- Category
- Small (2024-25)
- Udyam number
- UDYAM-MH-18-0030845

About MX Advertising Private Limited
Data last updated:
MX Advertising Private Limited is a private limited company based in Mumbai, Maharashtra, India. It operates in the advertising and media services segment of the media and publishing sector. It was incorporated on 10 May 1995 and has been in existence for over 31 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U74300MH1995PTC088275. Its GSTIN is 27AABCA2808G1Z1 (Maharashtra).
The company has an authorised share capital of ₹5 Lakh and a paid-up capital of ₹5 Lakh. It is led by directors Neepa Ajit Nair and Ajit Bhaskar Nair.
Its last annual general meeting (AGM) was held on 29 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Amar Indl Estateunit 5 159 C S T Rd Kalina, Mumbai, Maharashtra, India – 400098.
As per the financials filed for FY 2025, the company reported a revenue of ₹21.97 Cr, a growth of 14% compared to the previous year. For the same year it recorded a net profit of ₹22.38 Lakh (net margin 1%) and EBITDA of ₹93.65 Lakh (EBITDA margin 4.3%). Revenue has declined at a compounded annual rate (CAGR) of 14% over three years and 7% over five years.
The company has about 30 employees on its provident fund (EPFO) records.
The company is associated with 1 brand: Cadini. As per MCA filings, the company has open charges of ₹8.1 Cr and satisfied charges of ₹2.3 Cr on record. Court records list 8 cases involving the company, including 8 filed by the company; 3 cases are pending.
MX Advertising Private Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-MH-18-0030845). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website mxadvertising.in.
Company details
Recognitions & Rankings of MX Advertising
Contact details
MX Advertising Private Limited's registered office is in Mumbai, Maharashtra. Its website is mxadvertising.in. Its e-mail address is in the company report.
- Email
- Website
- Social Media
- Registered AddressAmar Indl Estateunit 5 159 C S T Rd Kalina, Mumbai, Maharashtra, India – 400098
- IndustryMedia and Publishing, Advertising Agencies & Media Services
To see the full contact details of MX Advertising Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
MX Advertising operates one associated brand: Cadini. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Creates high-quality men's suits, leisurewear, and accessories using Italian fabrics. | cadini.com |
Business activity
The main business activity of MX Advertising is professional, scientific and technical. In detail, this covers specialized design & photographic activities.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M7 | Specialized Design & Photographic activities |
To see the full business activity and turnover split of MX Advertising Private Limited, buy the company report.
Financials of MX Advertising Private Limited
FY 2025 filings availableMX Advertising Private Limited reported revenue of ₹21.97 Cr (up 14% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue rose 14% in the latest year, though over five years it has declined at a compounded annual rate (CAGR) of 7%. EBITDA rose 691% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | ₹93.65 Lakh | ||||
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| Net Profit (PAT) | ₹22.38 Lakh | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| Profitability | |||||
| EBITDA Margin | 4.3% | ||||
| Net Profit Margin | 1% | ||||
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To see the full financial statements and ratios of MX Advertising Private Limited, buy the company report.
Board of directors of MX Advertising Private Limited
MX Advertising has 2 current directors and 2 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Neepa Ajit Nair | Director | 10 May 1995 | 31 Years 5 Months | Current |
| Ajit Bhaskar Nair | Director | 10 May 1995 | 31 Years 5 Months | Current |
Auditor
MX Advertising Private Limited is audited by GIRISH S WATWE for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| GIRISH S WATWE | FY 2023 | 041757 |
Shareholding
The shareholding of MX Advertising Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of MX Advertising Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 23 Apr 2018 | 100186065 | Hdfc Bank Limited | ₹50 Lakh | Open | |
| 11 Apr 2009 | 10160741 | Hdfc Bank Limited | ₹7.6 Cr | Open | |
| 08 Jul 2003 | 90155391 | Bank of India | ₹65 Lakh | Satisfied | |
| 08 Jul 2003 | 90160196 | Bank of India | ₹65 Lakh | Satisfied | |
| 01 Jul 2003 | 90160192 | Bank of India | ₹50 Lakh | Satisfied |
To see the full charge records of MX Advertising Private Limited, buy the company report.
Total charge records: 8 View all charges
Legal cases
MX Advertising Private Limited has 8 court cases on record: 8 filed by MX Advertising. 3 cases are pending and 5 are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 6 | 0 | 2 |
| High courts | 1 | 0 | 0 |
| NCLT | 1 | 0 | 1 |
Cases on record (5 of 8)
| Court | Type of case | Party | Status |
|---|---|---|---|
| NCLT, Mumbai | Insolvency matter | Filed by the company against Vadraj Cement Ltd | Pending |
| District court, Mumbai CMM Courts, Maharashtra | Court case (Summary cases) | Filed by the company against individuals | Pending |
| District court, Mumbai CMM Courts, Maharashtra | Court case (Summary Case) | Filed by the company against individuals | Disposed |
| District court, Mumbai CMM Courts, Maharashtra | Original application | Filed by the company against individuals | Disposed |
| Bombay High Court | Company petition | Filed by the company against Surya Hot-Sip Tea Co.Pvt Ltd | Disposed |
To see the full case history of MX Advertising Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
MX Advertising Private Limited has 13 MSME Form 1 returns on record between 2017 and 2024, listing 40 overdue payments to 11 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (5 of 11)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| an individual supplier | |||
| The Western Times Publications Pvt Ltd | |||
| Business Standard Private Limited | |||
| Shrirang Prakashan Private Limited | |||
| Asapp Info Global Services Private Limited |
To see the full MSME payment records of MX Advertising Private Limited, buy the company report.
Individuals and sole proprietors among the suppliers are not named.
Employees & EPFO
MX Advertising Private Limited has a workforce of 30 employees on its EPFO records as of Apr 02, 2024, across 1 active EPFO establishment.
GST
MX Advertising has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AABCA2808G1Z1 | Maharashtra | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of MX Advertising Private Limited, buy the company report.
Recent activity
MX Advertising Private Limited has 4 board changes on record since 1995: 2 appointments and 2 cessations. The latest: Ajit Bhaskar Nair ceased to be Managing Director on 31 Mar 2024.
14 earlier events are in the company report.
Frequently asked questions
MX Advertising is an active private limited company based in Mumbai, Maharashtra, India. The company works in advertising agencies and media services, within the media and publishing industry. It was incorporated on 10 May 1995 (31+ years old) and is registered under CIN U74300MH1995PTC088275.
MX Advertising has 2 current directors:
- Neepa Ajit Nair - Director
- Ajit Bhaskar Nair - Director
The latest financial statements of MX Advertising on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 29 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of MX Advertising is 27AABCA2808G1Z1, registered in Maharashtra.
The CIN (Corporate Identification Number) of MX Advertising is U74300MH1995PTC088275. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
MX Advertising has 8 court cases on record: 8 filed by the company. 3 are pending. Most are in the district courts.
MX Advertising was incorporated on 10 May 1995, making it 31+ years old. It is registered with the Registrar of Companies, Mumbai.
Ajit Bhaskar Nair ceased to be Managing Director on 31 Mar 2024. Yash Ajit Nair ceased to be Additional Director on 19 Mar 2024. Ajit Bhaskar Nair was appointed as Director on 10 May 1995. MX Advertising has 4 board changes on record in total.
Yes, MX Advertising is registered as a small enterprise under Udyam registration (number: UDYAM-MH-18-0030845).
MX Advertising has 13 MSME Form 1 returns on record between 2017 and 2024, listing 40 overdue payments to 11 micro and small suppliers. The latest return was filed on 24 Apr 2024.
MX Advertising can be reached through the website mxadvertising.in. Its registered office is in Mumbai, Maharashtra, India.