About Maxwell Consumer Links Private Limited
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Maxwell Consumer Links Private Limited is a private limited company based in New Delhi, Delhi, India. It operates in the food and beverage distribution segment of the food and beverages sector. It was incorporated on 12 July 2001 and has been in existence for over 25 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U52110DL2001PTC111647. Its GSTIN is 07AACCM5519R1ZX (Delhi). The company holds 2 GST registrations, of which 1 is active.
The company has an authorised share capital of ₹25 Lakh and a paid-up capital of ₹5 Lakh. It is led by directors Arvind Kumar Gupta and Ujjwal Gupta.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at B – 15 Lawerence Road, New Delhi, Delhi, India – 110035.
As per the financials filed for FY 2024, the company reported a revenue of ₹17.06 Lakh, a decline of 78% compared to the previous year. For the same year it recorded a net loss of ₹13.92 Lakh (net margin -81.6%) and EBITDA of ₹6.38 Lakh (EBITDA margin 37.4%). Revenue has declined at a compounded annual rate (CAGR) of 37% over three years and 21% over five years.
As per MCA filings, the company has satisfied charges of ₹65.79 Lakh on record. Court records list 3 cases involving the company, including 3 filed by the company.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website maxwelllinks.com.
Company details
Contact details
Maxwell Consumer Links Private Limited's registered office is in New Delhi, Delhi. Its website is maxwelllinks.com. Its e-mail address is in the company report.
- Email
- Website
- Registered AddressB – 15 Lawerence Road, New Delhi, Delhi, India – 110035
- IndustryFood and Beverages, Food & Beverage Retail & Distribution
To see the full contact details of Maxwell Consumer Links Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Maxwell Consumer Links is trade. In detail, this covers wholesale trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G1 | Wholesale Trading |
To see the full business activity and turnover split of Maxwell Consumer Links Private Limited, buy the company report.
Financials of Maxwell Consumer Links Private Limited
FY 2025 filings availableMaxwell Consumer Links Private Limited reported revenue of ₹17.06 Lakh (down 78% YoY) for FY 2024.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 21% over five years, including a 78% fall in the latest year. EBITDA fell 56% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
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| EBITDA | ₹6.38 Lakh | ||||
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| Net Profit (PAT) | -₹13.92 Lakh | ||||
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Financial Ratios
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
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| EBITDA Margin | 37.4% | ||||
| Net Profit Margin | -81.6% | ||||
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To see the full financial statements and ratios of Maxwell Consumer Links Private Limited, buy the company report.
Board of directors of Maxwell Consumer Links Private Limited
Maxwell Consumer Links has 2 current directors and 3 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Ujjwal Gupta Also directs: Caterpillar Realty Spaces Private Limited, Numero Infrastructures Private Limited, Intellimotive Technologies LLP and 2 more | Additional Director | 25 Mar 2022 | 4 Years 7 Months | Current |
| Arvind Kumar Gupta | Director | 12 Jul 2001 | 25 Years 3 Months | Current |
Auditor
Maxwell Consumer Links Private Limited is audited by V J L GUPTA & CO. for the financial year 2020.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| V J L GUPTA & CO. | FY 2020 | 035772N |
Shareholding
The shareholding of Maxwell Consumer Links Private Limited is on record for 4 financial years, the latest being FY 2020, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2020 | FY 2019 | FY 2017 | FY 2016 |
|---|---|---|---|---|
| Promoters | ||||
| Domestic institutional investors (DII) | ||||
| Foreign institutional investors (FII) | ||||
| Public | ||||
| Others |
To see the full shareholding pattern of Maxwell Consumer Links Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 17 Apr 2008 | 10106247 | Axis Bank Limited | ₹64 Lakh | Satisfied | |
| 05 May 2005 | 90040040 | State Bank of Bikaner & Jaipur | ₹1.79 Lakh | Satisfied |
To see the full charge records of Maxwell Consumer Links Private Limited, buy the company report.
Total charge records: 2 View all charges
Legal cases
Maxwell Consumer Links Private Limited has 3 court cases on record: 3 filed by Maxwell Consumer Links. All cases are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 3 | 0 | 0 |
Cases on record (3 of 3)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, South East, Delhi | Criminal case | Filed by the company against an individual | Disposed |
| District court, North West, Delhi | Criminal case | Filed by the company against an individual | Disposed |
| District court, West, Delhi | Civil suit | Filed by the company against individuals | Disposed |
To see the full case history of Maxwell Consumer Links Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Maxwell Consumer Links Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Maxwell Consumer Links has 2 GST registrations: 1 active and 1 cancelled or inactive.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 07AACCM5519R1ZX | Delhi | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of Maxwell Consumer Links Private Limited, buy the company report.
Recent activity
Maxwell Consumer Links Private Limited has 5 board changes on record since 2001: 2 appointments and 3 cessations. The latest: Anjanil Gupta ceased to be Director on 25 Mar 2022.
1 earlier event is in the company report.
Frequently asked questions
Maxwell Consumer Links is an active private limited company based in New Delhi, Delhi, India. The company works in food and beverage retail and distribution, within the food and beverages industry. It was incorporated on 12 July 2001 (25+ years old) and is registered under CIN U52110DL2001PTC111647.
Maxwell Consumer Links has 2 current directors:
- Ujjwal Gupta - Additional Director
- Arvind Kumar Gupta - Director
The latest financial statements of Maxwell Consumer Links on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Maxwell Consumer Links is 07AACCM5519R1ZX, registered in Delhi. The company has 2 GST registrations in all, of which 1 is active and 1 is cancelled or inactive.
The CIN (Corporate Identification Number) of Maxwell Consumer Links is U52110DL2001PTC111647. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Maxwell Consumer Links has 3 court cases on record: 3 filed by the company.
Maxwell Consumer Links was incorporated on 12 July 2001, making it 25+ years old. It is registered with the Registrar of Companies, Delhi.
Anjanil Gupta ceased to be Director on 25 Mar 2022. Ujjwal Gupta was appointed as Additional Director on 25 Mar 2022. Om Gupta Prakash ceased to be Director on 15 Nov 2012. Maxwell Consumer Links has 5 board changes on record in total.
Maxwell Consumer Links can be reached through the website maxwelllinks.com. Its registered office is in New Delhi, Delhi, India.
The registered office of Maxwell Consumer Links is at B – 15 Lawerence Road, New Delhi, Delhi, India – 110035.