- Category
- Small (2024-25)
- Udyam number
- UDYAM-DL-01-0015427

About Maxstar Appliance Limited
Data last updated:
Maxstar Appliance Limited is a public limited company based in New Delhi, Delhi, India. It operates in the electronics manufacturing segment of the consumer electronics and durables sector. It was incorporated on 29 February 1996 and has been in existence for over 30 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U51909DL1996PLC076773. Its GSTIN is 07AADCA9995N1ZS (Delhi). The company holds 10 GST registrations, of which 9 are active.
The company has an authorised share capital of ₹5 Cr and a paid-up capital of ₹5 Cr. It was formerly known as White Line Direct India Limited and Appliance City Limited. It is led by directors including Sarthak Harish Kumar and Harish Kumar.
Its last annual general meeting (AGM) was held on 30 September 2024, and its latest financial statements are for the year ended 31 March 2024. The registered office is at 1/7 West Patel Nagar, New Delhi, Delhi, India – 110008.
As per the financials filed for FY 2025, the company reported a revenue of ₹3.44 Cr, a decline of 72% compared to the previous year. For the same year it recorded a net loss of ₹62.53 Lakh (net margin -18.2%) and EBITDA of ₹43.85 Lakh (EBITDA margin 12.7%). Revenue has declined at a compounded annual rate (CAGR) of 48% over three years and 28% over five years.
As per MCA filings, the company has open charges of ₹5 Cr and satisfied charges of ₹10 Cr on record. Court records list 37 cases involving the company, including 36 filed by the company and 1 filed against it; 24 cases are pending.
Maxstar Appliance Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-DL-01-0015427). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website maxstar.in.
Company details
Name history
Maxstar Appliance has undergone 2 name changes throughout its history. The company was previously known as White Line Direct India Limited, and Appliance City Limited. The current legal name is Maxstar Appliance Limited.
| Company Name | Status |
|---|---|
| Maxstar Appliance Limited | Current |
| White Line Direct India Limited | Previous |
| Appliance City Limited | Previous |
Recognitions & Rankings of Maxstar Appliance
Contact details
Maxstar Appliance Limited's registered office is in New Delhi, Delhi. Its website is maxstar.in. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered Address1/7 West Patel Nagar, New Delhi, Delhi, India – 110008
- IndustryConsumer Electronics & Durables, Electronics Manufacturing
To see the full contact details of Maxstar Appliance Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Maxstar Appliance is trade. In detail, this covers retail trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G2 | Retail Trading |
To see the full business activity and turnover split of Maxstar Appliance Limited, buy the company report.
Financials of Maxstar Appliance Limited
FY 2024 filings availableMaxstar Appliance Limited reported revenue of ₹3.44 Cr (down 72% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 28% over five years, including a 72% fall in the latest year. EBITDA rose 152% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| Total Expenses | |||||
| EBITDA | ₹43.85 Lakh | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | -₹62.53 Lakh | ||||
| Balance Sheet | |||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 12.7% | ||||
| Net Profit Margin | -18.2% | ||||
| Return on Equity (ROE) | |||||
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To see the full financial statements and ratios of Maxstar Appliance Limited, buy the company report.
Board of directors of Maxstar Appliance Limited
Maxstar Appliance has 3 current directors and 6 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Sarthak Harish Kumar Also directs: Gemcare Refrigeration Limited, Gemcare Real Estate Limited, Far East Marketing Private Limited and 3 more | Director | 20 Jul 2020 | 6 Years 3 Months | Current |
| Harish Kumar Also directs: One More Foods Private Limited, Freeze Kool Appliances Private Limited, Empire Home Appliances Private Limited and 5 more | Director | 12 May 2017 | 9 Years 5 Months | Current |
| Anita Kumar Also directs: One More Foods Private Limited, Freeze Kool Appliances Private Limited, Empire Home Appliances Private Limited and 5 more | Director | 20 Jul 2020 | 6 Years 3 Months | Current |
Auditor
Maxstar Appliance Limited is audited by Sandeep Kumar & Associates for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| Sandeep Kumar & Associates | FY 2023 | 0004838N |
Shareholding
The shareholding of Maxstar Appliance Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2021 | FY 2020 | FY 2019 | FY 2018 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Maxstar Appliance Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 17 Mar 2021 | 100453336 | State Bank of India | ₹5 Cr | Open | |
| 09 Feb 2019 | 100255330 | Yes Bank Limited | ₹10 Cr | Satisfied |
To see the full charge records of Maxstar Appliance Limited, buy the company report.
Total charge records: 2 View all charges
Legal cases
Maxstar Appliance Limited has 37 court cases on record: 36 filed by Maxstar Appliance, 1 filed against it. 24 cases are pending and 13 are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 37 | 1 | 24 |
Cases on record (5 of 37)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, West, Delhi | Cheque dishonour complaint | Filed by the company against Shiv Radio Service LLP | Pending |
| District court, West, Delhi | Commercial suit | Filed by the company against Mohd Asif Proprietor of M/S Modern Sales and Service | Pending |
| District court, West, Delhi | Commercial suit | Filed by the company against Pawan Kumar Som Proprietor of M/S Prithvi Enterprises | Pending |
| District court, West, Delhi | Civil suit | Filed by the company against M/S Sri Hanu Associates | Pending |
| District court, West, Delhi | Civil suit | Filed by the company against an individual | Pending |
To see the full case history of Maxstar Appliance Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
Maxstar Appliance Limited has 12 MSME Form 1 returns on record between 2019 and 2023, listing 55 overdue payments to 8 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (5 of 8)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| Elpar Industries | |||
| Elpar Electricals Pvt Ltd | |||
| Luxcare Electronics Private Limited | |||
| an individual supplier | |||
| an individual supplier |
To see the full MSME payment records of Maxstar Appliance Limited, buy the company report.
Individuals and sole proprietors among the suppliers are not named.
GST
Maxstar Appliance has 10 GST registrations: 9 active and 1 cancelled or inactive. The first 4 active GSTINs are listed below.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 07AADCA9995N1ZS | Delhi | Active | 09 Aug 2017 |
| 03AADCA9995N1Z0 | Punjab | Active | 16 Mar 2018 |
| 19AADCA9995N1ZN | West Bengal | Active | 27 Mar 2018 |
| 02AADCA9995N1Z2 | Himachal Pradesh | Active | 03 Apr 2018 |
To see the full GST registrations and return filing status of Maxstar Appliance Limited, buy the company report.
Recent activity
Maxstar Appliance Limited has 9 board changes on record since 2008: 3 appointments and 6 cessations. The latest: Anita Kumar ceased to be Additional Director on 31 Dec 2020.
3 earlier events are in the company report.
Frequently asked questions
Maxstar Appliance is an active public limited company based in New Delhi, Delhi, India. The company works in electronics manufacturing, within the consumer electronics and durables industry. It was incorporated on 29 February 1996 (30+ years old) and is registered under CIN U51909DL1996PLC076773.
Maxstar Appliance has 3 current directors:
- Sarthak Harish Kumar - Director
- Harish Kumar - Director
- Anita Kumar - Director
The latest financial statements of Maxstar Appliance on record with the MCA are for the year ended 31 March 2024. Its last annual general meeting was held on 30 September 2024. Year-wise statements from 2015 are in the company report.
The GSTIN of Maxstar Appliance is 07AADCA9995N1ZS, registered in Delhi. The company has 10 GST registrations in all, of which 9 are active and 1 is cancelled or inactive. Other active GSTINs include 03AADCA9995N1Z0 (Punjab), 19AADCA9995N1ZN (West Bengal), 02AADCA9995N1Z2 (Himachal Pradesh).
The CIN (Corporate Identification Number) of Maxstar Appliance is U51909DL1996PLC076773. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Maxstar Appliance has 37 court cases on record: 36 filed by the company and 1 filed against it. 24 are pending.
Maxstar Appliance was incorporated on 29 February 1996, making it 30+ years old. It is registered with the Registrar of Companies, Delhi.
Anita Kumar ceased to be Additional Director on 31 Dec 2020. Sarthak Harish Kumar ceased to be Additional Director on 31 Dec 2020. Anita Kumar was appointed as Director on 20 Jul 2020. Maxstar Appliance has 9 board changes on record in total.
Yes, Maxstar Appliance is registered as a small enterprise under Udyam registration (number: UDYAM-DL-01-0015427).
Maxstar Appliance has 12 MSME Form 1 returns on record between 2019 and 2023, listing 55 overdue payments to 8 micro and small suppliers. The latest return was filed on 18 Dec 2023.
Maxstar Appliance can be reached through the website maxstar.in. Its registered office is in New Delhi, Delhi, India.