
About Keeda Media Private Limited
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Keeda Media Private Limited is a private limited company based in Mumbai, Maharashtra, India, a subsidiary of Kulfi Ventures Private Limited and recognised as a startup by DPIIT. It operates in the film and digital content production segment of the media and publishing sector. It was incorporated on 26 December 2017 and has been in existence for over 9 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U74999MH2017PTC303309. Its GSTIN is 27AAGCK8960J1ZY (Maharashtra).
The company has an authorised share capital of ₹30 Lakh and a paid-up capital of ₹26 Lakh. It was formerly known as Keeda Cartel Private Limited. It is led by directors including Aparna Gupt and Akshat Gupt.
Its last annual general meeting (AGM) was held on 08 August 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at 11th Floor Discovery Of India Building Worli, Mumbai, Maharashtra, India – 400018.
As per the financials filed for FY 2025, the company reported a revenue of ₹30,801, a decline of 100% compared to the previous year. For the same year it recorded a net loss of ₹1.21 Lakh (net margin -393.5%) and EBITDA of -₹1.16 Lakh (EBITDA margin -377.3%). Revenue has declined at a compounded annual rate (CAGR) of 84% over three years and 55% over five years.
The company has about 3 employees on its provident fund (EPFO) records.
The company is associated with 1 brand: Keeda Media. The company has 1 deal on record (1 rights issue); the latest was in February 2019. Its 3 peer companies in the Media and Publishing industry (Film and Content Production), with the same principal business activity (motion picture, video and television programme production, sound recording and music publishing activities) are compared by revenue, 1 larger and 2 smaller; the largest is Fickle Formula Private Limited with revenue of ₹31,390.
Keeda Media Private Limited is registered as a micro enterprise under the Udyam registration framework (Reg. No. UDYAM-MH-18-0019691). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website keedamedia.com.
Company details
Recognitions & Rankings of Keeda Media
- Category
- Micro (2024-25)
- Udyam number
- UDYAM-MH-18-0019691
Contact details
Keeda Media Private Limited's registered office is in Mumbai, Maharashtra. Its website is keedamedia.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered Address11th Floor Discovery Of India Building Worli, Mumbai, Maharashtra, India – 400018
- IndustryMedia and Publishing, Film & Digital Content Production
To see the full contact details of Keeda Media Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Keeda Media operates one associated brand: Keeda Media. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Keeda Media delivers comprehensive content creation and branding services to clients. | keedamedia.com |
Business activity
The main business activity of Keeda Media is information and communication. In detail, this covers motion picture, video and television programme production, sound recording and music publishing activities.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| J | Information and communication | J3 | Motion picture, video and television programme production, sound recording and music publishing activities |
To see the full business activity and turnover split of Keeda Media Private Limited, buy the company report.
Financials of Keeda Media Private Limited
FY 2025 filings availableKeeda Media Private Limited reported revenue of ₹30,801 (down 100% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 55% over five years. EBITDA fell 103% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | -₹1.16 Lakh | ||||
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| Net Profit (PAT) | -₹1.21 Lakh | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA Margin | -377.3% | ||||
| Net Profit Margin | -393.5% | ||||
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To see the full financial statements and ratios of Keeda Media Private Limited, buy the company report.
Board of directors and KMP of Keeda Media Private Limited
Keeda Media Private Limited currently reports 4 directors and 1 key managerial person. 3 former directors have served the organization.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Aparna Gupt | Director | 29 Sep 2018 | 8 Years 1 Months | Current |
| Akshat Gupt | Director | 26 Dec 2017 | 8 Years 10 Months | Current |
| Smitha Menon | Director | 25 Apr 2022 | 4 Years 6 Months | Current |
| Anjali Ranjit Malhotra | Director | 25 Apr 2022 | 4 Years 6 Months | Current |
| Advait Rajan Gupt | Ceo | 12 Apr 2019 | 7 Years 6 Months | Current |
Peer comparison
Keeda Media Private Limited is compared with the 3 companies closest to it by revenue in the Media and Publishing industry (Film and Content Production), with the same principal business activity (motion picture, video and television programme production, sound recording and music publishing activities), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Fickle Formula Private Limited | ₹31,390 (FY 2023) | -99.0% | Mumbai, Maharashtra, India | |||
| Keeda Media Private Limitedthis company | ₹30,801 (FY 2025) | -₹1.21 Lakh | -393.5% | -100.0% | 3 | Mumbai, Maharashtra, India |
| Ramsakhi Ramniwas Films Private Limited | ₹30,001 (FY 2025) | -12.0% | Mumbai, Maharashtra, India | |||
| SVF Entertainment Media Private Limited | ₹29,676 (FY 2024) | 41.0% | Kolkata, West Bengal, India |
To see the full peer comparison of Keeda Media Private Limited, buy the company report.
Auditor
Keeda Media Private Limited is audited by Mohan Keru Tulve for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| Mohan Keru Tulve | FY 2023 | 123766 |
Shareholding
The shareholding of Keeda Media Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
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| Others |
To see the full shareholding pattern of Keeda Media Private Limited, buy the company report.
Deals & funding
Keeda Media Private Limited has 1 deal on record (1 rights issue); the latest was in February 2019.
Deals on record (1 of 1)
| When | Deal | Amount | Parties |
|---|---|---|---|
| Feb 2019 | Rights issue | ₹25 Lakh | Investors: Kulfi Ventures Private Limited |
Deal records are compiled from filings and public sources; amounts are shown only where the source reported them.
Legal cases
No court or tribunal cases involving Keeda Media Private Limited are on our record; a case search with case numbers, parties and status is in the company report Buy the company report.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Keeda Media Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
Employees & EPFO
Keeda Media Private Limited has a workforce of 3 employees on its EPFO records as of Apr 06, 2024, across 1 active EPFO establishment.
GST
Keeda Media has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AAGCK8960J1ZY | Maharashtra | Active | 30 Oct 2018 |
To see the full GST registrations and return filing status of Keeda Media Private Limited, buy the company report.
Recent activity
Keeda Media Private Limited has 8 board changes on record since 2017: 5 appointments and 3 cessations. The latest: Anjali Ranjit Malhotra ceased to be Additional Director on 30 Sep 2022.
Frequently asked questions
Keeda Media is an active private limited company based in Mumbai, Maharashtra, India. The company works in film and digital content production, within the media and publishing industry. It was incorporated on 26 December 2017 (9+ years old) and is registered under CIN U74999MH2017PTC303309.
Keeda Media has 5 current directors and KMP:
- Aparna Gupt - Director
- Akshat Gupt - Director
- Smitha Menon - Director
- Anjali Ranjit Malhotra - Director
- Advait Rajan Gupt - Ceo
The latest financial statements of Keeda Media on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 08 August 2025. Year-wise statements from FY 2018 are in the company report.
The GSTIN of Keeda Media is 27AAGCK8960J1ZY, registered in Maharashtra.
The CIN (Corporate Identification Number) of Keeda Media is U74999MH2017PTC303309. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Keeda Media was incorporated on 26 December 2017, making it 9+ years old. It is registered with the Registrar of Companies, Mumbai.
Keeda Media has 1 deal on record (1 rights issue); the latest was in February 2019.
The peers of Keeda Media by revenue are Fickle Formula Private Limited, Ramsakhi Ramniwas Films Private Limited, SVF Entertainment Media Private Limited, all in the Media and Publishing industry (Film and Content Production), with the same principal business activity (motion picture, video and television programme production, sound recording and music publishing activities).
Anjali Ranjit Malhotra ceased to be Additional Director on 30 Sep 2022. Smitha Menon ceased to be Additional Director on 30 Sep 2022. Anjali Ranjit Malhotra was appointed as Director on 25 Apr 2022. Keeda Media has 8 board changes on record in total.
Yes, Keeda Media is recognised as a startup by the Department for Promotion of Industry and Internal Trade (DPIIT).
Yes, Keeda Media is registered as a micro enterprise under Udyam registration (number: UDYAM-MH-18-0019691).

