Trootrac Media Private Limited
About Trootrac Media Private Limited
Data last updated:
Trootrac Media Private Limited is a private limited company based in New Delhi, Delhi, India. It operates in the general e-commerce platforms segment of the e-commerce sector. It was incorporated on 03 July 2008 and has been in existence for over 18 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U51909DL2008PTC180421. The company has 1 GST registration on record, which is no longer active.
The company has an authorised share capital of ₹1 Cr and a paid-up capital of ₹44.95 Lakh. It was formerly known as Shoogloo Affiliate Marketing Private Limited. It is led by directors Mahendra Swarup and Sarla Swarup.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at C – 7 Paschimi Marg Vasant Vihar, New Delhi, Delhi, India – 110057.
Court records list 8 cases involving the company, including 2 filed by the company and 6 filed against it; 1 case is pending.
The current compliance status is marked as compliant by the Registrar of Companies.
Company details
Contact details
Trootrac Media Private Limited's registered office is in New Delhi, Delhi. Its e-mail address is in the company report.
- Email
- Social Media
- Registered AddressC – 7 Paschimi Marg Vasant Vihar, New Delhi, Delhi, India – 110057
- IndustryE-Commerce, General E-Commerce Platforms
To see the full contact details of Trootrac Media Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Financials of Trootrac Media Private Limited
FY 2025 filings availableFinancial Statement Summary
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To see the full financial statements and ratios of Trootrac Media Private Limited, buy the company report.
Board of directors of Trootrac Media Private Limited
Trootrac Media has 2 current directors and 6 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Mahendra Swarup Also directs: Omg India Internet Marketing Private Limited, Nectar Enterprises Pvt. Ltd.., Vis Legis Consult Private Limited. and 4 more | Director | 08 Feb 2011 | 15 Years 8 Months | Current |
| Sarla Swarup Also directs: Omg India Internet Marketing Private Limited | Director | 12 Mar 2021 | 5 Years 7 Months | Current |
Auditor
Trootrac Media Private Limited is audited by B K NAYAR & ASSOCIATES for the financial year 2019.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| B K NAYAR & ASSOCIATES | FY 2019 | 014093N |
Shareholding
The shareholding of Trootrac Media Private Limited is on record for 3 financial years, the latest being FY 2019, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2019 | FY 2017 | FY 2016 |
|---|---|---|---|
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| Others |
To see the full shareholding pattern of Trootrac Media Private Limited, buy the company report.
Legal cases
Trootrac Media Private Limited has 8 court cases on record: 2 filed by Trootrac Media, 6 filed against it. 1 case is pending and 7 are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 4 | 4 | 0 |
| High courts | 4 | 2 | 1 |
Cases on record (5 of 8)
| Court | Type of case | Party | Status |
|---|---|---|---|
| High Court of Delhi | Court case (CS(OS)) | Filed by the company against M/S Networkplay Media Pvt Ltd | Pending |
| District court, South, Delhi | Execution petition | Filed against the company by WGM Media Services Pvt Ltd | Disposed |
| District court, South East, Delhi | Civil suit | Filed against the company by M/S Netgains India Internet Pvt Ltd | Disposed |
| District court, South, Delhi | Civil suit | Filed against the company by WGM Media Services Pvt. Ltd. | Disposed |
| High Court of Delhi | Court case (CS(OS)) | Filed against the company by M/S DGM India Internet Marketing Pvt Ltd | Disposed |
To see the full case history of Trootrac Media Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Trootrac Media Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Trootrac Media has 1 GST registration on record, and it has been cancelled or is inactive. Only active GST numbers are listed on this page.
To see the full GST registrations and return filing status of Trootrac Media Private Limited, buy the company report.
Recent activity
Trootrac Media Private Limited has 8 board changes on record since 2009: 2 appointments and 6 cessations. The latest: Vishal Arora ceased to be Director on 16 Mar 2021.
Frequently asked questions
Trootrac Media is an active private limited company based in New Delhi, Delhi, India. The company works in general e-commerce platforms, within the e-commerce industry. It was incorporated on 03 July 2008 (18+ years old) and is registered under CIN U51909DL2008PTC180421.
Trootrac Media has 2 current directors:
- Mahendra Swarup - Director
- Sarla Swarup - Director
The latest financial statements of Trootrac Media on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
No. Trootrac Media has 1 GST registration on record and it is cancelled or inactive.
The CIN (Corporate Identification Number) of Trootrac Media is U51909DL2008PTC180421. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Trootrac Media has 8 court cases on record: 2 filed by the company and 6 filed against it. 1 is pending. Most are in the district courts.
Trootrac Media was incorporated on 03 July 2008, making it 18+ years old. It is registered with the Registrar of Companies, Delhi.
Vishal Arora ceased to be Director on 16 Mar 2021. Sarla Swarup was appointed as Director on 12 Mar 2021. Achal Kaushal ceased to be Managing Director on 25 Apr 2019. Trootrac Media has 8 board changes on record in total.
The registered office of Trootrac Media is at C – 7 Paschimi Marg Vasant Vihar, New Delhi, Delhi, India – 110057.
Trootrac Media operates in the e-commerce industry, in the general e-commerce platforms segment.