MSME (Udyam registered) Ministry of MSME
- Category
- Small (2023-24)
- Udyam number
- UDYAM-UP-50-0011336
Saral E-Commerce Private Limited - consumer electronics & durables in Lucknow, Uttar Pradesh, India. FY 2026 financials & compliance.
Revenue · FY 2024
₹28.97 Cr
▼ 55% YoY
Net profit · FY 2024
₹29.08 Lakh
Net margin 1%
EBITDA · FY 2024
₹1.05 Cr
EBITDA margin 3.6%
Authorised capital
₹1 Lakh
Registered with MCA
Paid-up capital
₹1 Lakh
Issued & subscribed
Open charges
₹5.12 Cr
Secured borrowings
Company age
10 yrs
Est. 2016
Directors on board
4
As per MCA filings
About Saral E-Commerce Private Limited
Data last updated:
Saral E-Commerce Private Limited is a private limited company based in Lucknow, Uttar Pradesh, India. It operates in the electronics retail and distribution segment of the consumer electronics and durables sector. It was incorporated on 21 April 2016 and has been in existence for over 10 years.
The company is registered with the Registrar of Companies (ROC), Uttar Pradesh, under CIN U52335UP2016PTC082629. Its GSTIN is 09AAXCS0177J1ZM (Uttar Pradesh).
The company has an authorised share capital of ₹1 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors including Bharti Chandwani and Anurag Gupta.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2024. The registered office is at Lucknow, Uttar Pradesh.
As per the financials filed for FY 2024, the company reported a revenue of ₹28.97 Cr, a decline of 55% compared to the previous year. For the same year it recorded a net profit of ₹29.08 Lakh (net margin 1%) and EBITDA of ₹1.05 Cr (EBITDA margin 3.6%). Revenue has declined at a compounded annual rate (CAGR) of 20% over three years and 28% over five years.
As per MCA filings, the company has open charges of ₹5.12 Cr on record. Court records list 23 cases involving the company, including 23 filed by the company; 19 cases are pending.
Saral E-Commerce Private Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-UP-50-0011336). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website saralecpl.com.
Company details
CIN U52335UP2016PTC082629
Registration Number 082629
Incorporation Date 21 April 2016
ROC Uttar Pradesh
Listing Status Unlisted
Company Status Active
Date of Last AGM 30 September 2025
Date of Balance Sheet 31 March 2024
Compliance Status Active Compliant
MSME Classification Small
Udyam Registration UDYAM-UP-50-0011336
Recognitions & Rankings of Saral E-Commerce
Contact details
Saral E-Commerce Private Limited's registered office is in Lucknow, Uttar Pradesh. Its website is saralecpl.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered AddressPlot No. 49 Sector B, Near Phonix Mall Kanpur Road Yojna, Lucknow, Uttar Pradesh, India – 226012
- IndustryConsumer Electronics & Durables, Electronic Appliances Retail & Distribution
To see the full contact details of Saral E-Commerce Private Limited, buy the company report.
Comprehensive company report
Saral E-Commerce Private Limited - one report that includes everything
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
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Business activity
The main business activity of Saral E-Commerce is trade. In detail, this covers retail trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G2 | Retail Trading |
To see the full business activity and turnover split of Saral E-Commerce Private Limited, buy the company report.
Financials of Saral E-Commerce Private Limited
FY 2024 filings availableSaral E-Commerce Private Limited reported revenue of ₹28.97 Cr (down 55% YoY) for FY 2024.
Revenue · FY 2024
₹28.97 Cr ▼ 55%
Net profit · FY 2024
₹29.08 Lakh margin 1%
EBITDA · FY 2024
₹1.05 Cr margin 3.6%
Compounded Annual Growth Rate (CAGR)
Revenue CAGR growth
1 year
▼ 55%
3 years · compounded
▼ 20%
5 years · compounded
▼ 28%
EBITDA CAGR growth
1 year
▲ 56%
3 years · compounded
▲ 112%
5 years · compounded
▲ 49%
Revenue has declined at a compounded annual rate (CAGR) of 28% over five years, including a 55% fall in the latest year. EBITDA rose 56% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
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| EBITDA | ₹1.05 Cr | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | ₹29.08 Lakh | ||||
| Balance Sheet | |||||
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Financial Ratios
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 3.6% | ||||
| Net Profit Margin | 1% | ||||
| Return on Equity (ROE) | |||||
| Return on Capital Employed (ROCE) | |||||
| Return on Assets (ROA) | |||||
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To see the full financial statements and ratios of Saral E-Commerce Private Limited, buy the company report.
Board of directors of Saral E-Commerce Private Limited
Saral E-Commerce has 4 current directors and 8 former directors. Current directors are listed first, with their designation and appointment date.
Current Directors
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Bharti Chandwani | Director | 11 Jan 2024 | 2 Years 9 Months | Current |
| Om Narayan Gupta Also directs: NFBC Marts Private Limited | Additional Director | 08 Dec 2023 | 2 Years 10 Months | Current |
| Anurag Gupta Also directs: New Fair Business Center LLP, Alok Hospitality Private Limited | Director | 15 Jun 2024 | 2 Years 4 Months | Current |
| Neha Chaubey | Director | 14 Sep 2021 | 5 Years 1 Months | Current |
Auditor
Saral E-Commerce Private Limited is audited by M A R K S & ASSOCIATES for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| M A R K S & ASSOCIATES | FY 2023 | 006707C |
Shareholding
The shareholding of Saral E-Commerce Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2021 | FY 2020 | FY 2019 | FY 2018 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Saral E-Commerce Private Limited, buy the company report.
Charges & borrowings
Open charges
₹5.12 Cr
Satisfied charges
None
Breakdown by lending institutions
Latest charge details
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 16 May 2024 | 100941742 | Canara Bank | ₹5 Cr | Open | |
| 04 Apr 2023 | 100705809 | Others | ₹1 Lakh | Open | |
| 21 Jul 2022 | 100678687 | Hdfc Bank Limited | ₹11.38 Lakh | Open |
Total charge records: 3 View all charges
Legal cases
Saral E-Commerce Private Limited has 23 court cases on record: 23 filed by Saral E-Commerce. 19 cases are pending and 4 are disposed.
Total cases
23
Filed by the company
23
Pending
19
Disposed
4
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 20 | 0 | 19 |
| High courts | 3 | 0 | 0 |
Cases on record (5 of 23)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, Lucknow, Uttar Pradesh | Criminal case | Filed by the company against an individual | Pending |
| District court, Lucknow, Uttar Pradesh | Criminal case | Filed by the company against an individual | Pending |
| District court, Lucknow, Uttar Pradesh | Criminal case | Filed by the company against an individual | Pending |
| District court, Lucknow, Uttar Pradesh | Criminal case | Filed by the company against an individual | Pending |
| District court, Lucknow, Uttar Pradesh | Criminal case | Filed by the company against an individual | Pending |
To see the full case history of Saral E-Commerce Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Saral E-Commerce Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Saral E-Commerce has 1 GST registration: 1 active.
Total GSTINs
1
Active
1
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 09AAXCS0177J1ZM | Uttar Pradesh | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of Saral E-Commerce Private Limited, buy the company report.
Recent activity
Saral E-Commerce Private Limited has 12 board changes on record since 2019: 4 appointments and 8 cessations. The latest: Anurag Gupta was appointed as Director on 15 Jun 2024.
AGM
Saral E-Commerce Private Limited last Annual general meeting of members was held on 30 Sep 2025 as per latest MCA records.
Appointed
Anurag Gupta was appointed as Director.
Charges
A charge with Canara Bank amounted to Rs. 500.00 Lakh with Charge ID 100941742 was registered on 16 May 2024.
Filing
Saral E-Commerce Private Limited has filed its annual Financial statements for the year ended 31 Mar 2024 with Roc Uttar Pradesh I.
Appointed
Bharti Chandwani was appointed as Director.
Appointed
Om Narayan Gupta was appointed as Additional Director.
Ceased
Gurvinder Singh ceased to be Additional Director.
Ceased
Neha Chaubey ceased to be Additional Director.
Charges
A charge with Others amounted to Rs. 1.00 Lakh with Charge ID 100705809 was registered on 04 Apr 2023.
Ceased
Ravindra Singh ceased to be Director.
Charges
A charge with Hdfc Bank Limited amounted to Rs. 11.38 Lakh with Charge ID 100678687 was registered on 21 Jul 2022.
Ceased
Sandhya Gupta ceased to be Director.
6 earlier events are in the company report.
Frequently asked questions
Saral E-Commerce is an active private limited company based in Lucknow, Uttar Pradesh, India. The company works in electronic appliances retail and distribution, within the consumer electronics and durables industry. It was incorporated on 21 April 2016 (10+ years old) and is registered under CIN U52335UP2016PTC082629.
Saral E-Commerce has 4 current directors:
- Bharti Chandwani - Director
- Om Narayan Gupta - Additional Director
- Anurag Gupta - Director
- Neha Chaubey - Director
The latest financial statements of Saral E-Commerce on record with the MCA are for the year ended 31 March 2024. Its last annual general meeting was held on 30 September 2025. Year-wise statements from FY 2017 are in the company report.
The GSTIN of Saral E-Commerce is 09AAXCS0177J1ZM, registered in Uttar Pradesh.
The CIN (Corporate Identification Number) of Saral E-Commerce is U52335UP2016PTC082629. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Saral E-Commerce has 23 court cases on record: 23 filed by the company. 19 are pending. Most are in the district courts.
Saral E-Commerce was incorporated on 21 April 2016, making it 10+ years old. It is registered with the Registrar of Companies, Uttar Pradesh.
Anurag Gupta was appointed as Director on 15 Jun 2024. Bharti Chandwani was appointed as Director on 11 Jan 2024. Om Narayan Gupta was appointed as Additional Director on 08 Dec 2023. Saral E-Commerce has 12 board changes on record in total.
Yes, Saral E-Commerce is registered as a small enterprise under Udyam registration (number: UDYAM-UP-50-0011336).
Saral E-Commerce can be reached through the website saralecpl.com. Its registered office is in Lucknow, Uttar Pradesh, India.