About Startup Craft Private Limited
Data last updated:
Startup Craft Private Limited is a private limited company based in New Delhi, Delhi, India. It operates in the advertising and media services segment of the media and publishing sector. It was incorporated on 10 November 2016 and has been in existence for over 10 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U74999DL2016PTC308105. Its GSTIN is 07AAXCS8194F1ZI (Delhi). The company holds 2 GST registrations, all of them active.
The company has an authorised share capital of ₹50 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Purva Khetrapal and Chetan Bajaj.
Its last annual general meeting (AGM) was held on 30 September 2024, and its latest financial statements are for the year ended 31 March 2024. The registered office is at 47 C Pocket – A – 3 Mayur Vihar Phase – 3 Vasundhra Enclave East Delhi – 1, 10096, New Delhi, Delhi, India – 110096.
As per the financials filed for FY 2025, the company reported a revenue of ₹11.8 Cr, reflecting significant growth compared to the previous year. For the same year it recorded a net profit of ₹67.46 Lakh (net margin 5.7%) and EBITDA of ₹99.24 Lakh (EBITDA margin 8.4%). Revenue has grown at a compounded annual rate (CAGR) of 198% over three years and 49% over five years.
The company is associated with 1 brand: Startup Craft. As per MCA filings, the company has open charges of ₹20.05 Lakh on record.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website startupcraft.in.
- EmailLocked
- TelephoneLocked
- Website
- Social Media
- Registered Address47 C Pocket – A – 3 Mayur Vihar Phase – 3 Vasundhra Enclave East Delhi – 1, 10096, New Delhi, Delhi, India – 110096
- IndustryMedia and Publishing, Advertising Agencies & Media Services
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
- One PDF report, delivered after checkout
Business Activity of Startup Craft Private Limited
The main business activity of Startup Craft is professional, scientific and technical. In detail, this covers other professional, scientific and technical activities.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M9 | Other professional, scientific and technical activities | Locked |
Business activity turnover details
Turnover share and past changes in activity are in the company report.
- Turnover contribution
- Historical classifications
- Filing-level activity changes
Verified entity values are shown only after access is granted.
Financials of Startup Craft Private Limited FY 2024 filings available
Startup Craft Private Limited reported revenue of ₹11.8 Cr (up 283% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR) of Startup Craft Private Limited
Revenue has grown at a compounded annual rate (CAGR) of 49% over five years, including 283% growth in the latest year. EBITDA rose 188% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary of Startup Craft Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | •••• | •••• | •••• | •••• | •••• |
| Other Income | •••• | •••• | •••• | •••• | •••• |
| Total Revenue | •••• | •••• | •••• | •••• | •••• |
| Cost of Materials Consumed | •••• | •••• | •••• | •••• | •••• |
| Employee Benefit Expense | •••• | •••• | •••• | •••• | •••• |
| Finance Costs | •••• | •••• | •••• | •••• | •••• |
| Depreciation and Amortisation | •••• | •••• | •••• | •••• | •••• |
| Other Expenses | •••• | •••• | •••• | •••• | •••• |
| Total Expenses | •••• | •••• | •••• | •••• | •••• |
| EBITDA | ₹99.24 Lakh | •••• | •••• | •••• | •••• |
| Profit Before Tax | •••• | •••• | •••• | •••• | •••• |
| Tax Expense | •••• | •••• | •••• | •••• | •••• |
| Net Profit (PAT) | ₹67.46 Lakh | •••• | •••• | •••• | •••• |
| Balance Sheet | |||||
| Share Capital | •••• | •••• | •••• | •••• | •••• |
| Reserves and Surplus | •••• | •••• | •••• | •••• | •••• |
| Net Worth (Total Equity) | •••• | •••• | •••• | •••• | •••• |
| Long-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Short-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Trade Payables | •••• | •••• | •••• | •••• | •••• |
| Total Liabilities | •••• | •••• | •••• | •••• | •••• |
| Fixed Assets | •••• | •••• | •••• | •••• | •••• |
| Investments | •••• | •••• | •••• | •••• | •••• |
| Inventories | •••• | •••• | •••• | •••• | •••• |
| Trade Receivables | •••• | •••• | •••• | •••• | •••• |
| Cash and Bank Balance | •••• | •••• | •••• | •••• | •••• |
| Total Assets | •••• | •••• | •••• | •••• | •••• |
Financial Ratios of Startup Craft Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 8.4% | •••• | •••• | •••• | •••• |
| Net Profit Margin | 5.7% | •••• | •••• | •••• | •••• |
| Return on Equity (ROE) | •••• | •••• | •••• | •••• | •••• |
| Return on Capital Employed (ROCE) | •••• | •••• | •••• | •••• | •••• |
| Return on Assets (ROA) | •••• | •••• | •••• | •••• | •••• |
| Liquidity and Debt | |||||
| Current Ratio | •••• | •••• | •••• | •••• | •••• |
| Quick Ratio | •••• | •••• | •••• | •••• | •••• |
| Debt-to-Equity Ratio | •••• | •••• | •••• | •••• | •••• |
| Interest Coverage Ratio | •••• | •••• | •••• | •••• | •••• |
| Efficiency and Growth | |||||
| Asset Turnover | •••• | •••• | •••• | •••• | •••• |
| Receivable Days | •••• | •••• | •••• | •••• | •••• |
| Payable Days | •••• | •••• | •••• | •••• | •••• |
| Inventory Days | •••• | •••• | •••• | •••• | •••• |
| Revenue Growth | •••• | •••• | •••• | •••• | •••• |
| Net Profit Growth | •••• | •••• | •••• | •••• | •••• |
Paid data: the figures shown as dots are available after purchase of the company report. Figures as filed with the MCA in Form AOC-4. The full year-wise statements and ratios of Startup Craft are in the company report.
Financial statements from FY 2017
Earlier years and trend charts are in the company report.
- Income statements
- Balance sheets
- Cash-flow statements
- Ratios and benchmarks
Verified entity values are shown only after access is granted.
Peer Comparison of Startup Craft Private Limited
Startup Craft Private Limited is compared with the companies closest to it by revenue in the Media and Publishing industry (Advertising Agencies). Net profit, margin and employee counts of each company are in the company report.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Buffalo Soldiers Digital LLP | ₹11.83 Cr (FY 2025) | •••• | •••• | 27.0% | •••• | Noida, Uttar Pradesh, India |
| My Inbox Media Private Limited | ₹11.82 Cr (FY 2024) | •••• | •••• | -8.0% | •••• | New Delhi, Delhi, India |
| Scarecrow M&C Saatchi Limited | ₹11.81 Cr (FY 2025) | •••• | •••• | -10.0% | •••• | Mumbai, Maharashtra, India |
| Wiktionary Ads Private Limited | ₹11.81 Cr (FY 2025) | •••• | •••• | 89.0% | •••• | Delhi, India |
| Design Intervention India Private Limited | ₹11.81 Cr (FY 2025) | •••• | •••• | 65.0% | •••• | Mumbai, Maharashtra, India |
| Startup Craft Private Limited this company | ₹11.8 Cr (FY 2025) | •••• | •••• | 283.0% | •••• | New Delhi, Delhi, India |
| Greenline Vincom Private Limited | ₹11.8 Cr (FY 2025) | •••• | •••• | 125.0% | •••• | Kolkata, West Bengal, India |
| Cubes Media & Branding Private Limited | ₹11.79 Cr (FY 2025) | •••• | •••• | 75.0% | •••• | Raipur, Chhattisgarh, India |
| Dvankarr Infotech Private Limited | ₹11.79 Cr (FY 2025) | •••• | •••• | 247.0% | •••• | Delhi, India |
| Lyca Digital Private Limited | ₹11.79 Cr (FY 2021) | •••• | •••• | -5.0% | •••• | Chennai, Tamil Nadu, India |
| Evolutionco Digital and Interactive Consultancy Private Limited | ₹11.78 Cr (FY 2025) | •••• | •••• | -30.0% | •••• | Mumbai, Maharashtra, India |
Peers are the five companies nearest above and the five nearest below Startup Craft by revenue in the Media and Publishing industry (Advertising Agencies), from the latest filed financials of each company. Net profit, margin and employee counts of each peer are in the company report.
Auditor Details of Startup Craft Private Limited
Startup Craft Private Limited is audited by Maheshwari R & Associates LLP for the financial year 2023.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| Maheshwari R & Associates LLP | Locked | Locked | Locked |
Complete auditor history
Appointment and cessation dates and past auditor changes are in the company report.
- Appointment status
- Appointment dates
- Cessation dates
- Auditor changes
Verified entity values are shown only after access is granted.
Board of Directors of Startup Craft Private Limited
Startup Craft has 2 current directors and 2 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Purva Khetrapal Also directs: Tathastu Nidhi Limited | Director | 22 Jun 2024 | 2 Years 3 Months | Current |
| Chetan Bajaj | Director | 10 Nov 2016 | 9 Years 11 Months | Current |
Ownership and Shareholding of Startup Craft Private Limited
Shareholding and ownership data
Promoter, institutional, public and beneficial ownership figures are in the company report.
- Ownership categories
- Historical changes
- Group structure
- FII and DII holdings
Verified entity values are shown only after access is granted.
Charges & Borrowings of Startup Craft Private Limited
| Date | Lender | Amount | Status |
|---|---|---|---|
| 21 Mar 2025 | Hdfc Bank Limited | ₹20.05 Lakh | Open |
Total charge records: 1 View all charges
Associated Brands with Startup Craft Private Limited
Startup Craft operates one associated brand: Startup Craft. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Media and communications services for startups and corporations, including planning, events, and brand strategy. | startupcraft.in |
Employees and EPFO Compliance at Startup Craft Private Limited
Employment history and EPFO contributions of people linked to Startup Craft.
Employee and EPFO history
Monthly headcount, contribution history and filing status are in the company report.
- Monthly headcount
- PF contributions
- ECR filing status
- Establishment history
Verified entity values are shown only after access is granted.
Recent Activity on Startup Craft Private Limited
Startup Craft Private Limited has 4 board changes on record since 2016: 2 appointments and 2 cessations. The latest: Pranav Sharma ceased to be Director on 25 Jun 2024.
Credit Ratings, Litigation & Regulatory Alerts for Startup Craft Private Limited
Credit ratings, litigation, and regulatory alerts
Credit ratings, court records and regulatory alerts are in the company report.
- Rating history
- Court and tribunal cases
- Regulatory alerts
- Director-linked violations
Verified entity values are shown only after access is granted.
MSME Payment Delays by Startup Craft Private Limited
MSME payment history
Amounts due to small suppliers, the reasons given and MSME-1 filings are in the company report.
- Outstanding amounts
- Delay periods and reasons
- MSME-1 filing history
- Vendor payment signals
Verified entity values are shown only after access is granted.
Subsidiaries & Group Companies of Startup Craft Private Limited
Corporate group structure
Parent, subsidiary, associate and joint venture records with holdings are in the company report.
- Parent company
- Subsidiaries and ownership
- Associates and joint ventures
- Entity investments
Verified entity values are shown only after access is granted.
GST Compliance of Startup Craft Private Limited
Startup Craft has 2 GST registrations: 2 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 07AAXCS8194F1ZI | Delhi | Active | 01 Jul 2017 |
| 09AAXCS8194F1ZE | Uttar Pradesh | Active | 18 Nov 2020 |
GST registrations and filing compliance
State-wise GST registrations, return filing status and HSN or SAC codes are in the company report.
- GSTIN registrations
- State-wise filing status
- HSN and SAC details
- Tax jurisdiction records
Verified entity values are shown only after access is granted.
MCA Filings & Documents of Startup Craft Private Limited
MCA filings and documents
Filed forms, annual returns, financial statements and charge filings with their dates are in the company report.
- Incorporation documents
- Annual returns and statements
- Charge filings
- Complete filing index
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Startup Craft Private Limited
Startup Craft is an active private limited company based in New Delhi, Delhi, India. The company works in advertising agencies and media services, within the media and publishing industry. It was incorporated on 10 November 2016 (10+ years old) and is registered under CIN U74999DL2016PTC308105.
Startup Craft reported revenue of ₹11.8 Cr for FY 2025 (up 283% YoY).
Startup Craft has 2 current directors:
- Purva Khetrapal - Director
- Chetan Bajaj - Director
Startup Craft reported a net profit of ₹67.46 Lakh (net margin 5.7%) and EBITDA of ₹99.24 Lakh (EBITDA margin 8.4%) for FY 2025, as per its filed financial statements.
The compounded annual growth rate (CAGR) of the revenue of Startup Craft is 198% over three years and 49% over five years. In the latest year (FY 2025) revenue rose 283%. CAGR is the steady yearly rate that links the first and the last year.
The GSTIN of Startup Craft is 07AAXCS8194F1ZI, registered in Delhi. The company has 2 GST registrations in all, of which 2 are active. Other active GSTINs include 09AAXCS8194F1ZE (Uttar Pradesh).
The CIN (Corporate Identification Number) of Startup Craft is U74999DL2016PTC308105. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Startup Craft was incorporated on 10 November 2016, making it 10+ years old. It is registered with the Registrar of Companies, Delhi.
The peers of Startup Craft by revenue are Buffalo Soldiers Digital LLP, My Inbox Media Private Limited, Scarecrow M&C Saatchi Limited, Wiktionary Ads Private Limited, Design Intervention India Private Limited and 5 more, all in the Media and Publishing industry (Advertising Agencies).
Pranav Sharma ceased to be Director on 25 Jun 2024. Purva Khetrapal was appointed as Director on 22 Jun 2024. Dhiraj Ganjoo ceased to be Director on 01 Feb 2018. Startup Craft has 4 board changes on record in total.
Startup Craft can be reached through the website startupcraft.in. Its registered office is in New Delhi, Delhi, India.