About Istore Direct Trading Private Limited
Data last updated: 06 February 2026
Istore Direct Trading Private Limited is a private limited company based in Mahim, Maharashtra, India, recognised as a startup by DPIIT. It specialises in general e-commerce platforms, a part of the broader e-commerce sector. Incorporated on 30 January 2021, the company has been in operation for over 5 years.
Registered with ROC Mumbai under CIN U51909MH2021PTC354242.
Capital: an authorised share capital of ₹50 Lakh and a paid-up capital of ₹14.06 Lakh. It is led by directors including Chirag Kenia Harakhchand and Dhaval Harakhchand Kenia.
Last AGM: 20 September 2025. Financial statements filed for year ended 31 March 2025. Office: B3 B4 B5 Floor – B Plot 405/406 7C Kamanwala Chambers Bhagoji Keer Marg, Mahim, Maharashtra, India – 400016.
As per the financials filed for FY 2025, the company reported a revenue of ₹78.98 Cr, a growth of 46% compared to the previous year.
The company has a workforce of approximately 69 employees as per the latest available data. Its group structure includes 1 subsidiary.
The company is associated with 1 brand - Urban Platter. As per MCA filings, the company has open charges of ₹19.03 Cr on record.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website urbanplatter.in.
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Registered AddressB3 B4 B5 Floor – B Plot 405/406 7C Kamanwala Chambers Bhagoji Keer Marg, Mahim, Maharashtra, India – 400016
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IndustryE-Commerce, General E-Commerce Platforms
- Historical Financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Litigation, compliance and MCA filings
- PDF report delivered after checkout
Associated Brands with Istore Direct Trading Private Limited
Istore Direct Trading Private Limited operates one associated brand: Urban Platter. These brands represent Istore Direct Trading Private Limited's diversified market presence and brand portfolio.
| Brand | Description | Website |
|---|---|---|
| Platform offering food products | urbanplatter.in |
Competitors & Alternatives of Istore Direct Trading Private Limited
Brands and companies operating in the same space as Istore Direct Trading Private Limited include Sweet Karam Coffee, Anveshan, Yu Foodlabs and 5 more.
| Competitor | Description | Location | Founded |
|---|---|---|---|
Sweet Karam Coffee
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Dry snacks and coffee are manufactured and distributed. | Chennai, India, India | 2015 |
Anveshan
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Natural food products are offered online by Anveshan. | Bengaluru, India, India | 2019 |
Yu Foodlabs
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Preservative-free instant noodles and meals with natural ingredients are offered. | Gurugram, India, India | 2020 |
Open Secret
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Healthy snacks and beverages are provided via an online platform. | Mumbai, India, India | 2019 |
Indic Wisdom
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Cold-pressed wood-extracted oils and natural sweeteners are manufactured traditionally. | Mumbai, India, India | 2016 |
Conscious Foods
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Organic packaged foods are offered via an internet-first brand. | Mumbai, India, India | 1990 |
Organic India
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Organic tea and herbal supplements are produced and marketed globally. | Delhi, India, India | 1997 |
Natureland Organics
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Organic pulses, oil seeds, and grains are produced and supplied. | Sri Ganganagar, India, India | 2014 |
Business Activity of Istore Direct Trading Private Limited
Istore Direct Trading Private Limited is engaged in the principal business activity of trade, with detailed activities including retail trading.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| G | Trade | G2 | Retail Trading | Locked |
Business activity turnover details for Istore Direct Trading Private Limited
Turnover contribution percentages and historical activity changes require an active report plan.
- Turnover contribution
- Historical classifications
- Filing-level activity changes
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Auditor Details of Istore Direct Trading Private Limited
Istore Direct Trading Private Limited is audited by JJD AND ASSOCIATES for the financial year 2023. The auditor plays a crucial role in ensuring financial transparency and compliance with accounting standards.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| JJD AND ASSOCIATES | Locked | Locked | Locked |
Complete auditor history for Istore Direct Trading Private Limited
Appointment status, appointment dates, cessation dates, and historical auditor changes require an active report plan.
- Appointment status
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Board of Directors of Istore Direct Trading Private Limited
Istore Direct Trading Private Limited is governed by 3 directors who oversee the company's operations and strategic decisions.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
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Chirag Kenia Harakhchand
Also directs:
Istore Retail Private Limited
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Director | 30 Jan 2021 | 5 Years 6 Months | Current |
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Dhaval Harakhchand Kenia
Also directs:
Istore Retail Private Limited
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Director | 30 Jan 2021 | 5 Years 6 Months | Current |
| Muneetpal Singh Jolly | Nominee Director | 28 Nov 2024 | 1 Years 8 Months | Current |
Financials of Istore Direct Trading Private Limited FY 2025 filings available
Istore Direct Trading Private Limited reported revenue of ₹78.98 Cr (up 46.00% YoY) for FY 2025.
Ten-year financial statements for Istore Direct Trading Private Limited
Historical statement values and trend charts require an active report plan.
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Ownership and Shareholding of Istore Direct Trading Private Limited
Shareholding and ownership data for Istore Direct Trading Private Limited
Promoter, institutional, public, and beneficial ownership values require an active report plan.
- Ownership categories
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Group Structure of Istore Direct Trading Private Limited
Istore Direct Trading Private Limited has 1 subsidiary company. This group structure data is as of FY 2023. The corporate group structure reflects Istore Direct Trading Private Limited's business expansion strategy and organizational complexity.
| Company Name | CIN | Shares Held |
|---|---|---|
| Istore Retail Private Limited | U52605MH2023PTC396578 | Locked |
Showing major subsidiaries. Total: 1.
Charges & Borrowings of Istore Direct Trading Private Limited
| Date | Lender | Amount | Status |
|---|---|---|---|
| 19 Nov 2025 | Others | ₹12 Cr | Open |
| 28 Jun 2022 | Hdfc Bank Limited | ₹7.03 Cr | Open |
Total charge records: 2 View all charges
Employees and EPFO Compliance at Istore Direct Trading Private Limited
Istore Direct Trading Private Limited has a workforce of 69 employees as of Apr 09, 2024.
Employee and EPFO history for Istore Direct Trading Private Limited
Monthly headcount, contribution history, establishment records, and filing compliance require an active report plan.
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- ECR filing status
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GST Compliance of Istore Direct Trading Private Limited
GST registrations and filing compliance for Istore Direct Trading Private Limited
State-wise registrations, return filing status, HSN and SAC details, and jurisdiction records require an active report plan.
- GSTIN registrations
- State-wise filing status
- HSN and SAC details
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Credit Ratings, Litigation & Regulatory Alerts for Istore Direct Trading Private Limited
Credit ratings, litigation, and regulatory alerts for Istore Direct Trading Private Limited
Agency ratings, court records, regulatory events, and entity-specific compliance alerts require an active report plan.
- Rating history
- Court and tribunal cases
- Regulatory alerts
- Director-linked violations
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MSME Payment Delays by Istore Direct Trading Private Limited
MSME payment history for Istore Direct Trading Private Limited
Amounts outstanding to micro and small suppliers, delay reasons, and MSME-1 filing history require an active report plan.
- Outstanding amounts
- Delay periods and reasons
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Subsidiaries & Group Companies of Istore Direct Trading Private Limited
Corporate group structure for Istore Direct Trading Private Limited
Parent, subsidiary, associate, joint venture, and ownership records require an active report plan.
- Parent company
- Subsidiaries and ownership
- Associates and joint ventures
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MCA Filings & Documents of Istore Direct Trading Private Limited
MCA filings and documents for Istore Direct Trading Private Limited
Official forms, annual returns, financial statements, charge filings, and document dates require an active report plan.
- Incorporation documents
- Annual returns and statements
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- Complete filing index
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Recent Activity on Istore Direct Trading Private Limited
Frequently Asked Questions about Istore Direct Trading Private Limited
Istore Direct Trading Private Limited is an active private limited company in the e-commerce sector based in Mahim, Maharashtra, India. It was incorporated on 30 January 2021 (5+ years old) and is registered under CIN U51909MH2021PTC354242. The company has 69 employees.
Istore Direct Trading Private Limited reported revenue of ₹78.98 Cr for FY 2025 (up 46.00% YoY).
The current directors of Istore Direct Trading Private Limited are:
- Chirag Kenia Harakhchand - Director
- Dhaval Harakhchand Kenia - Director
- Muneetpal Singh Jolly - Nominee Director
The primary industry of Istore Direct Trading Private Limited is e-commerce. The company specifically operates in general e-commerce platforms. The company is currently active in this sector.
Yes, Istore Direct Trading Private Limited is recognised as a startup by the Department for Promotion of Industry and Internal Trade (DPIIT).
Istore Direct Trading Private Limited can be reached at the registered office: B3 B4 B5 Floor – B Plot 405406 7C Kamanwala Chambers Bhagoji Keer Marg, Mahim, Maharashtra, India – 400016, or through the website urbanplatter.in.