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About Support Direct (India) Private Limited
Data last updated:
Support Direct (India) Private Limited is a private limited company based in Mumbai, Maharashtra, India, a subsidiary of Bibo Consultancy Llc. It operates in the advertising and media services segment of the media and publishing sector. It was incorporated on 10 October 2001 and has been in existence for over 25 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U74300MH2001PTC133629. Its GSTIN is 27AAGCS2820R1ZV (Maharashtra).
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Kamal Mohan Khatri and Sanket Jaya Shetty.
Its last annual general meeting (AGM) was held on 30 September 2024, and its latest financial statements are for the year ended 31 March 2024. The registered office is at 3rd Floor B Wing Interface Building No.16 Mindspace Link Road Malad West, Mumbai, Maharashtra, India – 400064.
As per the financials filed for FY 2025, the company reported a revenue of ₹78.52 Cr, a growth of 4% compared to the previous year. For the same year it recorded a net profit of ₹4.2 Cr (net margin 5.4%) and EBITDA of ₹5.76 Cr (EBITDA margin 7.3%). Revenue has grown at a compounded annual rate (CAGR) of 21% over three years and 47% over five years.
The company has about 44 employees on its provident fund (EPFO) records.
The company is associated with 1 brand: Support Direct India.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website supportdirectindia.com.
- EmailLocked
- TelephoneLocked
- Website
- Social MediaLocked
- Registered Address3rd Floor B Wing Interface Building No.16 Mindspace Link Road Malad West, Mumbai, Maharashtra, India – 400064
- IndustryMedia and Publishing, Advertising Agencies & Media Services
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
- One PDF report, delivered after checkout
Business Activity of Support Direct (India) Private Limited
The main business activities of Support Direct (India) are support service to organizations and financial and insurance service. In detail, this covers other support services to organizations and other financial activities. 2 activity segments are registered with the MCA.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| N | Support service to Organizations | N7 | Other support services to organizations | Locked |
| K | Financial and insurance Service | K8 | Other financial activities | Locked |
Business activity turnover details
Turnover share and past changes in activity are in the company report.
- Turnover contribution
- Historical classifications
- Filing-level activity changes
Verified entity values are shown only after access is granted.
Financials of Support Direct (India) Private Limited FY 2024 filings available
Support Direct (India) Private Limited reported revenue of ₹78.52 Cr (up 4% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR) of Support Direct (India) Private Limited
Revenue has grown at a compounded annual rate (CAGR) of 47% over five years, including 4% growth in the latest year. EBITDA fell 30% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary of Support Direct (India) Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | •••• | •••• | •••• | •••• | •••• |
| Other Income | •••• | •••• | •••• | •••• | •••• |
| Total Revenue | •••• | •••• | •••• | •••• | •••• |
| Cost of Materials Consumed | •••• | •••• | •••• | •••• | •••• |
| Employee Benefit Expense | •••• | •••• | •••• | •••• | •••• |
| Finance Costs | •••• | •••• | •••• | •••• | •••• |
| Depreciation and Amortisation | •••• | •••• | •••• | •••• | •••• |
| Other Expenses | •••• | •••• | •••• | •••• | •••• |
| Total Expenses | •••• | •••• | •••• | •••• | •••• |
| EBITDA | ₹5.76 Cr | •••• | •••• | •••• | •••• |
| Profit Before Tax | •••• | •••• | •••• | •••• | •••• |
| Tax Expense | •••• | •••• | •••• | •••• | •••• |
| Net Profit (PAT) | ₹4.2 Cr | •••• | •••• | •••• | •••• |
| Balance Sheet | |||||
| Share Capital | •••• | •••• | •••• | •••• | •••• |
| Reserves and Surplus | •••• | •••• | •••• | •••• | •••• |
| Net Worth (Total Equity) | •••• | •••• | •••• | •••• | •••• |
| Long-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Short-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Trade Payables | •••• | •••• | •••• | •••• | •••• |
| Total Liabilities | •••• | •••• | •••• | •••• | •••• |
| Fixed Assets | •••• | •••• | •••• | •••• | •••• |
| Investments | •••• | •••• | •••• | •••• | •••• |
| Inventories | •••• | •••• | •••• | •••• | •••• |
| Trade Receivables | •••• | •••• | •••• | •••• | •••• |
| Cash and Bank Balance | •••• | •••• | •••• | •••• | •••• |
| Total Assets | •••• | •••• | •••• | •••• | •••• |
Financial Ratios of Support Direct (India) Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 7.3% | •••• | •••• | •••• | •••• |
| Net Profit Margin | 5.4% | •••• | •••• | •••• | •••• |
| Return on Equity (ROE) | •••• | •••• | •••• | •••• | •••• |
| Return on Capital Employed (ROCE) | •••• | •••• | •••• | •••• | •••• |
| Return on Assets (ROA) | •••• | •••• | •••• | •••• | •••• |
| Liquidity and Debt | |||||
| Current Ratio | •••• | •••• | •••• | •••• | •••• |
| Quick Ratio | •••• | •••• | •••• | •••• | •••• |
| Debt-to-Equity Ratio | •••• | •••• | •••• | •••• | •••• |
| Interest Coverage Ratio | •••• | •••• | •••• | •••• | •••• |
| Efficiency and Growth | |||||
| Asset Turnover | •••• | •••• | •••• | •••• | •••• |
| Receivable Days | •••• | •••• | •••• | •••• | •••• |
| Payable Days | •••• | •••• | •••• | •••• | •••• |
| Inventory Days | •••• | •••• | •••• | •••• | •••• |
| Revenue Growth | •••• | •••• | •••• | •••• | •••• |
| Net Profit Growth | •••• | •••• | •••• | •••• | •••• |
Paid data: the figures shown as dots are available after purchase of the company report. Figures as filed with the MCA in Form AOC-4. The full year-wise statements and ratios of Support Direct (India) are in the company report.
Financial statements from 2015
Earlier years and trend charts are in the company report.
- Income statements
- Balance sheets
- Cash-flow statements
- Ratios and benchmarks
Verified entity values are shown only after access is granted.
Peer Comparison of Support Direct (India) Private Limited
Support Direct (India) Private Limited is compared with the companies closest to it by revenue in the Outsourcing industry (Advertising Agencies, Diversified BPO). Net profit, margin and employee counts of each company are in the company report.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| We Win Limited Listed | ₹79.41 Cr (FY 2025) | •••• | •••• | 21.0% | •••• | Bhopal, Madhya Pradesh, India |
| Cloudkeeper India Private Limited | ₹79.16 Cr (FY 2025) | •••• | •••• | 22200.0% | •••• | New Delhi, Delhi, India |
| Ultimedia E-Solutions Private Limited | ₹79.05 Cr (FY 2024) | •••• | •••• | 6.0% | •••• | Mumbai, Maharashtra, India |
| Credit Agricole Cib Services Private Limited | ₹78.9 Cr (FY 2025) | •••• | •••• | 18.0% | •••• | Mumbai, Maharashtra, India |
| Dentsu Impact Private Limited | ₹78.78 Cr (FY 2017) | •••• | •••• | 38.0% | •••• | Mumbai, Maharashtra, India |
| Support Direct (India) Private Limited this company | ₹78.52 Cr (FY 2025) | •••• | •••• | 4.0% | •••• | Mumbai, Maharashtra, India |
| Tatwa Technologies Limited | ₹78.41 Cr (FY 2025) | •••• | •••• | 30.0% | •••• | Bhubaneswar, Odisha, India |
| Latinem Private Limited | ₹78.35 Cr (FY 2025) | •••• | •••• | 2339.0% | •••• | Hyderabad, Telangana, India |
| Talented Webco Private Limited | ₹78.32 Cr (FY 2025) | •••• | •••• | 59.0% | •••• | Bangalore, Karnataka, India |
| Itw Mediaworx Private Limited | ₹78.22 Cr (FY 2024) | •••• | •••• | -67.0% | •••• | Bangalore, Karnataka, India |
| Big Trunk Communications Private Limited | ₹77.96 Cr (FY 2024) | •••• | •••• | 16.0% | •••• | Mumbai, Maharashtra, India |
Peers are the five companies nearest above and the five nearest below Support Direct (India) by revenue in the Outsourcing industry (Advertising Agencies, Diversified BPO), from the latest filed financials of each company. Net profit, margin and employee counts of each peer are in the company report.
Auditor Details of Support Direct (India) Private Limited
Support Direct (India) Private Limited is audited by A P & CO for the financial year 2022.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| A P & CO | Locked | Locked | Locked |
Complete auditor history
Appointment and cessation dates and past auditor changes are in the company report.
- Appointment status
- Appointment dates
- Cessation dates
- Auditor changes
Verified entity values are shown only after access is granted.
Board of Directors of Support Direct (India) Private Limited
Support Direct (India) has 2 current directors and 7 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Kamal Mohan Khatri Also directs: Evolve Accounting Systems Private Limited | Director | 13 Jan 2020 | 6 Years 9 Months | Current |
| Sanket Jaya Shetty Also directs: Evolve Accounting Systems Private Limited | Director | 03 Apr 2017 | 9 Years 6 Months | Current |
Ownership and Shareholding of Support Direct (India) Private Limited
Shareholding and ownership data
Promoter, institutional, public and beneficial ownership figures are in the company report.
- Ownership categories
- Historical changes
- Group structure
- FII and DII holdings
Verified entity values are shown only after access is granted.
Charges & Borrowings of Support Direct (India) Private Limited
Support Direct (India) Private Limited does not have any charges (loans) registered with the Registrar of Companies.
MSME Payment Delays by Support Direct (India) Private Limited
Support Direct (India) Private Limited has 1 MSME Form 1 return on record for the period ending Mar 2023, listing 4 overdue payments to 1 micro and small supplier. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (1 of 1)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| an individual supplier | •••• | •••• | •••• |
Full MSME payment history
Every supplier, amount and due date from all 1 MSME Form 1 returns is in the company report.
- Every reported supplier due
- Amounts and due dates
- Reasons given in each return
- Period-by-period history
Verified entity values are shown only after access is granted.
Individuals and sole proprietors among the suppliers are not named. Amounts, due dates and filing dates are in the company report.
Associated Brands with Support Direct (India) Private Limited
Support Direct (India) operates one associated brand: Support Direct India. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| BPO services in backend support, sales, marketing, and customer care across multiple industries. | supportdirectindia.com |
Employees and EPFO Compliance at Support Direct (India) Private Limited
Support Direct (India) Private Limited has a workforce of 44 employees as of Apr 07, 2024.
Employee and EPFO history
Monthly headcount, contribution history and filing status are in the company report.
- Monthly headcount
- PF contributions
- ECR filing status
- Establishment history
Verified entity values are shown only after access is granted.
Recent Activity on Support Direct (India) Private Limited
Support Direct (India) Private Limited has 9 board changes on record since 2016: 2 appointments and 7 cessations. The latest: Santosh Pandurang Harwandkar ceased to be Director on 14 Jan 2020.
Credit Ratings, Litigation & Regulatory Alerts for Support Direct (India) Private Limited
Credit ratings, litigation, and regulatory alerts
Credit ratings, court records and regulatory alerts are in the company report.
- Rating history
- Court and tribunal cases
- Regulatory alerts
- Director-linked violations
Verified entity values are shown only after access is granted.
Subsidiaries & Group Companies of Support Direct (India) Private Limited
Corporate group structure
Parent, subsidiary, associate and joint venture records with holdings are in the company report.
- Parent company
- Subsidiaries and ownership
- Associates and joint ventures
- Entity investments
Verified entity values are shown only after access is granted.
GST Compliance of Support Direct (India) Private Limited
Support Direct (India) has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AAGCS2820R1ZV | Maharashtra | Active | 01 Jul 2017 |
GST registrations and filing compliance
State-wise GST registrations, return filing status and HSN or SAC codes are in the company report.
- GSTIN registrations
- State-wise filing status
- HSN and SAC details
- Tax jurisdiction records
Verified entity values are shown only after access is granted.
MCA Filings & Documents of Support Direct (India) Private Limited
MCA filings and documents
Filed forms, annual returns, financial statements and charge filings with their dates are in the company report.
- Incorporation documents
- Annual returns and statements
- Charge filings
- Complete filing index
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Support Direct (India) Private Limited
Support Direct (India) is an active private limited company based in Mumbai, Maharashtra, India. The company works in advertising agencies and media services, within the media and publishing industry. It was incorporated on 10 October 2001 (25+ years old) and is registered under CIN U74300MH2001PTC133629.
Support Direct (India) reported revenue of ₹78.52 Cr for FY 2025 (up 4% YoY).
Support Direct (India) has 2 current directors:
- Kamal Mohan Khatri - Director
- Sanket Jaya Shetty - Director
Support Direct (India) reported a net profit of ₹4.2 Cr (net margin 5.4%) and EBITDA of ₹5.76 Cr (EBITDA margin 7.3%) for FY 2025, as per its filed financial statements.
The compounded annual growth rate (CAGR) of the revenue of Support Direct (India) is 21% over three years and 47% over five years. In the latest year (FY 2025) revenue rose 4%. CAGR is the steady yearly rate that links the first and the last year.
The GSTIN of Support Direct (India) is 27AAGCS2820R1ZV, registered in Maharashtra.
The CIN (Corporate Identification Number) of Support Direct (India) is U74300MH2001PTC133629. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Support Direct (India) was incorporated on 10 October 2001, making it 25+ years old. It is registered with the Registrar of Companies, Mumbai.
The peers of Support Direct (India) by revenue are We Win Limited, Cloudkeeper India Private Limited, Ultimedia E-Solutions Private Limited, Credit Agricole Cib Services Private Limited, Dentsu Impact Private Limited and 5 more, all in the Outsourcing industry (Advertising Agencies, Diversified BPO).
Santosh Pandurang Harwandkar ceased to be Director on 14 Jan 2020. Kamal Mohan Khatri was appointed as Director on 13 Jan 2020. Richard Leslie Davison ceased to be Director on 01 May 2018. Support Direct (India) has 9 board changes on record in total.
Support Direct (India) has 1 MSME Form 1 return on record for the period ending Mar 2023, listing 4 overdue payments to 1 micro and small supplier. The latest return was filed on 28 Apr 2023.
Support Direct (India) can be reached through the website supportdirectindia.com. Its registered office is in Mumbai, Maharashtra, India.