors on board
2
As per MCA filings
About Donkey Lifestyle Private Limited
Data last updated:
Donkey Lifestyle Private Limited is a private limited company based in Mumbai, Maharashtra, India, recognised as a startup by DPIIT. It operates in the online apparel retail segment of the e-commerce sector. It was incorporated on 16 April 2019 and has been in existence for over 7 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U18109MH2019PTC324162. Its GSTIN is 27AAHCD1966E1ZN (Maharashtra).
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹6 Lakh. It is led by directors Laxman Narayan Sanas and Prakash Onkar Pagare.
Its last annual general meeting (AGM) was held on 23 September 2024, and its latest financial statements are for the year ended 31 March 2024. The registered office is at Mumbai, Maharashtra.
As per the financials filed for FY 2023, the company reported a revenue of ₹2.68 Lakh, a decline of 86% compared to the previous year. For the same year it recorded a net loss of ₹1.92 Lakh (net margin -71.8%) and EBITDA of -₹1.92 Lakh (EBITDA margin -71.8%). Revenue has declined at a compounded annual rate (CAGR) of 30% over three years.
As per MCA filings, the company has open charges of ₹7 Lakh and satisfied charges of ₹7 Lakh on record.
Donkey Lifestyle Private Limited is registered as a micro enterprise under the Udyam registration framework (Reg. No. UDYAM-MH-18-0028923). For more details, the company can be reached via its website donkeyonline.in.
Company details
CIN U18109MH2019PTC324162
Registration Number 324162
Incorporation Date 16 April 2019
ROC Mumbai
Listing Status Unlisted
Company Status Active
Date of Last AGM 23 September 2024
Date of Balance Sheet 31 March 2024
DPIIT Recognition Recognised Startup
MSME Classification Micro
Udyam Registration UDYAM-MH-18-0028923
Recognitions & Rankings of Donkey Lifestyle
MSME (Udyam registered) Ministry of MSME
- Category
- Micro (2024-25)
- Udyam number
- UDYAM-MH-18-0028923
Contact details
Donkey Lifestyle Private Limited's registered office is in Mumbai, Maharashtra. Its website is donkeyonline.in. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Registered AddressShop Cts No 0135 Alok News Paper Agency, Near Hanuman Mandir Santacruz, Mumbai, Maharashtra, India – 400029
- IndustryE-Commerce, Online Apparel Retail
To see the full contact details of Donkey Lifestyle Private Limited, buy the company report.
Comprehensive company report
Donkey Lifestyle Private Limited - one report that includes everything
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
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Business activity
The main business activity of Donkey Lifestyle is manufacturing. In detail, this covers textile, leather and other apparel products.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| C | Manufacturing | C2 | Textile, leather and other apparel products |
To see the full business activity and turnover split of Donkey Lifestyle Private Limited, buy the company report.
Financials of Donkey Lifestyle Private Limited
FY 2024 filings availableDonkey Lifestyle Private Limited reported revenue of ₹2.68 Lakh (down 86% YoY) for FY 2023.
Revenue · FY 2023
₹2.68 Lakh ▼ 86%
Net loss · FY 2023
₹1.92 Lakh margin -71.8%
EBITDA · FY 2023
-₹1.92 Lakh margin -71.8%
Compounded Annual Growth Rate (CAGR)
Revenue CAGR growth
1 year
▼ 86%
3 years · compounded
▼ 30%
EBITDA CAGR growth
3 years · compounded
▼ 251%
Revenue has declined at a compounded annual rate (CAGR) of 30% over three years, including a 86% fall in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
|---|---|---|---|---|
| Profit and Loss Statement | ||||
| Revenue from Operations | ||||
| Other Income | ||||
| Total Revenue | ||||
| Cost of Materials Consumed | ||||
| Employee Benefit Expense | ||||
| Finance Costs | ||||
| Depreciation and Amortisation | ||||
| Other Expenses | ||||
| Total Expenses | ||||
| EBITDA | -₹1.92 Lakh | |||
| Profit Before Tax | ||||
| Tax Expense | ||||
| Net Profit (PAT) | -₹1.92 Lakh | |||
| Balance Sheet | ||||
| Share Capital | ||||
| Reserves and Surplus | ||||
| Net Worth (Total Equity) | ||||
| Long-term Borrowings | ||||
| Short-term Borrowings | ||||
| Trade Payables | ||||
| Total Liabilities | ||||
| Fixed Assets | ||||
| Investments | ||||
| Inventories | ||||
| Trade Receivables | ||||
| Cash and Bank Balance | ||||
| Total Assets | ||||
Financial Ratios
| Metrics | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
|---|---|---|---|---|
| Profitability | ||||
| EBITDA Margin | -71.8% | |||
| Net Profit Margin | -71.8% | |||
| Return on Equity (ROE) | ||||
| Return on Capital Employed (ROCE) | ||||
| Return on Assets (ROA) | ||||
| Liquidity and Debt | ||||
| Current Ratio | ||||
| Quick Ratio | ||||
| Debt-to-Equity Ratio | ||||
| Interest Coverage Ratio | ||||
| Efficiency and Growth | ||||
| Asset Turnover | ||||
| Receivable Days | ||||
| Payable Days | ||||
| Inventory Days | ||||
| Revenue Growth | ||||
| Net Profit Growth | ||||
To see the full financial statements and ratios of Donkey Lifestyle Private Limited, buy the company report.
Board of directors of Donkey Lifestyle Private Limited
Donkey Lifestyle has 2 current directors and 2 former directors. Current directors are listed first, with their designation and appointment date.
Current Directors
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Laxman Narayan Sanas Also directs: Healbev Beverages Private Limited | Director | 27 Jun 2025 | 1 Years 4 Months | Current |
| Prakash Onkar Pagare Also directs: Healbev Beverages Private Limited | Director | 27 Jun 2025 | 1 Years 4 Months | Current |
Peer comparison
Donkey Lifestyle Private Limited is compared with the 3 companies closest to it by revenue in the Ecommerce and Internet industry (Apparel), with the same principal business activity (textile, leather and other apparel products), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Bellarose Apparel India Private Limited | ₹3.06 Lakh (FY 2022) | Tiruppur, Tamil Nadu, India | ||||
| Bonzai Apparel Private Limited | ₹2.88 Lakh (FY 2024) | Bishnupur, West Bengal, India | ||||
| Mads Apparel Private Limited | ₹2.88 Lakh (FY 2017) | New Delhi, Delhi, India | ||||
| Donkey Lifestyle Private Limitedthis company | ₹2.68 Lakh (FY 2023) | -₹1.92 Lakh | -71.8% | -86.0% | Mumbai, Maharashtra, India |
To see the full peer comparison of Donkey Lifestyle Private Limited, buy the company report.
Auditor
Donkey Lifestyle Private Limited is audited by KRUTIKA & ASSOCIATES for the financial year 2020.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| KRUTIKA & ASSOCIATES | FY 2020 | 141881W |
Shareholding
The shareholding of Donkey Lifestyle Private Limited is on record for FY 2020, split between promoters, domestic institutions, public shareholders and others.
| Shareholder category | FY 2020 |
|---|---|
| Promoters | |
| Domestic institutional investors (DII) | |
| Public | |
| Others |
To see the full shareholding pattern of Donkey Lifestyle Private Limited, buy the company report.
Charges & borrowings
Open charges
₹7 Lakh
Satisfied charges
₹7 Lakh
Breakdown by lending institutions
Latest charge details
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 04 Jan 2021 | 100405451 | State Bank of India | ₹7 Lakh | Satisfied |
To see the full charge records of Donkey Lifestyle Private Limited, buy the company report.
Total charge records: 1 View all charges
Legal cases
No court or tribunal cases involving Donkey Lifestyle Private Limited are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Donkey Lifestyle Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Donkey Lifestyle has 1 GST registration: 1 active.
Total GSTINs
1
Active
1
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AAHCD1966E1ZN | Maharashtra | Active | 26 Apr 2019 |
To see the full GST registrations and return filing status of Donkey Lifestyle Private Limited, buy the company report.
Recent activity
Donkey Lifestyle Private Limited has 4 board changes on record since 2025: 2 appointments and 2 cessations. The latest: Deepak Nangliya ceased to be Director on 27 Jun 2025.
Ceased
Deepak Nangliya ceased to be Director.
Appointed
Laxman Narayan Sanas was appointed as Director.
Appointed
Prakash Onkar Pagare was appointed as Director.
Ceased
Sangeeta Ghosh ceased to be Director.
Charges
A charge registered on 04 Jan 2021 via Charge ID 100405451 with State Bank Of India was fully satisfied on 12 Jun 2025.
AGM
Donkey Lifestyle Private Limited last Annual general meeting of members was held on 23 Sep 2024 as per latest MCA records.
Filing
Donkey Lifestyle Private Limited has filed its annual Financial statements for the year ended 31 Mar 2024 with Roc Mumbai.
Charges
A charge with State Bank Of India amounted to Rs. 7.00 Lakh with Charge ID 100405451 was registered on 04 Jan 2021.
Incorporation
16 Apr 2019
Donkey Lifestyle Private Limited was registered on 16 Apr 2019 with Roc Mumbai & aged 7 years 6 months as per MCA records.
Frequently asked questions
Donkey Lifestyle is an active private limited company based in Mumbai, Maharashtra, India. The company works in online apparel retail, within the e-commerce industry. It was incorporated on 16 April 2019 (7+ years old) and is registered under CIN U18109MH2019PTC324162.
Donkey Lifestyle has 2 current directors:
- Laxman Narayan Sanas - Director
- Prakash Onkar Pagare - Director
The latest financial statements of Donkey Lifestyle on record with the MCA are for the year ended 31 March 2024. Its last annual general meeting was held on 23 September 2024. Year-wise statements from FY 2020 are in the company report.
The GSTIN of Donkey Lifestyle is 27AAHCD1966E1ZN, registered in Maharashtra.
The CIN (Corporate Identification Number) of Donkey Lifestyle is U18109MH2019PTC324162. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Donkey Lifestyle was incorporated on 16 April 2019, making it 7+ years old. It is registered with the Registrar of Companies, Mumbai.
The peers of Donkey Lifestyle by revenue are Bellarose Apparel India Private Limited, Bonzai Apparel Private Limited, Mads Apparel Private Limited, all in the Ecommerce and Internet industry (Apparel), with the same principal business activity (textile, leather and other apparel products).
Deepak Nangliya ceased to be Director on 27 Jun 2025. Laxman Narayan Sanas was appointed as Director on 27 Jun 2025. Prakash Onkar Pagare was appointed as Director on 27 Jun 2025. Donkey Lifestyle has 4 board changes on record in total.
Yes, Donkey Lifestyle is recognised as a startup by the Department for Promotion of Industry and Internal Trade (DPIIT).
Yes, Donkey Lifestyle is registered as a micro enterprise under Udyam registration (number: UDYAM-MH-18-0028923).
Donkey Lifestyle can be reached through the website donkeyonline.in. Its registered office is in Mumbai, Maharashtra, India.
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