MSME (Udyam registered) Ministry of MSME
- Category
- Micro (2024-25)
- Udyam number
- UDYAM-OD-19-0038818
Payal Novelty Private Limited - consumer goods in Jharsuguda, Odisha, India. FY 2026 financials & compliance.
Revenue · FY 2025
₹1.24 Cr
▼ 29% YoY
Net profit · FY 2025
₹58,385
Net margin 0.5%
EBITDA · FY 2025
₹3.13 Lakh
EBITDA margin 2.5%
Authorised capital
₹10 Lakh
Registered with MCA
Paid-up capital
₹3.75 Lakh
Issued & subscribed
Company age
14 yrs
Est. 2012
Employees · EPFO
1
Provident fund records
Directors on board
3
As per MCA filings
About Payal Novelty Private Limited
Data last updated:
Payal Novelty Private Limited is a private limited company based in Jharsuguda, Odisha, India. It operates in the health and beauty retail and distribution segment of the consumer goods sector. It was incorporated on 23 January 2012 and has been in existence for over 14 years.
The company is registered with the Registrar of Companies (ROC), Cuttack, under CIN U51109OR2012PTC014852. Its GSTIN is 21AAGCP4373A2ZW (Odisha). The company holds 3 GST registrations, of which 1 is active.
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹3.75 Lakh. It is led by directors including Pawan Kumar Singhania (Managing Director) and Neha Singhania.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Jhanda Chowk Marwari Para, Jharsuguda, Odisha, India – 768201.
As per the financials filed for FY 2025, the company reported a revenue of ₹1.24 Cr, a decline of 29% compared to the previous year. For the same year it recorded a net profit of ₹58,385 (net margin 0.5%) and EBITDA of ₹3.13 Lakh (EBITDA margin 2.5%). Revenue has declined at a compounded annual rate (CAGR) of 3% over three years and 19% over five years.
The company has about 1 employee on its provident fund (EPFO) records.
Court records list 1 case involving the company, including 1 filed against it.
Payal Novelty Private Limited is registered as a micro enterprise under the Udyam registration framework (Reg. No. UDYAM-OD-19-0038818). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website payalnovelty.com.
Company details
CIN U51109OR2012PTC014852
Registration Number 014852
Incorporation Date 23 January 2012
ROC Cuttack
Listing Status Unlisted
Company Status Active
Date of Last AGM 30 September 2025
Date of Balance Sheet 31 March 2025
Compliance Status Active Compliant
MSME Classification Micro
Udyam Registration UDYAM-OD-19-0038818
Recognitions & Rankings of Payal Novelty
Contact details
Payal Novelty Private Limited's registered office is in Jharsuguda, Odisha. Its website is payalnovelty.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered AddressJhanda Chowk Marwari Para, Jharsuguda, Odisha, India – 768201
- IndustryConsumer Goods, Health & Beauty Retail & Distribution
To see the full contact details of Payal Novelty Private Limited, buy the company report.
Comprehensive company report
Payal Novelty Private Limited - one report that includes everything
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
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Business activity
The main business activity of Payal Novelty is trade. In detail, this covers wholesale trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G1 | Wholesale Trading |
To see the full business activity and turnover split of Payal Novelty Private Limited, buy the company report.
Financials of Payal Novelty Private Limited
FY 2025 filings availablePayal Novelty Private Limited reported revenue of ₹1.24 Cr (down 29% YoY) for FY 2025.
Revenue · FY 2025
₹1.24 Cr ▼ 29%
Net profit · FY 2025
₹58,385 margin 0.5%
EBITDA · FY 2025
₹3.13 Lakh margin 2.5%
Compounded Annual Growth Rate (CAGR)
Revenue CAGR growth
1 year
▼ 29%
3 years · compounded
▲ 3%
5 years · compounded
▼ 19%
EBITDA CAGR growth
1 year
▼ 11%
3 years · compounded
▼ 20%
5 years · compounded
▼ 19%
Revenue has declined at a compounded annual rate (CAGR) of 19% over five years, including a 29% fall in the latest year. EBITDA fell 11% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | |||||
| Other Income | |||||
| Total Revenue | |||||
| Cost of Materials Consumed | |||||
| Employee Benefit Expense | |||||
| Finance Costs | |||||
| Depreciation and Amortisation | |||||
| Other Expenses | |||||
| Total Expenses | |||||
| EBITDA | ₹3.13 Lakh | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | ₹58,385 | ||||
| Balance Sheet | |||||
| Share Capital | |||||
| Reserves and Surplus | |||||
| Net Worth (Total Equity) | |||||
| Long-term Borrowings | |||||
| Short-term Borrowings | |||||
| Trade Payables | |||||
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| Fixed Assets | |||||
| Investments | |||||
| Inventories | |||||
| Trade Receivables | |||||
| Cash and Bank Balance | |||||
| Total Assets | |||||
Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 2.5% | ||||
| Net Profit Margin | 0.5% | ||||
| Return on Equity (ROE) | |||||
| Return on Capital Employed (ROCE) | |||||
| Return on Assets (ROA) | |||||
| Liquidity and Debt | |||||
| Current Ratio | |||||
| Quick Ratio | |||||
| Debt-to-Equity Ratio | |||||
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| Efficiency and Growth | |||||
| Asset Turnover | |||||
| Receivable Days | |||||
| Payable Days | |||||
| Inventory Days | |||||
| Revenue Growth | |||||
| Net Profit Growth | |||||
To see the full financial statements and ratios of Payal Novelty Private Limited, buy the company report.
Board of directors of Payal Novelty Private Limited
Payal Novelty has 3 directors on record. No former directors are listed.
Current Directors
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Pawan Kumar Singhania | Managing Director | 23 Jan 2012 | 14 Years 9 Months | Current |
| Neha Singhania Also directs: Urjav India Private Limited | Director | 23 Jan 2012 | 14 Years 9 Months | Current |
| Parag Singhania | Director | 23 Jan 2012 | 14 Years 9 Months | Current |
Peer comparison
Payal Novelty Private Limited is compared with the 5 companies closest to it by revenue in the Consumer Products industry (Health and Beauty Retail and Distribution), with the same principal business activity (wholesale trading), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Dermawiz Laboratories Private Limited | ₹1.28 Cr (FY 2025) | -23.0% | New Delhi, Delhi, India | |||
| Ank Cares Private Limited | ₹1.27 Cr (FY 2025) | 4.0% | Ahmedabad, Gujarat, India | |||
| Preferred Consumer Products Private Limited | ₹1.24 Cr (FY 2025) | -98.0% | Kolkata, West Bengal, India | |||
| Plug N Play Biosciences Private Limited | ₹1.24 Cr (FY 2025) | 126.0% | Navi Mumbai, Maharashtra, India | |||
| Payal Novelty Private Limitedthis company | ₹1.24 Cr (FY 2025) | ₹58,385 | 0.5% | -29.0% | 1 | Jharsuguda, Odisha, India |
| Wild Marlin Industries Limited | ₹1.22 Cr (FY 2024) | 24301.0% | Delhi, India |
To see the full peer comparison of Payal Novelty Private Limited, buy the company report.
Auditor
Payal Novelty Private Limited is audited by KAUR SINGH & COMPANY for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| KAUR SINGH & COMPANY | FY 2023 | 0033419N |
Shareholding
The shareholding of Payal Novelty Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2021 | FY 2020 | FY 2019 | FY 2018 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Payal Novelty Private Limited, buy the company report.
Legal cases
Payal Novelty Private Limited has 1 court case on record: 1 filed against it. All case is disposed.
Total cases
1
Filed against the company
1
Disposed
1
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| High courts | 1 | 1 | 0 |
Cases on record (1 of 1)
| Court | Type of case | Party | Status |
|---|---|---|---|
| High Court, West Bengal | Court case (IPDATM) | Filed against the company by M/S Aravind Laboratories (Sr No 12/2020/Tm/Kol) | Disposed |
To see the full case history of Payal Novelty Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
Payal Novelty Private Limited has 2 MSME Form 1 returns on record for the period ending Mar 2019, listing 2 overdue payments to 1 micro and small supplier. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (1 of 1)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| an individual supplier |
To see the full MSME payment records of Payal Novelty Private Limited, buy the company report.
Individuals and sole proprietors among the suppliers are not named.
Employees & EPFO
Payal Novelty Private Limited has a workforce of 1 employees on its EPFO records as of Apr 04, 2024, across 1 active EPFO establishment.
Employee count
1
Active EPFO establishments
1
Employee growth
-95.45%
GST
Payal Novelty has 3 GST registrations: 1 active and 2 cancelled or inactive.
Total GSTINs
3
Active
1
Cancelled / inactive
2
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 21AAGCP4373A2ZW | Odisha | Active | 13 Jul 2018 |
To see the full GST registrations and return filing status of Payal Novelty Private Limited, buy the company report.
Recent activity
Payal Novelty Private Limited has 3 board changes on record since 2012: 3 appointments. The latest: Neha Singhania was appointed as Director on 23 Jan 2012.
AGM
Payal Novelty Private Limited last Annual general meeting of members was held on 30 Sep 2025 as per latest MCA records.
Filing
Payal Novelty Private Limited has filed its annual Financial statements for the year ended 31 Mar 2025 with Roc Cuttack.
Appointed
Neha Singhania was appointed as Director.
Appointed
Parag Singhania was appointed as Director.
Appointed
Pawan Kumar Singhania was appointed as Managing Director.
Incorporation
23 Jan 2012
Payal Novelty Private Limited was registered on 23 Jan 2012 with Roc Cuttack & aged 14 years 9 months as per MCA records.
Frequently asked questions
Payal Novelty is an active private limited company based in Jharsuguda, Odisha, India. The company works in health and beauty retail and distribution, within the consumer goods industry. It was incorporated on 23 January 2012 (14+ years old) and is registered under CIN U51109OR2012PTC014852.
Payal Novelty has 3 current directors:
- Pawan Kumar Singhania - Managing Director
- Neha Singhania - Director
- Parag Singhania - Director
The latest financial statements of Payal Novelty on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Payal Novelty is 21AAGCP4373A2ZW, registered in Odisha. The company has 3 GST registrations in all, of which 1 is active and 2 are cancelled or inactive.
The CIN (Corporate Identification Number) of Payal Novelty is U51109OR2012PTC014852. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Payal Novelty has 1 court case on record: 1 filed against it.
Payal Novelty was incorporated on 23 January 2012, making it 14+ years old. It is registered with the Registrar of Companies, Cuttack.
The peers of Payal Novelty by revenue are Dermawiz Laboratories Private Limited, Ank Cares Private Limited, Preferred Consumer Products Private Limited, Plug N Play Biosciences Private Limited, Wild Marlin Industries Limited, all in the Consumer Products industry (Health and Beauty Retail and Distribution), with the same principal business activity (wholesale trading).
Neha Singhania was appointed as Director on 23 Jan 2012. Parag Singhania was appointed as Director on 23 Jan 2012. Pawan Kumar Singhania was appointed as Managing Director on 23 Jan 2012.
Yes, Payal Novelty is registered as a micro enterprise under Udyam registration (number: UDYAM-OD-19-0038818).
Payal Novelty has 2 MSME Form 1 returns on record for the period ending Mar 2019, listing 2 overdue payments to 1 micro and small supplier. The latest return was filed on 19 Jun 2019.
Payal Novelty can be reached through the website payalnovelty.com. Its registered office is in Jharsuguda, Odisha, India.
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