About Efx Interactive Private Limited
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Efx Interactive Private Limited is a private limited company based in Chennai, Tamil Nadu, India, a subsidiary of Prasad Corporation Private Limited. It operates in the film and digital content production segment of the media and publishing sector. It was incorporated on 10 January 2022.
The company is registered with the Registrar of Companies (ROC), Chennai, under CIN U92490TN2022PTC149096. Its GSTIN is 33AAGCE8440D1ZX (Tamil Nadu). The company holds 2 GST registrations, all of them active.
The company has an authorised share capital of ₹15 Lakh and a paid-up capital of ₹10 Lakh. It is led by directors including Kavita Saiprasad and Abhishek Prasad Akkineni.
Its last annual general meeting (AGM) was held on 29 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at No 28 Old No. 27 Arunachalam Road Saligramam, Chennai, Tamil Nadu, India – 600093.
As per the financials filed for FY 2025, the company reported a revenue of ₹5.29 Cr, a growth of 101% compared to the previous year. For the same year it recorded a net loss of ₹2.2 Cr (net margin -41.6%) and EBITDA of -₹1.54 Cr (EBITDA margin -29.2%).
The company has about 61 employees on its provident fund (EPFO) records.
For more details, the company can be reached via its website efxmagic.com.
- EmailLocked
- TelephoneLocked
- Website
- Social Media
- Registered AddressNo 28 Old No. 27 Arunachalam Road Saligramam, Chennai, Tamil Nadu, India – 600093
- IndustryMedia and Publishing, Film & Digital Content Production
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
- One PDF report, delivered after checkout
Business Activity of Efx Interactive Private Limited
The main business activity of Efx Interactive is information and communication. In detail, this covers motion picture, video and television programme production, sound recording and music publishing activities.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| J | Information and communication | 59 | Motion picture, video and television programme production, sound recording and music publishing activities | Locked |
Business activity turnover details
Turnover share and past changes in activity are in the company report.
- Turnover contribution
- Historical classifications
- Filing-level activity changes
Verified entity values are shown only after access is granted.
Financials of Efx Interactive Private Limited FY 2025 filings available
Efx Interactive Private Limited reported revenue of ₹5.29 Cr (up 101% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR) of Efx Interactive Private Limited
Revenue rose 101% in the latest year. EBITDA rose 43% in the latest year. All are worked out from the filed statements.
Financial Statement Summary of Efx Interactive Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 |
|---|---|---|---|---|
| Profit and Loss Statement | ||||
| Revenue from Operations | •••• | •••• | •••• | •••• |
| Other Income | •••• | •••• | •••• | •••• |
| Total Revenue | •••• | •••• | •••• | •••• |
| Cost of Materials Consumed | •••• | •••• | •••• | •••• |
| Employee Benefit Expense | •••• | •••• | •••• | •••• |
| Finance Costs | •••• | •••• | •••• | •••• |
| Depreciation and Amortisation | •••• | •••• | •••• | •••• |
| Other Expenses | •••• | •••• | •••• | •••• |
| Total Expenses | •••• | •••• | •••• | •••• |
| EBITDA | -₹1.54 Cr | •••• | •••• | •••• |
| Profit Before Tax | •••• | •••• | •••• | •••• |
| Tax Expense | •••• | •••• | •••• | •••• |
| Net Profit (PAT) | -₹2.2 Cr | •••• | •••• | •••• |
| Balance Sheet | ||||
| Share Capital | •••• | •••• | •••• | •••• |
| Reserves and Surplus | •••• | •••• | •••• | •••• |
| Net Worth (Total Equity) | •••• | •••• | •••• | •••• |
| Long-term Borrowings | •••• | •••• | •••• | •••• |
| Short-term Borrowings | •••• | •••• | •••• | •••• |
| Trade Payables | •••• | •••• | •••• | •••• |
| Total Liabilities | •••• | •••• | •••• | •••• |
| Fixed Assets | •••• | •••• | •••• | •••• |
| Investments | •••• | •••• | •••• | •••• |
| Inventories | •••• | •••• | •••• | •••• |
| Trade Receivables | •••• | •••• | •••• | •••• |
| Cash and Bank Balance | •••• | •••• | •••• | •••• |
| Total Assets | •••• | •••• | •••• | •••• |
Financial Ratios of Efx Interactive Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 |
|---|---|---|---|---|
| Profitability | ||||
| EBITDA Margin | -29.2% | •••• | •••• | •••• |
| Net Profit Margin | -41.6% | •••• | •••• | •••• |
| Return on Equity (ROE) | •••• | •••• | •••• | •••• |
| Return on Capital Employed (ROCE) | •••• | •••• | •••• | •••• |
| Return on Assets (ROA) | •••• | •••• | •••• | •••• |
| Liquidity and Debt | ||||
| Current Ratio | •••• | •••• | •••• | •••• |
| Quick Ratio | •••• | •••• | •••• | •••• |
| Debt-to-Equity Ratio | •••• | •••• | •••• | •••• |
| Interest Coverage Ratio | •••• | •••• | •••• | •••• |
| Efficiency and Growth | ||||
| Asset Turnover | •••• | •••• | •••• | •••• |
| Receivable Days | •••• | •••• | •••• | •••• |
| Payable Days | •••• | •••• | •••• | •••• |
| Inventory Days | •••• | •••• | •••• | •••• |
| Revenue Growth | •••• | •••• | •••• | •••• |
| Net Profit Growth | •••• | •••• | •••• | •••• |
Paid data: the figures shown as dots are available after purchase of the company report. Figures as filed with the MCA in Form AOC-4. The full year-wise statements and ratios of Efx Interactive are in the company report.
Financial statements from FY 2022
Earlier years and trend charts are in the company report.
- Income statements
- Balance sheets
- Cash-flow statements
- Ratios and benchmarks
Verified entity values are shown only after access is granted.
Peer Comparison of Efx Interactive Private Limited
Efx Interactive Private Limited is compared with the companies closest to it by revenue in the Media and Publishing industry (Film and Content Production). Net profit, margin and employee counts of each company are in the company report.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| One Life Studios Private Limited | ₹5.41 Cr (FY 2024) | •••• | •••• | -47.0% | •••• | Mumbai, Maharashtra, India |
| Kavithalaya Productions Private Limited | ₹5.39 Cr (FY 2024) | •••• | •••• | -37.0% | •••• | Chennai, Tamil Nadu, India |
| Balaji Motion Pictures Limited | ₹5.37 Cr (FY 2025) | •••• | •••• | -22.0% | •••• | Mumbai, Maharashtra, India |
| Sholay Media and Entertainment Private Limited | ₹5.35 Cr (FY 2024) | •••• | •••• | 95.0% | •••• | Mumbai, Maharashtra, India |
| Boundscript Motion Pictures Private Limited | ₹5.33 Cr (FY 2024) | •••• | •••• | 177.0% | •••• | Mumbai, Maharashtra, India |
| Efx Interactive Private Limited this company | ₹5.29 Cr (FY 2025) | •••• | •••• | 101.0% | •••• | Chennai, Tamil Nadu, India |
| Crazy Owls Films Private Limited | ₹5.29 Cr (FY 2024) | •••• | •••• | -58.0% | •••• | New Delhi, Delhi, India |
| Digital Banjara Media Private Limited | ₹5.26 Cr (FY 2024) | •••• | •••• | -5.0% | •••• | Gurgaon, Haryana, India |
| Om Reels Bioscope Private Limited | ₹5.24 Cr (FY 2023) | •••• | •••• | 67045.0% | •••• | Mumbai, Maharashtra, India |
| Dar Media Private Limited | ₹5.24 Cr (FY 2025) | •••• | •••• | 19.0% | •••• | Mumbai, Maharashtra, India |
| Cathect Studios Private Limited | ₹5.24 Cr (FY 2025) | •••• | •••• | •••• | Mumbai, Maharashtra, India |
Peers are the five companies nearest above and the five nearest below Efx Interactive by revenue in the Media and Publishing industry (Film and Content Production), from the latest filed financials of each company. Net profit, margin and employee counts of each peer are in the company report.
Auditor Details of Efx Interactive Private Limited
Efx Interactive Private Limited is audited by Brahmayya & Co for the financial year 2023.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| Brahmayya & Co | Locked | Locked | Locked |
Complete auditor history
Appointment and cessation dates and past auditor changes are in the company report.
- Appointment status
- Appointment dates
- Cessation dates
- Auditor changes
Verified entity values are shown only after access is granted.
Board of Directors of Efx Interactive Private Limited
Efx Interactive has 3 current directors and 1 former director. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Kavita Saiprasad | Director | 10 Jan 2022 | 4 Years 9 Months | Current |
| Abhishek Prasad Akkineni Also directs: Prasad Corporation Private Limited, Prasad Film Laboratories Pvt Ltd, LVP Cinemas and Power Private Limited and 3 more | Director | 27 Sep 2022 | 4 Years 0 Months | Current |
| Akkeneni Saiprasad | Director | 10 Jan 2022 | 4 Years 9 Months | Current |
Ownership and Shareholding of Efx Interactive Private Limited
Shareholding and ownership data
Promoter, institutional, public and beneficial ownership figures are in the company report.
- Ownership categories
- Historical changes
- Group structure
- FII and DII holdings
Verified entity values are shown only after access is granted.
Charges & Borrowings of Efx Interactive Private Limited
Efx Interactive Private Limited does not have any charges (loans) registered with the Registrar of Companies.
MSME Payment Delays by Efx Interactive Private Limited
Efx Interactive Private Limited has 6 MSME Form 1 returns on record between 2022 and 2024, listing 52 overdue payments to 5 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (5 of 5)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| Century Computers | •••• | •••• | •••• |
| an individual supplier | •••• | •••• | •••• |
| Prasad Corporation Private Limited | •••• | •••• | •••• |
| Prasad Productions Private Limited | •••• | •••• | •••• |
| Prasad Film Laboratories Pvt Ltd | •••• | •••• | •••• |
Full MSME payment history
Every supplier, amount and due date from all 6 MSME Form 1 returns is in the company report.
- Every reported supplier due
- Amounts and due dates
- Reasons given in each return
- Period-by-period history
Verified entity values are shown only after access is granted.
Individuals and sole proprietors among the suppliers are not named. Amounts, due dates and filing dates are in the company report.
Employees and EPFO Compliance at Efx Interactive Private Limited
Efx Interactive Private Limited has a workforce of 61 employees as of Apr 05, 2024.
Employee and EPFO history
Monthly headcount, contribution history and filing status are in the company report.
- Monthly headcount
- PF contributions
- ECR filing status
- Establishment history
Verified entity values are shown only after access is granted.
Recent Activity on Efx Interactive Private Limited
Efx Interactive Private Limited has 4 board changes on record since 2022: 3 appointments and 1 cessation. The latest: Abhishek Prasad Akkineni ceased to be Additional Director on 27 Sep 2023.
Credit Ratings, Litigation & Regulatory Alerts for Efx Interactive Private Limited
Credit ratings, litigation, and regulatory alerts
Credit ratings, court records and regulatory alerts are in the company report.
- Rating history
- Court and tribunal cases
- Regulatory alerts
- Director-linked violations
Verified entity values are shown only after access is granted.
Subsidiaries & Group Companies of Efx Interactive Private Limited
Corporate group structure
Parent, subsidiary, associate and joint venture records with holdings are in the company report.
- Parent company
- Subsidiaries and ownership
- Associates and joint ventures
- Entity investments
Verified entity values are shown only after access is granted.
GST Compliance of Efx Interactive Private Limited
Efx Interactive has 2 GST registrations: 2 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 33AAGCE8440D1ZX | Tamil Nadu | Active | 22 Mar 2022 |
| 36AAGCE8440D1ZR | Telangana | Active | 09 Mar 2022 |
GST registrations and filing compliance
State-wise GST registrations, return filing status and HSN or SAC codes are in the company report.
- GSTIN registrations
- State-wise filing status
- HSN and SAC details
- Tax jurisdiction records
Verified entity values are shown only after access is granted.
MCA Filings & Documents of Efx Interactive Private Limited
MCA filings and documents
Filed forms, annual returns, financial statements and charge filings with their dates are in the company report.
- Incorporation documents
- Annual returns and statements
- Charge filings
- Complete filing index
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Efx Interactive Private Limited
Efx Interactive is an active private limited company based in Chennai, Tamil Nadu, India. The company works in film and digital content production, within the media and publishing industry. It was incorporated on 10 January 2022 (4+ years old) and is registered under CIN U92490TN2022PTC149096.
Efx Interactive reported revenue of ₹5.29 Cr for FY 2025 (up 101% YoY).
Efx Interactive has 3 current directors:
- Kavita Saiprasad - Director
- Abhishek Prasad Akkineni - Director
- Akkeneni Saiprasad - Director
Efx Interactive reported a net loss of ₹2.2 Cr (net margin -41.6%) and EBITDA of -₹1.54 Cr (EBITDA margin -29.2%) for FY 2025, as per its filed financial statements.
The GSTIN of Efx Interactive is 33AAGCE8440D1ZX, registered in Tamil Nadu. The company has 2 GST registrations in all, of which 2 are active. Other active GSTINs include 36AAGCE8440D1ZR (Telangana).
The CIN (Corporate Identification Number) of Efx Interactive is U92490TN2022PTC149096. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Efx Interactive was incorporated on 10 January 2022, making it 4+ years old. It is registered with the Registrar of Companies, Chennai.
The peers of Efx Interactive by revenue are One Life Studios Private Limited, Kavithalaya Productions Private Limited, Balaji Motion Pictures Limited, Sholay Media and Entertainment Private Limited, Boundscript Motion Pictures Private Limited and 5 more, all in the Media and Publishing industry (Film and Content Production).
Abhishek Prasad Akkineni ceased to be Additional Director on 27 Sep 2023. Abhishek Prasad Akkineni was appointed as Director on 27 Sep 2022. Akkeneni Saiprasad was appointed as Director on 10 Jan 2022. Efx Interactive has 4 board changes on record in total.
Efx Interactive has 6 MSME Form 1 returns on record between 2022 and 2024, listing 52 overdue payments to 5 micro and small suppliers. The latest return was filed on 01 May 2024.
Efx Interactive can be reached through the website efxmagic.com. Its registered office is in Chennai, Tamil Nadu, India.
The registered office of Efx Interactive is at No 28 Old No. 27 Arunachalam Road Saligramam, Chennai, Tamil Nadu, India – 600093.