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Outlier Innovations Private Limited - media and publishing in Mumbai, Maharashtra, India. FY 2026 financials & compliance.
Revenue · FY 2024
₹19.99 Cr
▼ 38% YoY
Net loss · FY 2024
₹79.11 Lakh
Net margin -4%
EBITDA · FY 2024
-₹43.4 Lakh
EBITDA margin -2.2%
Authorised capital
₹1 Lakh
Registered with MCA
Paid-up capital
₹1 Lakh
Issued & subscribed
Open charges
₹1.35 Cr
Secured borrowings
Company age
9 yrs
Est. 2017
Employees · EPFO
64
Provident fund records
About Outlier Innovations Private Limited
Data last updated:
Outlier Innovations Private Limited is a private limited company based in Mumbai, Maharashtra, India, recognised as a startup by DPIIT. It operates in the media and content distribution segment of the media and publishing sector. It was incorporated on 14 August 2017 and has been in existence for over 9 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U74999MH2017PTC298566. Its GSTIN is 27AACCO5516G1ZJ (Maharashtra). The company holds 8 GST registrations, of which 6 are active.
The company has an authorised share capital of ₹1 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Sourav Kumar (Whole-Time Director) and Sidharth.
Its last annual general meeting (AGM) was held on 30 September 2024, and its latest financial statements are for the year ended 31 March 2024. The registered office is at Mumbai, Maharashtra.
As per the financials filed for FY 2024, the company reported a revenue of ₹19.99 Cr, a decline of 38% compared to the previous year. For the same year it recorded a net loss of ₹79.11 Lakh (net margin -4%) and EBITDA of -₹43.4 Lakh (EBITDA margin -2.2%). Revenue has grown at a compounded annual rate (CAGR) of 101% over three years and 34% over five years.
The company has about 64 employees on its provident fund (EPFO) records.
The company is associated with 2 brands: The Better Shop and CupShup. As per MCA filings, the company has open charges of ₹1.35 Cr on record. Court records list 22 cases involving the company, including 6 filed by the company and 16 filed against it; 7 cases are pending.
Outlier Innovations Private Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-MH-19-0057916). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website blingg.club.
Company details
CIN U74999MH2017PTC298566
Registration Number 298566
Incorporation Date 14 August 2017
ROC Mumbai
Listing Status Unlisted
Company Status Active
Date of Last AGM 30 September 2024
Date of Balance Sheet 31 March 2024
Compliance Status Active Compliant
DPIIT Recognition Recognised Startup
MSME Classification Small
Udyam Registration UDYAM-MH-19-0057916
Recognitions & Rankings of Outlier Innovations
MSME (Udyam registered) Ministry of MSME
- Category
- Small (2024-25)
- Udyam number
- UDYAM-MH-19-0057916
Contact details
Outlier Innovations Private Limited's registered office is in Mumbai, Maharashtra. Its website is blingg.club. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered Address1001 Lodha Supremus Saki Vihar Road Powai Commercial Co – Op Soc Ltd Telephone Exch, Ange Powai, Mumbai, Maharashtra, India – 400072
- IndustryMedia and Publishing, Media & Content Distribution
To see the full contact details of Outlier Innovations Private Limited, buy the company report.
Comprehensive company report
Outlier Innovations Private Limited - one report that includes everything
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
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Brands
Outlier Innovations operates two associated brands: The Better Shop and CupShup. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Handpicks and sells wholesome foods, snacks, beverages, and spreads online. | thebettershop.co | |
| Delivers comprehensive marketing services to businesses. | cupshup.co.in |
Business activity
The main business activity of Outlier Innovations is professional, scientific and technical. In detail, this covers advertising and market research.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M6 | Advertising and market research |
To see the full business activity and turnover split of Outlier Innovations Private Limited, buy the company report.
Financials of Outlier Innovations Private Limited
FY 2024 filings availableOutlier Innovations Private Limited reported revenue of ₹19.99 Cr (down 38% YoY) for FY 2024.
Revenue · FY 2024
₹19.99 Cr ▼ 38%
Net loss · FY 2024
₹79.11 Lakh margin -4%
EBITDA · FY 2024
-₹43.4 Lakh margin -2.2%
Compounded Annual Growth Rate (CAGR)
Revenue CAGR growth
1 year
▼ 38%
3 years · compounded
▲ 101%
5 years · compounded
▲ 34%
EBITDA CAGR growth
1 year
▼ 107%
3 years · compounded
▲ 14%
5 years · compounded
▼ 23%
Revenue fell 38% in the latest year, but over five years it has grown at a compounded annual rate (CAGR) of 34%. EBITDA fell 107% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
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| Total Expenses | |||||
| EBITDA | -₹43.4 Lakh | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | -₹79.11 Lakh | ||||
| Balance Sheet | |||||
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Financial Ratios
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | -2.2% | ||||
| Net Profit Margin | -4% | ||||
| Return on Equity (ROE) | |||||
| Return on Capital Employed (ROCE) | |||||
| Return on Assets (ROA) | |||||
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To see the full financial statements and ratios of Outlier Innovations Private Limited, buy the company report.
Board of directors of Outlier Innovations Private Limited
Outlier Innovations has 2 current directors and 2 former directors. Current directors are listed first, with their designation and appointment date.
Current Directors
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Sourav Kumar Also directs: Promptseed Digital LLP | Whole-Time Director | 21 Jan 2022 | 4 Years 9 Months | Current |
| Sidharth Also directs: Promptseed Digital LLP | Director | 14 Aug 2017 | 9 Years 2 Months | Current |
Auditor
Outlier Innovations Private Limited is audited by NARENDRA SINGHANIA & CO. for the financial year 2022.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| NARENDRA SINGHANIA & CO. | FY 2022 | 009781N |
Shareholding
The shareholding of Outlier Innovations Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Outlier Innovations Private Limited, buy the company report.
Charges & borrowings
Open charges
₹1.35 Cr
Satisfied charges
None
Breakdown by lending institutions
Latest charge details
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 15 Dec 2022 | 100671204 | Hdfc Bank Limited | ₹1.35 Cr | Open |
Total charge records: 1 View all charges
Legal cases
Outlier Innovations Private Limited has 22 court cases on record: 6 filed by Outlier Innovations, 16 filed against it. 7 cases are pending and 15 are disposed.
Total cases
22
Filed by the company
6
Filed against the company
16
Pending
7
Disposed
15
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 20 | 14 | 7 |
| High courts | 2 | 2 | 0 |
Cases on record (5 of 22)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, Ahmedabad, Gujarat | Criminal complaint | Filed against the company by Aditya Birla Finance Ltd Na Authorized Person of Gitaben Sandipsinh Charan | Pending |
| District court, Calcutta, West Bengal | Civil suit | Filed against the company by L and T Finance Limited. | Pending |
| District court, Mumbai City Civil Court, Maharashtra | Commercial matter | Filed by the company against Bakul Fresh Agritech Private Limited | Pending |
| District court, Mumbai City Civil Court, Maharashtra | Commercial matter | Filed by the company against Abita Innovations Private Limited | Pending |
| District court, Mumbai City Civil Court, Maharashtra | Court case (SUMMONS FOR JUDGT) | Filed by the company against Icri Life Sciences Private Limited | Pending |
To see the full case history of Outlier Innovations Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
Outlier Innovations Private Limited has 2 MSME Form 1 returns on record for the period ending Sep 2023, listing 2 overdue payments to 1 micro and small supplier. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (1 of 1)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| an individual supplier |
To see the full MSME payment records of Outlier Innovations Private Limited, buy the company report.
Individuals and sole proprietors among the suppliers are not named.
Employees & EPFO
Outlier Innovations Private Limited has a workforce of 64 employees on its EPFO records as of Apr 06, 2024, across 1 active EPFO establishment.
Employee count
64
Active EPFO establishments
1
Employee growth
-54.29%
GST
Outlier Innovations has 8 GST registrations: 6 active and 2 cancelled or inactive. The first 4 active GSTINs are listed below.
Total GSTINs
8
Active
6
Cancelled / inactive
2
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AACCO5516G1ZJ | Maharashtra | Active | 27 Sep 2017 |
| 29AACCO5516G1ZF | Karnataka | Active | 20 Mar 2018 |
| 06AACCO5516G1ZN | Haryana | Active | 07 Dec 2018 |
| 36AACCO5516G1ZK | Telangana | Active | 31 May 2019 |
To see the full GST registrations and return filing status of Outlier Innovations Private Limited, buy the company report.
Recent activity
Outlier Innovations Private Limited has 4 board changes on record since 2017: 2 appointments and 2 cessations. The latest: Sanil Jain ceased to be Director on 21 Jan 2022.
AGM
Outlier Innovations Private Limited last Annual general meeting of members was held on 30 Sep 2024 as per latest MCA records.
Filing
Outlier Innovations Private Limited has filed its annual Financial statements for the year ended 31 Mar 2024 with Roc Mumbai.
Charges
A charge with Hdfc Bank Limited amounted to Rs. 135.00 Lakh with Charge ID 100671204 was registered on 15 Dec 2022.
Ceased
Sanil Jain ceased to be Director.
Appointed
Sourav Kumar was appointed as Whole-Time Director.
Ceased
Sourav Kumar ceased to be Additional Director.
Appointed
Sidharth was appointed as Director.
Incorporation
14 Aug 2017
Outlier Innovations Private Limited was registered on 14 Aug 2017 with Roc Mumbai & aged 9 years 2 months as per MCA records.
News
Frequently asked questions
Outlier Innovations is an active private limited company based in Mumbai, Maharashtra, India. The company works in media and content distribution, within the media and publishing industry. It was incorporated on 14 August 2017 (9+ years old) and is registered under CIN U74999MH2017PTC298566.
Outlier Innovations has 2 current directors:
- Sourav Kumar - Whole-Time Director
- Sidharth - Director
The latest financial statements of Outlier Innovations on record with the MCA are for the year ended 31 March 2024. Its last annual general meeting was held on 30 September 2024. Year-wise statements from FY 2018 are in the company report.
The GSTIN of Outlier Innovations is 27AACCO5516G1ZJ, registered in Maharashtra. The company has 8 GST registrations in all, of which 6 are active and 2 are cancelled or inactive. Other active GSTINs include 29AACCO5516G1ZF (Karnataka), 06AACCO5516G1ZN (Haryana), 36AACCO5516G1ZK (Telangana).
The CIN (Corporate Identification Number) of Outlier Innovations is U74999MH2017PTC298566. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Outlier Innovations has 22 court cases on record: 6 filed by the company and 16 filed against it. 7 are pending. Most are in the district courts.
Outlier Innovations was incorporated on 14 August 2017, making it 9+ years old. It is registered with the Registrar of Companies, Mumbai.
Sanil Jain ceased to be Director on 21 Jan 2022. Sourav Kumar was appointed as Whole-Time Director on 21 Jan 2022. Sourav Kumar ceased to be Additional Director on 21 Jan 2022. Outlier Innovations has 4 board changes on record in total.
Yes, Outlier Innovations is recognised as a startup by the Department for Promotion of Industry and Internal Trade (DPIIT).
Yes, Outlier Innovations is registered as a small enterprise under Udyam registration (number: UDYAM-MH-19-0057916).
Outlier Innovations has 2 MSME Form 1 returns on record for the period ending Sep 2023, listing 2 overdue payments to 1 micro and small supplier. The latest return was filed on 21 Nov 2023.
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