About Effective Digital Private Limited
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Effective Digital Private Limited is a foreign private limited company based in Pune, Maharashtra, India, a subsidiary of Effective Digital Pty Ltd. It operates in the software development and support services segment of the technology and IT services sector. It was incorporated on 10 August 2012 and has been in existence for over 14 years.
The company is registered with the Registrar of Companies (ROC), Pune, under CIN U72200PN2012FTC144365. Its GSTIN is 27AAKCA9636M1ZZ (Maharashtra). The company holds 2 GST registrations, of which 1 is active.
The company has an authorised share capital of ₹1 Lakh and a paid-up capital of ₹1 Lakh. It was formerly known as Adweb Software Private Limited. It is led by directors Mark Leslie Williams and Mayur Chaturbhuj Amin.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Office 802 8th Floor S. R. Iriz Baner – Pashan Link Road, Pune, Maharashtra, India – 411045.
As per the financials filed for FY 2022, the company reported a revenue of ₹2.53 Lakh, a decline of 100% compared to the previous year. For the same year it recorded a net loss of ₹6.75 Lakh (net margin -266.3%) and EBITDA of -₹9.28 Lakh (EBITDA margin -366.3%). Revenue has declined at a compounded annual rate (CAGR) of 87% over three years and 68% over five years.
The company has about 24 employees on its provident fund (EPFO) records.
The company is associated with 1 brand: Effective Digital.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website effective.digital.
Company details
Contact details
Effective Digital Private Limited's registered office is in Pune, Maharashtra. Its website is effective.digital. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered AddressOffice 802 8th Floor S. R. Iriz Baner – Pashan Link Road, Pune, Maharashtra, India – 411045
- IndustryInformation Technology, Software Development & Support Services
To see the full contact details of Effective Digital Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Effective Digital operates one associated brand: Effective Digital. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Digital services, business strategy, and technology solutions for partnering with companies. | effective.digital |
Financials of Effective Digital Private Limited
FY 2025 filings availableEffective Digital Private Limited reported revenue of ₹2.53 Lakh (down 100% YoY) for FY 2022.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 68% over five years. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 | FY 2017-18 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | |||||
| Other Income | |||||
| Total Revenue | ₹2.53 Lakh | ||||
| Cost of Materials Consumed | |||||
| Employee Benefit Expense | |||||
| Finance Costs | |||||
| Depreciation and Amortisation | |||||
| Other Expenses | |||||
| Total Expenses | |||||
| EBITDA | -₹9.28 Lakh | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | -₹6.75 Lakh | ||||
| Balance Sheet | |||||
| Share Capital | |||||
| Reserves and Surplus | |||||
| Net Worth (Total Equity) | |||||
| Long-term Borrowings | |||||
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| Total Liabilities | |||||
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| Inventories | |||||
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Financial Ratios
| Metrics | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 | FY 2017-18 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | -366.3% | ||||
| Net Profit Margin | -266.3% | ||||
| Return on Equity (ROE) | |||||
| Return on Capital Employed (ROCE) | |||||
| Return on Assets (ROA) | |||||
| Liquidity and Debt | |||||
| Current Ratio | |||||
| Quick Ratio | |||||
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| Efficiency and Growth | |||||
| Asset Turnover | |||||
| Receivable Days | |||||
| Payable Days | |||||
| Inventory Days | |||||
| Revenue Growth | |||||
| Net Profit Growth | |||||
To see the full financial statements and ratios of Effective Digital Private Limited, buy the company report.
Board of directors of Effective Digital Private Limited
Effective Digital has 2 current directors and 6 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Mark Leslie Williams | Director | 26 Aug 2019 | 7 Years 2 Months | Current |
| Mayur Chaturbhuj Amin Also directs: Anchin (India) LLP, NCS Global Reverse Supply Chain (India) LLP, Stratosphere Solutions LLP and 2 more | Director | 01 Jan 2022 | 4 Years 9 Months | Current |
Auditor
Effective Digital Private Limited is audited by H M A & ASSOCIATES for the financial year 2021.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| H M A & ASSOCIATES | FY 2021 | 100537W |
Shareholding
The shareholding of Effective Digital Private Limited is on record for 5 financial years, the latest being FY 2021, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2021 | FY 2020 | FY 2019 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Effective Digital Private Limited, buy the company report.
Legal cases
No court or tribunal cases involving Effective Digital Private Limited are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Effective Digital Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
Employees & EPFO
Effective Digital Private Limited has a workforce of 24 employees on its EPFO records as of Apr 06, 2024, across 1 active EPFO establishment.
GST
Effective Digital has 2 GST registrations: 1 active and 1 cancelled or inactive.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AAKCA9636M1ZZ | Maharashtra | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of Effective Digital Private Limited, buy the company report.
Recent activity
Effective Digital Private Limited has 8 board changes on record since 2015: 2 appointments and 6 cessations. The latest: Mayur Chaturbhuj Amin ceased to be Additional Director on 30 Sep 2022.
Frequently asked questions
Effective Digital is an active foreign private limited company based in Pune, Maharashtra, India. The company works in software development and support services, within the information technology industry. It was incorporated on 10 August 2012 (14+ years old) and is registered under CIN U72200PN2012FTC144365.
Effective Digital has 2 current directors:
- Mark Leslie Williams - Director
- Mayur Chaturbhuj Amin - Director
The latest financial statements of Effective Digital on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Effective Digital is 27AAKCA9636M1ZZ, registered in Maharashtra. The company has 2 GST registrations in all, of which 1 is active and 1 is cancelled or inactive.
The CIN (Corporate Identification Number) of Effective Digital is U72200PN2012FTC144365. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Effective Digital was incorporated on 10 August 2012, making it 14+ years old. It is registered with the Registrar of Companies, Pune.
Mayur Chaturbhuj Amin ceased to be Additional Director on 30 Sep 2022. Mayur Chaturbhuj Amin was appointed as Director on 01 Jan 2022. Stewart Matthew Bairstow ceased to be Director on 14 Nov 2019. Effective Digital has 8 board changes on record in total.
Effective Digital can be reached through the website effective.digital. Its registered office is in Pune, Maharashtra, India.
The registered office of Effective Digital is at Office 802 8th Floor S. R. Iriz Baner – Pashan Link Road, Pune, Maharashtra, India – 411045.
Effective Digital operates in the information technology industry, in the software development and support services segment.
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