- Category
- Small (2024-25)
- Udyam number
- UDYAM-MH-19-0025829

About Alka Lifestyles Private Limited
Data last updated:
Alka Lifestyles Private Limited is a private limited company based in Mumbai, Maharashtra, India. It operates in the retail trade segment of the trading and commerce sector. It was incorporated on 26 September 2008 and has been in existence for over 18 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U74990MH2008PTC187102. Its GSTIN is 27AAHCA3591J1ZE (Maharashtra). The company holds 4 GST registrations, of which 3 are active.
The company has an authorised share capital of ₹25 Lakh and a paid-up capital of ₹14.08 Lakh. It was formerly known as Alka Manufacture Company Private Limited. It is led by directors Surendra Prakash Ruia and Sanjay Prakash Ruia.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at 208 Jaferbhoy Estate Marol Naka Anderi (East), Mumbai, Maharashtra, India – 400059.
As per the financials filed for FY 2025, the company reported a revenue of ₹88.94 Cr, a growth of 40% compared to the previous year. For the same year it recorded a net profit of ₹99.61 Lakh (net margin 1.1%) and EBITDA of ₹2.43 Cr (EBITDA margin 2.7%). Revenue has grown at a compounded annual rate (CAGR) of 38% over three years and 18% over five years.
The company has about 3 employees on its provident fund (EPFO) records.
As per MCA filings, the company has open charges of ₹3.4 Cr and satisfied charges of ₹76 Lakh on record. Court records list 3 cases involving the company, including 3 filed against it; 2 cases are pending. The company has 5 deals on record (3 secondary share transfers, 1 funding round, 1 rights issue), with disclosed funding of ₹46 Lakh; the latest was in March 2024. Its 10 peer companies in the same principal business activity (retail trading) are compared by revenue, 5 larger and 5 smaller; the largest is My Recharge Private Limited with revenue of ₹89.33 Cr. The company has 1 MSME Form 1 return on record for the period ending Mar 2019, listing 15 overdue payments to 6 micro and small suppliers.
Alka Lifestyles Private Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-MH-19-0025829). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website ezeeproduct.com.
Company details
Recognitions & Rankings of Alka Lifestyles
Contact details
Alka Lifestyles Private Limited's registered office is in Mumbai, Maharashtra. Its website is ezeeproduct.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Registered Address208 Jaferbhoy Estate Marol Naka Anderi (East), Mumbai, Maharashtra, India – 400059
- IndustryTrading, Retailers, Retail Trading
To see the full contact details of Alka Lifestyles Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Alka Lifestyles is trade. In detail, this covers retail trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G2 | Retail Trading |
To see the full business activity and turnover split of Alka Lifestyles Private Limited, buy the company report.
Financials of Alka Lifestyles Private Limited
FY 2025 filings availableAlka Lifestyles Private Limited reported revenue of ₹88.94 Cr (up 40% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has grown at a compounded annual rate (CAGR) of 18% over five years, including 40% growth in the latest year. EBITDA rose 24% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | ₹2.43 Cr | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | ₹99.61 Lakh | ||||
| Balance Sheet | |||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 2.7% | ||||
| Net Profit Margin | 1.1% | ||||
| Return on Equity (ROE) | |||||
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To see the full financial statements and ratios of Alka Lifestyles Private Limited, buy the company report.
Board of directors of Alka Lifestyles Private Limited
Alka Lifestyles has 2 current directors and 4 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Surendra Prakash Ruia Also directs: Pentagon Consumer Brands LLP, Ruia Hygiene (I) Private Limited | Director | 01 Nov 2017 | 9 Years 0 Months | Current |
| Sanjay Prakash Ruia Also directs: Pentagon Consumer Brands LLP, Ruia Hygiene (I) Private Limited | Director | 12 Jun 2013 | 13 Years 4 Months | Current |
Peer comparison
Alka Lifestyles Private Limited is compared with the 10 companies closest to it by revenue in the same principal business activity (retail trading), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| My Recharge Private Limited | ₹89.33 Cr (FY 2024) | -17.0% | Jaipur, Rajasthan, India | |||
| Bohra Vehicles Private Limited | ₹88.98 Cr (FY 2025) | -5.0% | New Delhi, Delhi, India | |||
| Jayaram Constructions Private Limited | ₹88.98 Cr (FY 2025) | 0.0% | Chennai, Tamil Nadu, India | |||
| Jahnvi Motor Private Limited | ₹88.96 Cr (FY 2025) | -26.0% | Coimbatore, Tamil Nadu, India | |||
| Hilltop Metals and Alloys Private Limited | ₹88.95 Cr (FY 2025) | 288.0% | Kolkata, West Bengal, India | |||
| Alka Lifestyles Private Limitedthis company | ₹88.94 Cr (FY 2025) | ₹99.61 Lakh | 1.1% | 40.0% | 3 | Mumbai, Maharashtra, India |
| Bombay Swadeshi Stores Limited | ₹88.92 Cr (FY 2025) | 7.0% | Mumbai, Maharashtra, India | |||
| Muneer Enterprises Private Limited | ₹88.9 Cr (FY 2024) | 15.0% | Hospet, Karnataka, India | |||
| Uniworld Vision Private Limited | ₹88.88 Cr (FY 2024) | 7.0% | Kamtachak Parsa, Bihar, India | |||
| Borah Automobiles Private Limited | ₹88.82 Cr (FY 2025) | -36.0% | Dibrugarh, Assam, India | |||
| Mohan Fourwheel Private Limited | ₹88.81 Cr (FY 2025) | 22.0% | Narnaul, Haryana, India |
To see the full peer comparison of Alka Lifestyles Private Limited, buy the company report.
Auditor
Alka Lifestyles Private Limited is audited by SHAH & TAPARIA for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| SHAH & TAPARIA | FY 2023 | 109463W |
Shareholding
The shareholding of Alka Lifestyles Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Alka Lifestyles Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 11 Jul 2024 | 100976056 | Hdfc Bank Limited | ₹20 Lakh | Open | |
| 29 Jun 2024 | 100974060 | Hdfc Bank Limited | ₹20 Lakh | Open | |
| 01 Nov 2022 | 100622738 | Others | ₹3 Cr | Open | |
| 30 Mar 2017 | 100087430 | Sidbi | ₹76 Lakh | Satisfied |
To see the full charge records of Alka Lifestyles Private Limited, buy the company report.
Total charge records: 4 View all charges
Deals & funding
Alka Lifestyles Private Limited has 5 deals on record (3 secondary share transfers, 1 funding round, 1 rights issue), with disclosed funding of ₹46 Lakh; the latest was in March 2024.
Deals on record (5 of 5)
| When | Deal | Amount | Parties |
|---|---|---|---|
| Mar 2024 | Secondary share transfer | Undisclosed | Buyer: 2 individuals Seller: Surendra Ruia HUF, 2 individuals |
| Mar 2017 | Rights issue | ₹26.4 Lakh | Investors: 2 individuals |
| Mar 2017 | Secondary share transfer | Undisclosed | Buyer: an individual Seller: Prakash Basudeo Ruia HUF, 3 individuals |
| Sep 2012 | Secondary share transfer | Undisclosed | Buyer: Surendra Ruia HUF, Prakash Basudeo Ruia HUF, 2 individuals Seller: Alpha Graphic India Ltd , Artillegence Bio-Innovations Limited , Stocknet International Ltd |
| Oct 2008 | Funding round | ₹46 Lakh | Investors: Stocknet International Ltd , Alpha Graphic India Ltd , Artillegence Bio-Innovations Limited |
Deal records are compiled from filings and public sources; amounts are shown only where the source reported them.
Legal cases
Alka Lifestyles Private Limited has 3 court cases on record: 3 filed against it. 2 cases are pending and 1 is disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 3 | 3 | 2 |
Cases on record (3 of 3)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, DHARWAD, Karnataka | Court case (COM.O.S.) | Filed against the company by M/S VRL Logistics Ltd R/By Anand Sankeshwar | Pending |
| District court, Thane, Maharashtra | Civil suit | Filed against the company by an individual | Pending |
| District court, Thane, Maharashtra | Civil suit | Filed against the company by an individual | Disposed |
To see the full case history of Alka Lifestyles Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
Alka Lifestyles Private Limited has 1 MSME Form 1 return on record for the period ending Mar 2019, listing 15 overdue payments to 6 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (5 of 6)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| an individual supplier | |||
| Patkar Extrusions Private Limited | |||
| Brisk Surgicals Cotton Limited | |||
| Ace Paper Board Limited | |||
| Kwick Living (I) Private Limited |
To see the full MSME payment records of Alka Lifestyles Private Limited, buy the company report.
Individuals and sole proprietors among the suppliers are not named.
Employees & EPFO
Alka Lifestyles Private Limited has a workforce of 3 employees on its EPFO records as of Apr 03, 2024, across 1 active EPFO establishment.
GST
Alka Lifestyles has 4 GST registrations: 3 active and 1 cancelled or inactive.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AAHCA3591J1ZE | Maharashtra | Active | 01 Jul 2017 |
| 27AAHCA3591J2ZD | Maharashtra | Active | 10 Mar 2025 |
| 24AAHCA3591J1ZK | Gujarat | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of Alka Lifestyles Private Limited, buy the company report.
Recent activity
Alka Lifestyles Private Limited has 6 board changes on record since 2013: 2 appointments and 4 cessations. The latest: Aditya Sanjay Ruia ceased to be Additional Director on 02 Nov 2017.
3 earlier events are in the company report.
Frequently asked questions
Alka Lifestyles is an active private limited company based in Mumbai, Maharashtra, India. The company works in retailers, within the trading industry. It was incorporated on 26 September 2008 (18+ years old) and is registered under CIN U74990MH2008PTC187102.
Alka Lifestyles has 2 current directors:
- Surendra Prakash Ruia - Director
- Sanjay Prakash Ruia - Director
The latest financial statements of Alka Lifestyles on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Alka Lifestyles is 27AAHCA3591J1ZE, registered in Maharashtra. The company has 4 GST registrations in all, of which 3 are active and 1 is cancelled or inactive. Other active GSTINs include 27AAHCA3591J2ZD (Maharashtra), 24AAHCA3591J1ZK (Gujarat).
The CIN (Corporate Identification Number) of Alka Lifestyles is U74990MH2008PTC187102. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Alka Lifestyles has 3 court cases on record: 3 filed against it. 2 are pending.
Alka Lifestyles was incorporated on 26 September 2008, making it 18+ years old. It is registered with the Registrar of Companies, Mumbai.
Alka Lifestyles has 5 deals on record (3 secondary share transfers, 1 funding round, 1 rights issue), with disclosed funding of ₹46 Lakh; the latest was in March 2024.
The peers of Alka Lifestyles by revenue are My Recharge Private Limited, Bohra Vehicles Private Limited, Jayaram Constructions Private Limited, Jahnvi Motor Private Limited, Hilltop Metals and Alloys Private Limited and 5 more, all in the same principal business activity (retail trading).
Aditya Sanjay Ruia ceased to be Additional Director on 02 Nov 2017. Anil Ghisaram Sharma ceased to be Director on 02 Nov 2017. Anuj Surendra Ruia ceased to be Additional Director on 02 Nov 2017. Alka Lifestyles has 6 board changes on record in total.
Yes, Alka Lifestyles is registered as a small enterprise under Udyam registration (number: UDYAM-MH-19-0025829).
Alka Lifestyles has 1 MSME Form 1 return on record for the period ending Mar 2019, listing 15 overdue payments to 6 micro and small suppliers. The latest return was filed on 24 May 2019.

