- Category
- Small (2023-24)
- Udyam number
- UDYAM-CH-01-0013507

About Vee Vee Merchandise Private Limited
Data last updated:
Vee Vee Merchandise Private Limited is a private limited company based in Chandigarh, India. It operates in the food and beverage distribution segment of the food and beverages sector. It was incorporated on 05 July 2017 and has been in existence for over 9 years.
The company is registered with the Registrar of Companies (ROC), Chandigarh, under CIN U52100CH2017PTC041629. Its GSTIN is 04AAFCV9997D1ZU (Chandigarh).
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹10 Lakh. It is led by directors Swati Kapani and Geetanjali Malhotra.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Scf No 297 Grain Market Sector 26 Chandigarh, Chandigarh, India – 160026.
As per the financials filed for FY 2025, the company reported a revenue of ₹13.59 Cr, a growth of 11% compared to the previous year. For the same year it recorded a net profit of ₹4.52 Lakh (net margin 0.3%) and EBITDA of ₹12.78 Lakh (EBITDA margin 0.9%). Revenue has grown at a compounded annual rate (CAGR) of 14% over three years and 20% over five years.
The company is associated with 1 brand: Tradewholesale. As per MCA filings, the company has open charges of ₹1.27 Cr on record. Court records list 2 cases involving the company, including 2 filed against it; 1 case is pending.
Vee Vee Merchandise Private Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-CH-01-0013507). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website tradewholesale.in.
Company details
Recognitions & Rankings of Vee Vee Merchandise
Contact details
Vee Vee Merchandise Private Limited's registered office is in Chandigarh, Chandigarh. Its website is tradewholesale.in. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered AddressScf No 297 Grain Market Sector 26 Chandigarh, Chandigarh, India – 160026
- IndustryFood and Beverages, Food & Beverage Retail & Distribution
To see the full contact details of Vee Vee Merchandise Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Vee Vee Merchandise operates one associated brand: Tradewholesale. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Operates an online B2B platform offering multi-category groceries. | tradewholesale.in |
Business activity
The main business activity of Vee Vee Merchandise is manufacturing. In detail, this covers food, beverages and tobacco products.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| C | Manufacturing | C1 | Food, beverages and tobacco products |
To see the full business activity and turnover split of Vee Vee Merchandise Private Limited, buy the company report.
Financials of Vee Vee Merchandise Private Limited
FY 2025 filings availableVee Vee Merchandise Private Limited reported revenue of ₹13.59 Cr (up 11% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has grown at a compounded annual rate (CAGR) of 20% over five years, including 11% growth in the latest year. EBITDA rose 31% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | ₹12.78 Lakh | ||||
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| Net Profit (PAT) | ₹4.52 Lakh | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| Profitability | |||||
| EBITDA Margin | 0.9% | ||||
| Net Profit Margin | 0.3% | ||||
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To see the full financial statements and ratios of Vee Vee Merchandise Private Limited, buy the company report.
Board of directors of Vee Vee Merchandise Private Limited
Vee Vee Merchandise has 2 directors on record. No former directors are listed.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Swati Kapani | Director | 05 Jul 2017 | 9 Years 3 Months | Current |
| Geetanjali Malhotra | Director | 05 Jul 2017 | 9 Years 3 Months | Current |
Auditor
Vee Vee Merchandise Private Limited is audited by Ashima Vaibhav & Associates for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| Ashima Vaibhav & Associates | FY 2023 | 032548N |
Shareholding
The shareholding of Vee Vee Merchandise Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Vee Vee Merchandise Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 19 Oct 2024 | 101015244 | State Bank of India | ₹70 Lakh | Open | |
| 19 Oct 2022 | 100665199 | Hdfc Bank Limited | ₹6.7 Lakh | Open | |
| 03 Feb 2022 | 100537224 | State Bank of India | ₹50 Lakh | Open |
Total charge records: 3 View all charges
Legal cases
Vee Vee Merchandise Private Limited has 2 court cases on record: 2 filed against it. 1 case is pending and 1 is disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 2 | 2 | 1 |
Cases on record (2 of 2)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, Chandigarh | Court case (CS CJ) | Filed against the company by Des Raj Estates Pvt Ltd | Pending |
| District court, Chandigarh | Court case (RC or ARC) | Filed against the company by M/S Desraj Real Estates Pvt Ltd | Disposed |
To see the full case history of Vee Vee Merchandise Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Vee Vee Merchandise Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Vee Vee Merchandise has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 04AAFCV9997D1ZU | Chandigarh | Active | 27 Sep 2017 |
To see the full GST registrations and return filing status of Vee Vee Merchandise Private Limited, buy the company report.
Recent activity
Vee Vee Merchandise Private Limited has 2 board changes on record since 2017: 2 appointments. The latest: Geetanjali Malhotra was appointed as Director on 05 Jul 2017.
Frequently asked questions
Vee Vee Merchandise is an active private limited company based in Chandigarh, India. The company works in food and beverage retail and distribution, within the food and beverages industry. It was incorporated on 05 July 2017 (9+ years old) and is registered under CIN U52100CH2017PTC041629.
Vee Vee Merchandise has 2 current directors:
- Swati Kapani - Director
- Geetanjali Malhotra - Director
The latest financial statements of Vee Vee Merchandise on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from FY 2018 are in the company report.
The GSTIN of Vee Vee Merchandise is 04AAFCV9997D1ZU, registered in Chandigarh.
The CIN (Corporate Identification Number) of Vee Vee Merchandise is U52100CH2017PTC041629. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Vee Vee Merchandise has 2 court cases on record: 2 filed against it. 1 is pending.
Vee Vee Merchandise was incorporated on 05 July 2017, making it 9+ years old. It is registered with the Registrar of Companies, Chandigarh.
Geetanjali Malhotra was appointed as Director on 05 Jul 2017. Swati Kapani was appointed as Director on 05 Jul 2017.
Yes, Vee Vee Merchandise is registered as a small enterprise under Udyam registration (number: UDYAM-CH-01-0013507).
Vee Vee Merchandise can be reached through the website tradewholesale.in. Its registered office is in Chandigarh, India.