
Innocent Merchandise Pvt. Ltd.
About Innocent Merchandise Pvt. Ltd.
Data last updated:
Innocent Merchandise Pvt. Ltd. is a private limited company based in Kolkata, West Bengal, India. It operates in the non-banking financial services (NBFC) segment of the financial services sector. It was incorporated on 22 March 1993 and has been in existence for over 33 years.
The company is registered with the Registrar of Companies (ROC), Kolkata, under CIN U51909WB1993PTC058195.
The company has an authorised share capital of ₹20 Cr and a paid-up capital of ₹15.44 Cr. It is led by directors Harsh Bihani and Manish Jhawar.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Merlin Oxford 22 Prince Anwar Shah Road 2nd Floor, Kolkata, West Bengal, India – 700033.
As per the financials filed for FY 2025, the company reported a revenue of ₹31.57 Cr, a growth of 45% compared to the previous year. For the same year it recorded a net profit of ₹11.65 Cr (net margin 36.9%) and EBITDA of ₹12.92 Cr (EBITDA margin 40.9%). Revenue has grown at a compounded annual rate (CAGR) of 37% over three years and 20% over five years.
Court records list 2 cases involving the company, including 1 filed by the company and 1 filed against it; 1 case is pending.
The current compliance status is marked as compliant by the Registrar of Companies.
Company details
CIN history
Innocent Merchandise has one previous CIN (Corporate Identification Number): U99999WB1993PTC058195. The current CIN is U51909WB1993PTC058195, which is the unique identifier assigned by the Registrar of Companies.
| CIN | Status |
|---|---|
| U51909WB1993PTC058195 | Current |
| U99999WB1993PTC058195 | Previous |
Contact details
Innocent Merchandise Pvt. Ltd.'s registered office is in Kolkata, West Bengal. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Registered AddressMerlin Oxford 22 Prince Anwar Shah Road 2nd Floor, Kolkata, West Bengal, India – 700033
- IndustryFinancial Services, NBFC, Investment & Credit NBFC
To see the full contact details of Innocent Merchandise Pvt. Ltd., buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Innocent Merchandise is financial and insurance activities. In detail, this covers financial service activities, except insurance and pension funding.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| K | Financial and insurance activities | 64 | Financial service activities, except insurance and pension funding |
To see the full business activity and turnover split of Innocent Merchandise Pvt. Ltd., buy the company report.
Financials of Innocent Merchandise Pvt. Ltd.
FY 2025 filings availableInnocent Merchandise Pvt. Ltd. reported revenue of ₹31.57 Cr (up 45% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has grown at a compounded annual rate (CAGR) of 20% over five years, including 45% growth in the latest year. EBITDA rose 105% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | ₹12.92 Cr | ||||
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| Net Profit (PAT) | ₹11.65 Cr | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 40.9% | ||||
| Net Profit Margin | 36.9% | ||||
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To see the full financial statements and ratios of Innocent Merchandise Pvt. Ltd., buy the company report.
Board of directors of Innocent Merchandise Pvt. Ltd.
Innocent Merchandise has 2 current directors and 5 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Harsh Bihani Also directs: Avior Merlin Buildcon LLP, Merlin Palm Avenue Infra LLP, Merlin Leisures Limited and 5 more | Director | 25 Apr 2023 | 3 Years 6 Months | Current |
| Manish Jhawar Also directs: Merlin Palm Avenue Infra LLP, Merlin Acropolis Retail Private Limited, Merlin Primus Developers Private Limited and 2 more | Additional Director | 14 Jul 2025 | 1 Years 3 Months | Current |
Auditor
Innocent Merchandise Pvt. Ltd. is audited by B. JAIN & CO. for the financial year 2022.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| B. JAIN & CO. | FY 2022 | 307100E |
Shareholding
The shareholding of Innocent Merchandise Pvt. Ltd. is on record for 5 financial years, the latest being FY 2022, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Innocent Merchandise Pvt. Ltd., buy the company report.
Legal cases
Innocent Merchandise Pvt. Ltd. has 2 court cases on record: 1 filed by Innocent Merchandise, 1 filed against it. 1 case is pending and 1 is disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 1 | 0 | 1 |
| High courts | 1 | 1 | 0 |
Cases on record (2 of 2)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, South Twenty Four Parganas, West Bengal | Court case (TS (Com)) | Filed by the company against The Statesman Limited and 1 other | Pending |
| High Court, West Bengal | Court case (AO-COM) | Filed against the company by The Statesman Limited Souvik Ghosh | Disposed |
To see the full case history of Innocent Merchandise Pvt. Ltd., buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Innocent Merchandise Pvt. Ltd.; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
No GST registration is on our record for Innocent Merchandise Pvt. Ltd.; the GSTIN and return-filing check is in the company report Buy the company report.
Recent activity
Innocent Merchandise Pvt. Ltd. has 7 board changes on record since 2010: 2 appointments and 5 cessations. The latest: Manish Jhawar was appointed as Additional Director on 14 Jul 2025.
Frequently asked questions
Innocent Merchandise is an active private limited company based in Kolkata, West Bengal, India. The company works in nbfc, within the financial services industry. It was incorporated on 22 March 1993 (33+ years old) and is registered under CIN U51909WB1993PTC058195.
Innocent Merchandise has 2 current directors:
- Harsh Bihani - Director
- Manish Jhawar - Additional Director
The latest financial statements of Innocent Merchandise on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The CIN (Corporate Identification Number) of Innocent Merchandise is U51909WB1993PTC058195. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Innocent Merchandise has 2 court cases on record: 1 filed by the company and 1 filed against it. 1 is pending. Most are in the district courts.
Innocent Merchandise was incorporated on 22 March 1993, making it 33+ years old. It is registered with the Registrar of Companies, Kolkata.
Manish Jhawar was appointed as Additional Director on 14 Jul 2025. Sushil Kumar Bihani ceased to be Director on 14 Jul 2025. Harsh Bihani ceased to be Additional Director on 19 Nov 2023. Innocent Merchandise has 7 board changes on record in total.
The registered office of Innocent Merchandise is at Merlin Oxford 22 Prince Anwar Shah Road 2nd Floor, Kolkata, West Bengal, India – 700033.
Innocent Merchandise operates in the financial services industry, in the nbfc segment.
The compliance status of Innocent Merchandise is compliant as of 20 September 2026. The company is actively filing with the Registrar of Companies.

