
About Mediafinity Adtech Private Limited
Data last updated:
Mediafinity Adtech Private Limited is a private limited company based in New Delhi, Delhi, India, a subsidiary of 3Dot14 Mobitech Private Limited. It operates in the advertising and media services segment of the media and publishing sector. It was incorporated on 19 August 2021 and has been in existence for over 5 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U47912DL2021PTC385376. Its GSTIN is 06AAOCM8855A1Z9 (Haryana).
The company has an authorised share capital of ₹1 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Ashwani Chalana and Sahil Chalana.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at B1/639 A, Janakpuri, New Delhi, Delhi, India – 110058.
As per the financials filed for FY 2025, the company reported a revenue of ₹11.11 Cr, a growth of 29% compared to the previous year. For the same year it recorded a net profit of ₹1.01 Cr (net margin 9.1%) and EBITDA of ₹1.41 Cr (EBITDA margin 12.7%). Revenue has grown at a compounded annual rate (CAGR) of 121% over three years.
As per MCA filings, the company has open charges of ₹1.5 Cr on record.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website themediafinity.co.
- EmailLocked
- TelephoneLocked
- Website
- Social Media
- Registered AddressB1/639 A, Janakpuri, New Delhi, Delhi, India – 110058
- IndustryMedia and Publishing, Advertising Agencies & Media Services
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
- One PDF report, delivered after checkout
Business Activity of Mediafinity Adtech Private Limited
The main business activity of Mediafinity Adtech is professional, scientific and technical. In detail, this covers advertising and market research.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M6 | Advertising and market research | Locked |
Business activity turnover details
Turnover share and past changes in activity are in the company report.
- Turnover contribution
- Historical classifications
- Filing-level activity changes
Verified entity values are shown only after access is granted.
Financials of Mediafinity Adtech Private Limited FY 2025 filings available
Mediafinity Adtech Private Limited reported revenue of ₹11.11 Cr (up 29% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR) of Mediafinity Adtech Private Limited
Revenue has grown at a compounded annual rate (CAGR) of 121% over three years, including 29% growth in the latest year. EBITDA rose 12% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary of Mediafinity Adtech Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 |
|---|---|---|---|---|
| Profit and Loss Statement | ||||
| Revenue from Operations | •••• | •••• | •••• | •••• |
| Other Income | •••• | •••• | •••• | •••• |
| Total Revenue | •••• | •••• | •••• | •••• |
| Cost of Materials Consumed | •••• | •••• | •••• | •••• |
| Employee Benefit Expense | •••• | •••• | •••• | •••• |
| Finance Costs | •••• | •••• | •••• | •••• |
| Depreciation and Amortisation | •••• | •••• | •••• | •••• |
| Other Expenses | •••• | •••• | •••• | •••• |
| Total Expenses | •••• | •••• | •••• | •••• |
| EBITDA | ₹1.41 Cr | •••• | •••• | •••• |
| Profit Before Tax | •••• | •••• | •••• | •••• |
| Tax Expense | •••• | •••• | •••• | •••• |
| Net Profit (PAT) | ₹1.01 Cr | •••• | •••• | •••• |
| Balance Sheet | ||||
| Share Capital | •••• | •••• | •••• | •••• |
| Reserves and Surplus | •••• | •••• | •••• | •••• |
| Net Worth (Total Equity) | •••• | •••• | •••• | •••• |
| Long-term Borrowings | •••• | •••• | •••• | •••• |
| Short-term Borrowings | •••• | •••• | •••• | •••• |
| Trade Payables | •••• | •••• | •••• | •••• |
| Total Liabilities | •••• | •••• | •••• | •••• |
| Fixed Assets | •••• | •••• | •••• | •••• |
| Investments | •••• | •••• | •••• | •••• |
| Inventories | •••• | •••• | •••• | •••• |
| Trade Receivables | •••• | •••• | •••• | •••• |
| Cash and Bank Balance | •••• | •••• | •••• | •••• |
| Total Assets | •••• | •••• | •••• | •••• |
Financial Ratios of Mediafinity Adtech Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 |
|---|---|---|---|---|
| Profitability | ||||
| EBITDA Margin | 12.7% | •••• | •••• | •••• |
| Net Profit Margin | 9.1% | •••• | •••• | •••• |
| Return on Equity (ROE) | •••• | •••• | •••• | •••• |
| Return on Capital Employed (ROCE) | •••• | •••• | •••• | •••• |
| Return on Assets (ROA) | •••• | •••• | •••• | •••• |
| Liquidity and Debt | ||||
| Current Ratio | •••• | •••• | •••• | •••• |
| Quick Ratio | •••• | •••• | •••• | •••• |
| Debt-to-Equity Ratio | •••• | •••• | •••• | •••• |
| Interest Coverage Ratio | •••• | •••• | •••• | •••• |
| Efficiency and Growth | ||||
| Asset Turnover | •••• | •••• | •••• | •••• |
| Receivable Days | •••• | •••• | •••• | •••• |
| Payable Days | •••• | •••• | •••• | •••• |
| Inventory Days | •••• | •••• | •••• | •••• |
| Revenue Growth | •••• | •••• | •••• | •••• |
| Net Profit Growth | •••• | •••• | •••• | •••• |
Paid data: the figures shown as dots are available after purchase of the company report. Figures as filed with the MCA in Form AOC-4. The full year-wise statements and ratios of Mediafinity Adtech are in the company report.
Financial statements from FY 2022
Earlier years and trend charts are in the company report.
- Income statements
- Balance sheets
- Cash-flow statements
- Ratios and benchmarks
Verified entity values are shown only after access is granted.
Peer Comparison of Mediafinity Adtech Private Limited
Mediafinity Adtech Private Limited is compared with the companies closest to it by revenue in the Media and Publishing industry (Advertising Agencies). Net profit, margin and employee counts of each company are in the company report.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Yellowdigi Private Limited | ₹11.17 Cr (FY 2025) | •••• | •••• | 0.0% | •••• | Indore, Madhya Pradesh, India |
| Claym Media & Tech Private Limited | ₹11.17 Cr (FY 2025) | •••• | •••• | 31.0% | •••• | Chittaranjan Park, Delhi, India |
| Alphanumeric Ideas Private Limited | ₹11.16 Cr (FY 2025) | •••• | •••• | -25.0% | •••• | Kharar, Punjab, India |
| Advise Advertising & Media Private Limited | ₹11.14 Cr (FY 2024) | •••• | •••• | 44.0% | •••• | D B Nagr, West Bengal, India |
| Insnap Technologies Private Limited | ₹11.13 Cr (FY 2025) | •••• | •••• | 33.0% | •••• | Bangalore, Karnataka, India |
| Mediafinity Adtech Private Limited this company | ₹11.11 Cr (FY 2025) | •••• | •••• | 29.0% | •••• | New Delhi, Delhi, India |
| Armsprime Media Private Limited | ₹11.11 Cr (FY 2021) | •••• | •••• | 26.0% | •••• | Mumbai, Maharashtra, India |
| Brandbutler India Private Limited | ₹11.11 Cr (FY 2025) | •••• | •••• | •••• | Dehradun, Uttarakhand, India | |
| Scaleswift Digital Services Private Limited | ₹11.1 Cr (FY 2018) | •••• | •••• | 5.0% | •••• | Patna, Bihar, India |
| Innomax Communications Private Limited | ₹11.08 Cr (FY 2024) | •••• | •••• | 3.0% | •••• | New Delhi, Delhi, India |
| Maaden Marketing Services India Private Limited | ₹11.07 Cr (FY 2025) | •••• | •••• | 39.0% | •••• | New Delhi, Delhi, India |
Peers are the five companies nearest above and the five nearest below Mediafinity Adtech by revenue in the Media and Publishing industry (Advertising Agencies), from the latest filed financials of each company. Net profit, margin and employee counts of each peer are in the company report.
Auditor Details of Mediafinity Adtech Private Limited
Mediafinity Adtech Private Limited is audited by MOHINDRA AND ASSOCIATES for the financial year 2023.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| MOHINDRA AND ASSOCIATES | Locked | Locked | Locked |
Complete auditor history
Appointment and cessation dates and past auditor changes are in the company report.
- Appointment status
- Appointment dates
- Cessation dates
- Auditor changes
Verified entity values are shown only after access is granted.
Board of Directors of Mediafinity Adtech Private Limited
Mediafinity Adtech has 2 directors on record. No former directors are listed.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Ashwani Chalana Also directs: Ecom Services Private Limited, 3Dot14 Mobitech Private Limited, Mobisaturn Technologies Private Limited and 1 more | Director | 19 Aug 2021 | 5 Years 1 Months | Current |
| Sahil Chalana Also directs: Ecom Services Private Limited, 3Dot14 Mobitech Private Limited, Mobisaturn Technologies Private Limited and 1 more | Director | 19 Aug 2021 | 5 Years 1 Months | Current |
Ownership and Shareholding of Mediafinity Adtech Private Limited
Shareholding and ownership data
Promoter, institutional, public and beneficial ownership figures are in the company report.
- Ownership categories
- Historical changes
- Group structure
- FII and DII holdings
Verified entity values are shown only after access is granted.
Charges & Borrowings of Mediafinity Adtech Private Limited
| Date | Lender | Amount | Status |
|---|---|---|---|
| 19 Jul 2024 | Hdfc Bank Limited | ₹1.5 Cr | Open |
Total charge records: 1 View all charges
MSME Payment Delays by Mediafinity Adtech Private Limited
Mediafinity Adtech Private Limited has 3 MSME Form 1 returns on record between 2023 and 2024, listing 54 overdue payments to 3 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (3 of 3)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| Collegedunia Web Private Limited | •••• | •••• | •••• |
| 3Dot14 Mobitech Private Limited | •••• | •••• | •••• |
| Defmacro Software Private Limited | •••• | •••• | •••• |
Full MSME payment history
Every supplier, amount and due date from all 3 MSME Form 1 returns is in the company report.
- Every reported supplier due
- Amounts and due dates
- Reasons given in each return
- Period-by-period history
Verified entity values are shown only after access is granted.
Individuals and sole proprietors among the suppliers are not named. Amounts, due dates and filing dates are in the company report.
Employees and EPFO Compliance at Mediafinity Adtech Private Limited
Mediafinity Adtech Private Limited has a workforce of 0 employees as of Apr 04, 2024.
Employee and EPFO history
Monthly headcount, contribution history and filing status are in the company report.
- Monthly headcount
- PF contributions
- ECR filing status
- Establishment history
Verified entity values are shown only after access is granted.
CIN History of Mediafinity Adtech Private Limited
Mediafinity Adtech has one previous CIN (Corporate Identification Number): U74999DL2021PTC385376. The current CIN is U47912DL2021PTC385376, which is the unique identifier assigned by the Registrar of Companies.
| CIN | Status |
|---|---|
| U47912DL2021PTC385376 | Current |
| U74999DL2021PTC385376 | Previous |
Recent Activity on Mediafinity Adtech Private Limited
Mediafinity Adtech Private Limited has 2 board changes on record since 2021: 2 appointments. The latest: Ashwani Chalana was appointed as Director on 19 Aug 2021.
Credit Ratings, Litigation & Regulatory Alerts for Mediafinity Adtech Private Limited
Credit ratings, litigation, and regulatory alerts
Credit ratings, court records and regulatory alerts are in the company report.
- Rating history
- Court and tribunal cases
- Regulatory alerts
- Director-linked violations
Verified entity values are shown only after access is granted.
Subsidiaries & Group Companies of Mediafinity Adtech Private Limited
Corporate group structure
Parent, subsidiary, associate and joint venture records with holdings are in the company report.
- Parent company
- Subsidiaries and ownership
- Associates and joint ventures
- Entity investments
Verified entity values are shown only after access is granted.
GST Compliance of Mediafinity Adtech Private Limited
Mediafinity Adtech has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 06AAOCM8855A1Z9 | Haryana | Active | 15 Sep 2021 |
GST registrations and filing compliance
State-wise GST registrations, return filing status and HSN or SAC codes are in the company report.
- GSTIN registrations
- State-wise filing status
- HSN and SAC details
- Tax jurisdiction records
Verified entity values are shown only after access is granted.
MCA Filings & Documents of Mediafinity Adtech Private Limited
MCA filings and documents
Filed forms, annual returns, financial statements and charge filings with their dates are in the company report.
- Incorporation documents
- Annual returns and statements
- Charge filings
- Complete filing index
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Mediafinity Adtech Private Limited
Mediafinity Adtech is an active private limited company based in New Delhi, Delhi, India. The company works in advertising agencies and media services, within the media and publishing industry. It was incorporated on 19 August 2021 (5+ years old) and is registered under CIN U47912DL2021PTC385376.
Mediafinity Adtech reported revenue of ₹11.11 Cr for FY 2025 (up 29% YoY).
Mediafinity Adtech has 2 current directors:
- Ashwani Chalana - Director
- Sahil Chalana - Director
Mediafinity Adtech reported a net profit of ₹1.01 Cr (net margin 9.1%) and EBITDA of ₹1.41 Cr (EBITDA margin 12.7%) for FY 2025, as per its filed financial statements.
The compounded annual growth rate (CAGR) of the revenue of Mediafinity Adtech is 121% over three years. In the latest year (FY 2025) revenue rose 29%. CAGR is the steady yearly rate that links the first and the last year.
The GSTIN of Mediafinity Adtech is 06AAOCM8855A1Z9, registered in Haryana.
The CIN (Corporate Identification Number) of Mediafinity Adtech is U47912DL2021PTC385376. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Mediafinity Adtech was incorporated on 19 August 2021, making it 5+ years old. It is registered with the Registrar of Companies, Delhi.
The peers of Mediafinity Adtech by revenue are Yellowdigi Private Limited, Claym Media & Tech Private Limited, Alphanumeric Ideas Private Limited, Advise Advertising & Media Private Limited, Insnap Technologies Private Limited and 5 more, all in the Media and Publishing industry (Advertising Agencies).
Ashwani Chalana was appointed as Director on 19 Aug 2021. Sahil Chalana was appointed as Director on 19 Aug 2021.
Mediafinity Adtech has 3 MSME Form 1 returns on record between 2023 and 2024, listing 54 overdue payments to 3 micro and small suppliers. The latest return was filed on 30 Apr 2024.
Mediafinity Adtech can be reached through the website themediafinity.co. Its registered office is in New Delhi, Delhi, India.