- Category
- Small (2023-24)
- Udyam number
- UDYAM-UP-28-0018924

About Strings Marketing Private Limited
Data last updated:
Strings Marketing Private Limited is a private limited company based in New Delhi, Delhi, India. It operates in the accessories retail and distribution segment of the consumer goods sector. It was incorporated on 27 July 2010 and has been in existence for over 16 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U46900DL2010PTC206303. Its GSTIN is 07AAOCS5959H2ZN (Delhi). The company holds 8 GST registrations, of which 7 are active.
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹10 Lakh. It is led by directors Adesh Kumar Rohilla and Rohit Sharma.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at B – 310 Mahalaxmi Apartment Plot No. 4 Sector – 2 Dwarka, New Delhi, Delhi, India – 110045.
As per the financials filed for FY 2025, the company reported a revenue of ₹39.95 Cr, a growth of 5% compared to the previous year. For the same year it recorded a net profit of ₹3.04 Cr (net margin 7.6%) and EBITDA of ₹4.99 Cr (EBITDA margin 12.5%). Revenue has grown at a compounded annual rate (CAGR) of 22% over three years and 13% over five years.
The company has about 9 employees on its provident fund (EPFO) records.
As per MCA filings, the company has open charges of ₹18.62 Cr and satisfied charges of ₹7.33 Cr on record. Court records list 1 case involving the company, including 1 filed by the company. The company has 1 deal on record (1 funding round), with disclosed funding of ₹18.9 Lakh; the latest was in March 2012.
Strings Marketing Private Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-UP-28-0018924). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website miradakids.com.
Company details
CIN history
Strings Marketing has one previous CIN (Corporate Identification Number): U51900DL2010PTC206303. The current CIN is U46900DL2010PTC206303, which is the unique identifier assigned by the Registrar of Companies.
| CIN | Status |
|---|---|
| U46900DL2010PTC206303 | Current |
| U51900DL2010PTC206303 | Previous |
Recognitions & Rankings of Strings Marketing
Contact details
Strings Marketing Private Limited's registered office is in New Delhi, Delhi.
- Registered AddressB – 310 Mahalaxmi Apartment Plot No. 4 Sector – 2 Dwarka, New Delhi, Delhi, India – 110045
- IndustryConsumer Goods, Accessories Retail & Distribution
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Strings Marketing is trade. In detail, this covers wholesale trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G1 | Wholesale Trading |
To see the full business activity and turnover split of Strings Marketing Private Limited, buy the company report.
Financials of Strings Marketing Private Limited
FY 2025 filings availableStrings Marketing Private Limited reported revenue of ₹39.95 Cr (up 5% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has grown at a compounded annual rate (CAGR) of 13% over five years, including 5% growth in the latest year. EBITDA rose 111% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | ₹4.99 Cr | ||||
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| Net Profit (PAT) | ₹3.04 Cr | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 12.5% | ||||
| Net Profit Margin | 7.6% | ||||
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To see the full financial statements and ratios of Strings Marketing Private Limited, buy the company report.
Board of directors of Strings Marketing Private Limited
Strings Marketing has 2 current directors and 2 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Adesh Kumar Rohilla Also directs: Mirada Creatives LLP, Aveeya Toys Private Limited | Director | 01 Oct 2011 | 15 Years 1 Months | Current |
| Rohit Sharma Also directs: Mirada Creatives LLP, Aveeya Toys Private Limited | Director | 01 Oct 2011 | 15 Years 1 Months | Current |
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 10 Feb 2026 | 101231040 | Others | ₹1 Cr | Open | |
| 14 Jul 2025 | 101121209 | Others | ₹65 Lakh | Open | |
| 31 Aug 2024 | 100991114 | Hdfc Bank Limited | ₹27 Lakh | Open | |
| 29 Aug 2024 | 100973774 | Others | ₹16.7 Cr | Open | |
| 10 Aug 2013 | 10444350 | Yes Bank Limited | ₹7.33 Cr | Satisfied |
To see the full charge records of Strings Marketing Private Limited, buy the company report.
Total charge records: 5 View all charges
Deals & funding
Strings Marketing Private Limited has 1 deal on record (1 funding round), with disclosed funding of ₹18.9 Lakh; the latest was in March 2012.
Deals on record (1 of 1)
| When | Deal | Amount | Parties |
|---|---|---|---|
| Mar 2012 | Funding round | ₹18.9 Lakh | Investors: 2 individuals |
Deal records are compiled from filings and public sources; amounts are shown only where the source reported them.
Legal cases
Strings Marketing Private Limited has 1 court case on record: 1 filed by Strings Marketing. All case is disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 1 | 0 | 0 |
Cases on record (1 of 1)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, Gurugram, Haryana | Cheque dishonour complaint | Filed by the company against M/S Narayani Enterprises and 1 other | Disposed |
To see the full case history of Strings Marketing Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Strings Marketing Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Strings Marketing has 8 GST registrations: 7 active and 1 cancelled or inactive. The first 4 active GSTINs are listed below.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 07AAOCS5959H2ZN | Delhi | Active | 01 Jul 2017 |
| 06AAOCS5959H1ZQ | Haryana | Active | 01 Jul 2017 |
| 27AAOCS5959H1ZM | Maharashtra | Active | 05 Feb 2019 |
| 29AAOCS5959H1ZI | Karnataka | Active | 08 Feb 2019 |
To see the full GST registrations and return filing status of Strings Marketing Private Limited, buy the company report.
Recent activity
Strings Marketing Private Limited has 4 board changes on record since 2011: 2 appointments and 2 cessations. The latest: Adesh Kumar Rohilla ceased to be Additional Director on 29 Sep 2012.
3 earlier events are in the company report.
Frequently asked questions
Strings Marketing is an active private limited company based in New Delhi, Delhi, India. The company works in accessories retail and distribution, within the consumer goods industry. It was incorporated on 27 July 2010 (16+ years old) and is registered under CIN U46900DL2010PTC206303.
Strings Marketing has 2 current directors:
- Adesh Kumar Rohilla - Director
- Rohit Sharma - Director
The latest financial statements of Strings Marketing on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Strings Marketing is 07AAOCS5959H2ZN, registered in Delhi. The company has 8 GST registrations in all, of which 7 are active and 1 is cancelled or inactive. Other active GSTINs include 06AAOCS5959H1ZQ (Haryana), 27AAOCS5959H1ZM (Maharashtra), 29AAOCS5959H1ZI (Karnataka).
The CIN (Corporate Identification Number) of Strings Marketing is U46900DL2010PTC206303. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Strings Marketing has 1 court case on record: 1 filed by the company.
Strings Marketing was incorporated on 27 July 2010, making it 16+ years old. It is registered with the Registrar of Companies, Delhi.
Strings Marketing has 1 deal on record (1 funding round), with disclosed funding of ₹18.9 Lakh; the latest was in March 2012.
Adesh Kumar Rohilla ceased to be Additional Director on 29 Sep 2012. Rohit Sharma ceased to be Additional Director on 29 Sep 2012. Adesh Kumar Rohilla was appointed as Director on 01 Oct 2011. Strings Marketing has 4 board changes on record in total.
Yes, Strings Marketing is registered as a small enterprise under Udyam registration (number: UDYAM-UP-28-0018924).

