- Category
- Micro (2022-23)
- Udyam number
- UDYAM-UP-28-0004563

About Percept Devices Marketing Private Limited
Data last updated:
Percept Devices Marketing Private Limited is a private limited company based in Gazipur, Delhi, India. It operates in the electronics retail and distribution segment of the consumer electronics and durables sector. It was incorporated on 10 October 2013 and has been in existence for over 13 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U52335DL2013PTC259082. Its GSTIN is 07AAHCP3943R1ZP (Delhi). The company holds 4 GST registrations, of which 2 are active.
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹5 Lakh. It is led by directors Yatindra Nath Chaturvedi and Mita Chaturvedi.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at 101 First Floor Anupam Plaza – 1 Dda Lsc, Gazipur, Delhi, India – 110096.
As per the financials filed for FY 2025, the company reported a revenue of ₹1.86 Cr, a decline of 50% compared to the previous year. For the same year it recorded a net loss of ₹67.63 Lakh (net margin -36.4%) and EBITDA of -₹22.22 Lakh (EBITDA margin -12%). Revenue has declined at a compounded annual rate (CAGR) of 28% over three years and 13% over five years.
The company has about 6 employees on its provident fund (EPFO) records.
The company is associated with 1 brand: Percept Marketing. As per MCA filings, the company has open charges of ₹1.54 Cr and satisfied charges of ₹50 Lakh on record. Court records list 3 cases involving the company, including 3 filed against it.
Percept Devices Marketing Private Limited is registered as a micro enterprise under the Udyam registration framework (Reg. No. UDYAM-UP-28-0004563). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website perceptmktg.com.
Company details
Recognitions & Rankings of Percept Devices Marketing
Contact details
Percept Devices Marketing Private Limited's registered office is in Gazipur, Delhi. Its website is perceptmktg.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered Address101 First Floor Anupam Plaza – 1 Dda Lsc, Gazipur, Delhi, India – 110096
- IndustryConsumer Electronics & Durables, Electronic Appliances Retail & Distribution
To see the full contact details of Percept Devices Marketing Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Percept Devices Marketing operates one associated brand: Percept Marketing. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Provision of fire and security systems, including CCTV and access control services. | perceptmktg.com |
Business activity
The main business activity of Percept Devices Marketing is wholesale and retail trade; repair of motor vehicles and motorcycles. In detail, this covers retail trade, except of motor vehicles and motorcycles.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Wholesale and retail trade; repair of motor vehicles and motorcycles | 47 | Retail trade, except of motor vehicles and motorcycles |
To see the full business activity and turnover split of Percept Devices Marketing Private Limited, buy the company report.
Financials of Percept Devices Marketing Private Limited
FY 2025 filings availablePercept Devices Marketing Private Limited reported revenue of ₹1.86 Cr (down 50% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 13% over five years, including a 50% fall in the latest year. EBITDA fell 48% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | -₹22.22 Lakh | ||||
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| Net Profit (PAT) | -₹67.63 Lakh | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| Profitability | |||||
| EBITDA Margin | -12% | ||||
| Net Profit Margin | -36.4% | ||||
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To see the full financial statements and ratios of Percept Devices Marketing Private Limited, buy the company report.
Board of directors of Percept Devices Marketing Private Limited
Percept Devices Marketing has 2 current directors and 2 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Yatindra Nath Chaturvedi | Director | 10 Oct 2013 | 13 Years 0 Months | Current |
| Mita Chaturvedi | Director | 25 Aug 2021 | 5 Years 2 Months | Current |
Auditor
Percept Devices Marketing Private Limited is audited by S K RASTOGI & COMPANY for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| S K RASTOGI & COMPANY | FY 2023 | 032262N |
Shareholding
The shareholding of Percept Devices Marketing Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Percept Devices Marketing Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 20 May 2017 | 100105056 | Hdfc Bank Limited | ₹1.54 Cr | Open | |
| 15 Jun 2015 | 10575664 | Idbi Bank Limited | ₹50 Lakh | Satisfied |
To see the full charge records of Percept Devices Marketing Private Limited, buy the company report.
Total charge records: 2 View all charges
Legal cases
Percept Devices Marketing Private Limited has 3 court cases on record: 3 filed against it. All cases are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 3 | 3 | 0 |
Cases on record (2 of 3)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, South West, Delhi | Cheque dishonour complaint | Filed against the company by Idfc First Bank Ltd | Disposed |
| District court, Ahmedabad, Gujarat | Criminal complaint | Filed against the company by Cavitak Marketing Pvt Ltd - Dhimant Kiritbhai Shah | Disposed |
To see the full case history of Percept Devices Marketing Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
Percept Devices Marketing Private Limited has 6 MSME Form 1 returns on record between 2019 and 2023, listing 96 overdue payments to 9 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (5 of 9)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| Electroquip | |||
| Devi Karam Associates | |||
| an individual supplier | |||
| Agni Devices Private Limited | |||
| an individual supplier |
To see the full MSME payment records of Percept Devices Marketing Private Limited, buy the company report.
Individuals and sole proprietors among the suppliers are not named.
Employees & EPFO
Percept Devices Marketing Private Limited has a workforce of 6 employees on its EPFO records as of Apr 05, 2024, across 1 active EPFO establishment.
GST
Percept Devices Marketing has 4 GST registrations: 2 active and 2 cancelled or inactive.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 07AAHCP3943R1ZP | Delhi | Active | 01 Jul 2017 |
| 09AAHCP3943R1ZL | Uttar Pradesh | Active | 19 Dec 2017 |
To see the full GST registrations and return filing status of Percept Devices Marketing Private Limited, buy the company report.
Recent activity
Percept Devices Marketing Private Limited has 4 board changes on record since 2013: 2 appointments and 2 cessations. The latest: Sachin Mittal ceased to be Director on 27 Aug 2021.
Frequently asked questions
Percept Devices Marketing is an active private limited company based in Gazipur, Delhi, India. The company works in electronic appliances retail and distribution, within the consumer electronics and durables industry. It was incorporated on 10 October 2013 (13+ years old) and is registered under CIN U52335DL2013PTC259082.
Percept Devices Marketing has 2 current directors:
- Yatindra Nath Chaturvedi - Director
- Mita Chaturvedi - Director
The latest financial statements of Percept Devices Marketing on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Percept Devices Marketing is 07AAHCP3943R1ZP, registered in Delhi. The company has 4 GST registrations in all, of which 2 are active and 2 are cancelled or inactive. Other active GSTINs include 09AAHCP3943R1ZL (Uttar Pradesh).
The CIN (Corporate Identification Number) of Percept Devices Marketing is U52335DL2013PTC259082. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Percept Devices Marketing has 3 court cases on record: 3 filed against it.
Percept Devices Marketing was incorporated on 10 October 2013, making it 13+ years old. It is registered with the Registrar of Companies, Delhi.
Sachin Mittal ceased to be Director on 27 Aug 2021. Mita Chaturvedi was appointed as Director on 25 Aug 2021. Priti Shukla ceased to be Director on 15 Jun 2019. Percept Devices Marketing has 4 board changes on record in total.
Yes, Percept Devices Marketing is registered as a micro enterprise under Udyam registration (number: UDYAM-UP-28-0004563).
Percept Devices Marketing has 6 MSME Form 1 returns on record between 2019 and 2023, listing 96 overdue payments to 9 micro and small suppliers. The latest return was filed on 31 Aug 2023.
Percept Devices Marketing can be reached through the website perceptmktg.com. Its registered office is in Gazipur, Delhi, India.

