- Category
- Small (2024-25)
- Udyam number
- UDYAM-GJ-32-0002630

About Seron Ceramics Private Limited
Data last updated:
Seron Ceramics Private Limited is a private limited company based in Morbi, Gujarat, India. It operates in the ceramics segment of the manufacturing sector. It was incorporated on 05 November 2003 and has been in existence for over 23 years.
The company is registered with the Registrar of Companies (ROC), Ahmedabad, under CIN U26933GJ2003PTC043141. Its GSTIN is 24AAHCS6587Q1ZE (Gujarat).
The company has an authorised share capital of ₹1.25 Cr and a paid-up capital of ₹1.15 Cr. It is led by directors including Divyeshbhai Rugnathbhai Patel and Rugnathbhai Ambarambhai Patel.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at 8 – A National Highway Nr.Darialal Resort At:Jambudia, Morbi, Gujarat, India – 363642.
As per the financials filed for FY 2023, the company reported a revenue of ₹15.11 Cr, a decline of 42% compared to the previous year. For the same year it recorded a net loss of ₹1.51 Cr (net margin -10%) and EBITDA of -₹73.59 Lakh (EBITDA margin -4.9%). Revenue has declined at a compounded annual rate (CAGR) of 28% over three years and 20% over five years.
The company is associated with 1 brand: Seron Granito. As per MCA filings, the company has open charges of ₹11.8 Cr and satisfied charges of ₹67.55 Cr on record. Court records list 3 cases involving the company, including 2 filed by the company and 1 filed against it.
Seron Ceramics Private Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-GJ-32-0002630). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website serongranito.com.
Company details
Recognitions & Rankings of Seron Ceramics
Contact details
Seron Ceramics Private Limited's registered office is in Morbi, Gujarat. Its website is serongranito.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered Address8 – A National Highway Nr.Darialal Resort At:Jambudia, Morbi, Gujarat, India – 363642
- IndustryManufacturing, Ceramics, Sanitaryware & Tile
To see the full contact details of Seron Ceramics Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Seron Ceramics operates one associated brand: Seron Granito. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Designs and produces various ceramic tiles, including GVT and full body types, for worldwide distribution. | serongranito.com |
Business activity
The main business activity of Seron Ceramics is manufacturing. In detail, this covers plastic products, non-metallic mineral products, rubber products, fabricated metal products.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| C | Manufacturing | C8 | Plastic products, non-metallic mineral products, rubber products, fabricated metal products |
To see the full business activity and turnover split of Seron Ceramics Private Limited, buy the company report.
Financials of Seron Ceramics Private Limited
FY 2025 filings availableSeron Ceramics Private Limited reported revenue of ₹15.11 Cr (down 42% YoY) for FY 2023.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 20% over five years, including a 42% fall in the latest year. EBITDA fell 177% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | |||||
| Other Income | |||||
| Total Revenue | ₹15.11 Cr | ||||
| Cost of Materials Consumed | |||||
| Employee Benefit Expense | |||||
| Finance Costs | |||||
| Depreciation and Amortisation | |||||
| Other Expenses | |||||
| Total Expenses | |||||
| EBITDA | -₹73.59 Lakh | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | -₹1.51 Cr | ||||
| Balance Sheet | |||||
| Share Capital | |||||
| Reserves and Surplus | |||||
| Net Worth (Total Equity) | |||||
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| Inventories | |||||
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Financial Ratios
| Metrics | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | -4.9% | ||||
| Net Profit Margin | -10% | ||||
| Return on Equity (ROE) | |||||
| Return on Capital Employed (ROCE) | |||||
| Return on Assets (ROA) | |||||
| Liquidity and Debt | |||||
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| Receivable Days | |||||
| Payable Days | |||||
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| Net Profit Growth | |||||
To see the full financial statements and ratios of Seron Ceramics Private Limited, buy the company report.
Board of directors of Seron Ceramics Private Limited
Seron Ceramics has 7 current directors and 7 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Divyeshbhai Rugnathbhai Patel Also directs: Simon Granito LLP | Director | 24 Sep 2020 | 6 Years 1 Months | Current |
| Rugnathbhai Ambarambhai Patel | Director | 15 Apr 2011 | 15 Years 6 Months | Current |
| Sarojben Dineshbhai Patel | Director | 01 Apr 2010 | 16 Years 6 Months | Current |
| Ravi Rugnathbhai Patel Also directs: Simon Granito LLP, Seron Granito Private Limited | Director | 12 Dec 2013 | 12 Years 10 Months | Current |
| Harshil Ambarambhai Patel Also directs: Simon Granito LLP, Seron Granito Private Limited | Director | 05 Nov 2003 | 22 Years 11 Months | Current |
| Nitiben Harshilbhai Patel | Director | 12 Dec 2013 | 12 Years 10 Months | Current |
Auditor
Seron Ceramics Private Limited is audited by V.N. Sitapara & Associates for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| V.N. Sitapara & Associates | FY 2023 | 113966 |
Shareholding
The shareholding of Seron Ceramics Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Seron Ceramics Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 31 Jul 2009 | 10173013 | Hdfc Bank Limited | ₹11.8 Cr | Open | |
| 07 Jun 2014 | 10504183 | Hdfc Bank Limited | ₹11.8 Cr | Satisfied | |
| 31 Aug 2010 | 10242324 | Hdfc Bank Limited | ₹32.6 Cr | Satisfied | |
| 25 Sep 2009 | 10182638 | Hdfc Bank Limited | ₹20.3 Cr | Satisfied | |
| 30 Jun 2005 | 90107143 | Bank of India | ₹2.85 Cr | Satisfied |
To see the full charge records of Seron Ceramics Private Limited, buy the company report.
Total charge records: 5 View all charges
Legal cases
Seron Ceramics Private Limited has 3 court cases on record: 2 filed by Seron Ceramics, 1 filed against it. All cases are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| High courts | 3 | 1 | 0 |
Cases on record (3 of 3)
| Court | Type of case | Party | Status |
|---|---|---|---|
| High Court, GUJARAT | Special civil application | Filed against the company by Krishna Wall and Glaze Tiles Pvt. Ltd. | Disposed |
| High Court, GUJARAT | Special civil application | Filed by the company against Gujarat Energy Transmission Corporation Ltd (Getco) and 1 other | Disposed |
| High Court of Gujarat | Special civil application | Filed by the company against State of Gujarat | Disposed |
To see the full case history of Seron Ceramics Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
Seron Ceramics Private Limited has 1 MSME Form 1 return on record for the period ending Mar 2019, listing 909 overdue payments to 24 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (5 of 24)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| Solancis Tiles - Morbi | |||
| Crystal Coal - Morbi | |||
| an individual supplier | |||
| Sona Packaging -Morbi | |||
| Denstar Cera LLP |
To see the full MSME payment records of Seron Ceramics Private Limited, buy the company report.
Individuals and sole proprietors among the suppliers are not named.
GST
Seron Ceramics has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 24AAHCS6587Q1ZE | Gujarat | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of Seron Ceramics Private Limited, buy the company report.
Recent activity
Seron Ceramics Private Limited has 14 board changes on record since 2003: 7 appointments and 7 cessations. The latest: Damjibhai Ambarambhai Patel ceased to be Director on 28 Jul 2021.
19 earlier events are in the company report.
Frequently asked questions
Seron Ceramics is an active private limited company based in Morbi, Gujarat, India. The company works in ceramics, within the manufacturing industry. It was incorporated on 05 November 2003 (23+ years old) and is registered under CIN U26933GJ2003PTC043141.
Seron Ceramics has 7 current directors:
- Divyeshbhai Rugnathbhai Patel - Director
- Rugnathbhai Ambarambhai Patel - Director
- Sarojben Dineshbhai Patel - Director
- Ravi Rugnathbhai Patel - Director
- Harshil Ambarambhai Patel - Director
- Nitiben Harshilbhai Patel - Director
- Manjulaben Damajibhai Patel - Director
The latest financial statements of Seron Ceramics on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Seron Ceramics is 24AAHCS6587Q1ZE, registered in Gujarat.
The CIN (Corporate Identification Number) of Seron Ceramics is U26933GJ2003PTC043141. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Seron Ceramics has 3 court cases on record: 2 filed by the company and 1 filed against it.
Seron Ceramics was incorporated on 05 November 2003, making it 23+ years old. It is registered with the Registrar of Companies, Ahmedabad.
Damjibhai Ambarambhai Patel ceased to be Director on 28 Jul 2021. Divyeshbhai Rugnathbhai Patel was appointed as Director on 24 Sep 2020. Alpaben Dipeshbhai Ghodasara ceased to be Director on 12 Dec 2013. Seron Ceramics has 14 board changes on record in total.
Yes, Seron Ceramics is registered as a small enterprise under Udyam registration (number: UDYAM-GJ-32-0002630).
Seron Ceramics has 1 MSME Form 1 return on record for the period ending Mar 2019, listing 909 overdue payments to 24 micro and small suppliers. The latest return was filed on 08 Jun 2019.
Seron Ceramics can be reached through the website serongranito.com. Its registered office is in Morbi, Gujarat, India.

