Pure Home & Living Private Limited - Company Profile

It is a consumer services private limited company based in New Delhi, Delhi, India, established in 2006.

2006 New Delhi, Delhi, India Active

Last Updated: January 10, 2026

About Pure Home & Living Private Limited

Pure Home & Living Private Limited, a active private limited company, was established on 10 March 2006 in New Delhi, Delhi, India. Engaging in hypermarkets & large retail chains within the trade sector, it holds CIN: U45201DL2006PTC147368. Registered under ROC Roc Delhi. it is unlisted. It has an authorized capital of ₹446.13 Cr and a paid-up capital of ₹326.68 Cr.

Formerly known as Dlf Brands Limited, Alton Builders & Developers Private Limited. It upholds a compliant status. Employing 354 professional, Its leadership includes Pia Singh (Director), Sunil Kumar Pandey (Director), Dhiraj Sarna (Managing Director). Past directors included Baldev Gupta, Sriram Khattar, Sandeep Agarwal. It holds ₹75.40 Cr open charges and ₹443.76 Cr settled loans. Its latest AGM occurred on 07 August 2025, with the balance sheet filed on 31 March 2025. It is based at 204, Ground/F/F Okhla Indl Estate Ph-Iii New Delhi, New Delhi, Delhi, 110020.

Company Details

CIN/LLPIN
U45201DL2006PTC147368
Registration Number
147368
Incorporation Date
10 March 2006
Authorized Capital
₹446.13 Cr
Paid-Up Capital
₹326.68 Cr
ROC Code
Roc Delhi
Listing Status
Unlisted
Company Status
Active

Key Metrics

Authorised Capital ₹ 446.13 Cr as on 10-01-2026
Paid Up Capital ₹ 326.68 Cr as on 10-01-2026
Company Age 19 Year, 11 Months
Last Filing with ROC 31 Mar 2025
Open Charges ₹ 75.40 Cr as on 10-01-2026
Satisfied Charges ₹ 443.76 Cr as on 10-01-2026
Revenue Growth **** 34.73% (FY 2023)
Profit Growth **** 946.92% (FY 2023)
Ebitda **** -124.25% (FY 2023)
Net Worth 545.43% (FY 2023)
Total Assets **** 40.08% (FY 2023)

Comprehensive Company Insights

Explore comprehensive insights into Pure Home & Living Private Limited — covering financial performance, compliance records, Competitor, shareholding patterns, directors, key metrics, and litigation history. Unlock to see detailed insights and stay informed.

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Who are the key members and board of directors at Pure Home & Living Private Limited?

Current Directors

Name	Designation	Appointment Date	Status
Pia Singh	Director	06 Mar 2009	Current
Sunil Kumar Pandey	Director	10 Mar 2006	Current
Dhiraj Sarna	Managing Director	30 Sep 2011	Current

Past Directors

Name	Designation	Cessation	Status
Pramod Abcsdd	Director	01 Nov 2008	Past
Pramod Abcsdd	Additional Director	29 Sep 2009	Past
Pramod Abcsdd	Director	27 Mar 2018	Past
Pramod Abcsdd	Cfo(Kmp)	19 Jul 2018	Past
Pramod Abcsdd	Company Secretary	-	Past
Pramod Abcsdd	Additional Director	29 Sep 2009	Past

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Financial Performance of Pure Home & Living.

Pure Home & Living Private Limited, for the financial year ended 2023, experienced significant growth in revenue, with a 34.73% increase. The company also saw a substantial improvement in profitability, with a 946.92% increase in profit. The company's net worth Soared by an impressive increase of 545.43%.

Date	Amount	Transaction Name	Valuation	Lead Investors	Investors
Jul, 2021	Amount	Post-IPO - Grab	Valuation	investors	Emtek
Feb, 2021	Amount	Post-IPO - Grab	Valuation	investors	Signite Partners
Jan, 2021	Amount	Post-IPO - Grab	Valuation	investors	Hana Financial Group , GGV Capital
Feb, 2021	Amount	Post-IPO - Grab	Valuation	investors	Signite Partners

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Key Matrics
Balance Sheet
Profit and Loss
Cash Flow
Ratios

Metrics

(FY 2023)

YOY Growth

(FY 2022)

(FY 2021)

(FY 2020)

(FY 2019)

Total Revenue

********

34.73%

*******

Revenue from Operations

*******

65.84%

*******

Total Assets

*******

40.08%

*******

Profit or Loss

*******

946.92%

*******

Net Worth

*******

545.43%

*******

EBITDA

*******

-124.25%

*******

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What is the Ownership and Shareholding Structure of Pure Home & Living?

In 2023, Pure Home & Living had a promoter holding of 100.00%. The company had 5 Subsidiaries and 1 Associate company. Access key insights, ownership, including shareholding patterns, funding, foreign investors, KMP remuneration, group structure, and overseas investments.

Shareholding Pattern (FY 2024)

Promoters: 92.83%
Public: 4.10%
Others: 3.07%

Shareholding Pattern over the Year

	FY (2024)	FY (2023)	FY (2022)	FY (2021)	FY (2020)
Promoters	92.83	94.62	94.55	94.55	94.55
Public	4.10	3.89	3.95	3.96	3.98
Others	3.07	1.49	1.50	1.49	1.47

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Charges (Loans)

Open Charges

₹754,000,000.00

Satisfied Charges

₹4,437,637,900.00

Charges Breakdown by Lending Institutions

Hdfc Bank Limited : 75.40 Cr

Latest Charge Details

Date	Lender	Amount	Status
12 Oct 2021	Hdfc Bank Limited	₹4.00 M	Open
23 Nov 2020	Hdfc Bank Limited	₹75.00 Cr	Open
04 Mar 2025	Hdfc Bank Limited	₹25.00 Cr	Satisfied
10 Mar 2021	Hdfc Bank Limited	₹85.00 Cr	Satisfied
25 Oct 2017	Hdfc Bank Limited	₹3.74 M	Satisfied

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How Many Employees Work at Pure Home & Living?

Pure Home & Living has a workforce of 354 employees as of Apr 03, 2024. Unlock access to detailed historical data on individuals associated with the company, including employment records, contributions to the Employees' Provident Fund Organization (EPFO), and other related insights.

Employee Date	Number of Employees
2020	78,000
2021	80,500
2022	83,200
2023	86,000
2024	89,500
2025	92,000

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Deals i

Gain comprehensive insights into the Deals and Valuation data of Pure Home & Living, offering detailed information on various transactions, including security allotment data. Explore the intricate details of financial agreements, mergers, acquisitions, divestitures, and strategic partnerships that have shaped Pure Home & Living's trajectory.

Rating

Access the credit rating data, providing valuable insights into the company's creditworthiness and financial stability. Explore assessments from leading credit rating agencies, evaluating factors such as debt obligations, liquidity, profitability, and overall financial health.

Alerts

Stay informed about regulatory alerts and litigation involving and associated companies. Receive timely updates on legal proceedings, regulatory changes, and compliance issues that may impact the company's operations, reputation, and financial performance. Monitor litigation involving subsidiaries, joint ventures, and other affiliated entities to assess potential risks and liabilities.

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Latest Updates, News, and FAQs on Pure Home & Living

Recent Activity within the Organization

Annual General Meeting

Progress on Pure Home & Living Private Limited last Annual general meeting of members was held on 07 Aug 2025 as per latest MCA records. was documented.
07 Aug 2025
Charges

The activity A charge registered on 04 Mar 2025 via Charge ID 101064806 with Hdfc Bank Limited was fully satisfied on 09 Jun 2025. was completed.
09 Jun 2025
Balance Sheet

Pure Home & Living Private Limited has filed its annual Financial statements for the year ended 31 Mar 2025 with Roc Delhi. was recorded as a recent event.
31 Mar 2025
Charges

Progress on A charge with Hdfc Bank Limited amounted to Rs. 25.00 Cr with Charge ID 101064806 was registered on 04 Mar 2025. was documented.
04 Mar 2025
Charges

A charge registered on 30 Sep 2017 via Charge ID 100154909 with Others was fully satisfied on 27 May 2022. was recorded as a recent event.
27 May 2022
Charges

The activity A charge registered on 05 Jan 2010 via Charge ID 10204187 with Yes Bank Limited was fully satisfied on 27 May 2022. was completed.
27 May 2022

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