Visual Merchandise Solutions Private Limited
About Visual Merchandise Solutions Private Limited
Data last updated:
Visual Merchandise Solutions Private Limited is a private limited company based in New Delhi, Delhi, India. It operates in the consumer and professional services segment of the travel and hospitality sector. It was incorporated on 16 June 2009 and has been in existence for over 17 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U74999DL2009PTC191269. Its GSTIN is 06AADCV0218R1Z3 (Haryana). The company holds 2 GST registrations, of which 1 is active.
The company has an authorised share capital of ₹50 Lakh and a paid-up capital of ₹50 Lakh. It is led by directors Krishanmurthy Murali and Shanthi Murali.
Its last annual general meeting (AGM) was held on 29 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at C – 13 – C Mig Flats Vatika Appartments Mayapuri, New Delhi, Delhi, India – 110064.
As per the financials filed for FY 2025, the company reported a revenue of ₹3.73 Cr, a decline of 31% compared to the previous year. For the same year it recorded a net loss of ₹32.22 Lakh (net margin -8.6%) and EBITDA of ₹35.07 Lakh (EBITDA margin 9.4%). Revenue has grown at a compounded annual rate (CAGR) of 2% over three years and 4% over five years.
The company has about 11 employees on its provident fund (EPFO) records.
As per MCA filings, the company has open charges of ₹3.2 Cr and satisfied charges of ₹5.36 Cr on record.
The current compliance status is marked as compliant by the Registrar of Companies.
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- Registered AddressC – 13 – C Mig Flats Vatika Appartments Mayapuri, New Delhi, Delhi, India – 110064
- IndustryTravel and Hospitality, Consumer Professional Services
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
- One PDF report, delivered after checkout
Business Activity of Visual Merchandise Solutions Private Limited
The main business activities of Visual Merchandise Solutions are professional, scientific and technical and manufacturing. In detail, this covers specialized design & photographic activities and plastic products, non-metallic mineral products, rubber products, fabricated metal products. 2 activity segments are registered with the MCA.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M7 | Specialized Design & Photographic activities | Locked |
| C | Manufacturing | C8 | Plastic products, non-metallic mineral products, rubber products, fabricated metal products | Locked |
Business activity turnover details
Turnover share and past changes in activity are in the company report.
- Turnover contribution
- Historical classifications
- Filing-level activity changes
Verified entity values are shown only after access is granted.
Financials of Visual Merchandise Solutions Private Limited FY 2025 filings available
Visual Merchandise Solutions Private Limited reported revenue of ₹3.73 Cr (down 31% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR) of Visual Merchandise Solutions Private Limited
Revenue fell 31% in the latest year, but over five years it has grown at a compounded annual rate (CAGR) of 4%. EBITDA fell 24% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary of Visual Merchandise Solutions Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | •••• | •••• | •••• | •••• | •••• |
| Other Income | •••• | •••• | •••• | •••• | •••• |
| Total Revenue | •••• | •••• | •••• | •••• | •••• |
| Cost of Materials Consumed | •••• | •••• | •••• | •••• | •••• |
| Employee Benefit Expense | •••• | •••• | •••• | •••• | •••• |
| Finance Costs | •••• | •••• | •••• | •••• | •••• |
| Depreciation and Amortisation | •••• | •••• | •••• | •••• | •••• |
| Other Expenses | •••• | •••• | •••• | •••• | •••• |
| Total Expenses | •••• | •••• | •••• | •••• | •••• |
| EBITDA | ₹35.07 Lakh | •••• | •••• | •••• | •••• |
| Profit Before Tax | •••• | •••• | •••• | •••• | •••• |
| Tax Expense | •••• | •••• | •••• | •••• | •••• |
| Net Profit (PAT) | -₹32.22 Lakh | •••• | •••• | •••• | •••• |
| Balance Sheet | |||||
| Share Capital | •••• | •••• | •••• | •••• | •••• |
| Reserves and Surplus | •••• | •••• | •••• | •••• | •••• |
| Net Worth (Total Equity) | •••• | •••• | •••• | •••• | •••• |
| Long-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Short-term Borrowings | •••• | •••• | •••• | •••• | •••• |
| Trade Payables | •••• | •••• | •••• | •••• | •••• |
| Total Liabilities | •••• | •••• | •••• | •••• | •••• |
| Fixed Assets | •••• | •••• | •••• | •••• | •••• |
| Investments | •••• | •••• | •••• | •••• | •••• |
| Inventories | •••• | •••• | •••• | •••• | •••• |
| Trade Receivables | •••• | •••• | •••• | •••• | •••• |
| Cash and Bank Balance | •••• | •••• | •••• | •••• | •••• |
| Total Assets | •••• | •••• | •••• | •••• | •••• |
Financial Ratios of Visual Merchandise Solutions Private Limited
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 9.4% | •••• | •••• | •••• | •••• |
| Net Profit Margin | -8.6% | •••• | •••• | •••• | •••• |
| Return on Equity (ROE) | •••• | •••• | •••• | •••• | •••• |
| Return on Capital Employed (ROCE) | •••• | •••• | •••• | •••• | •••• |
| Return on Assets (ROA) | •••• | •••• | •••• | •••• | •••• |
| Liquidity and Debt | |||||
| Current Ratio | •••• | •••• | •••• | •••• | •••• |
| Quick Ratio | •••• | •••• | •••• | •••• | •••• |
| Debt-to-Equity Ratio | •••• | •••• | •••• | •••• | •••• |
| Interest Coverage Ratio | •••• | •••• | •••• | •••• | •••• |
| Efficiency and Growth | |||||
| Asset Turnover | •••• | •••• | •••• | •••• | •••• |
| Receivable Days | •••• | •••• | •••• | •••• | •••• |
| Payable Days | •••• | •••• | •••• | •••• | •••• |
| Inventory Days | •••• | •••• | •••• | •••• | •••• |
| Revenue Growth | •••• | •••• | •••• | •••• | •••• |
| Net Profit Growth | •••• | •••• | •••• | •••• | •••• |
Paid data: the figures shown as dots are available after purchase of the company report. Figures as filed with the MCA in Form AOC-4. The full year-wise statements and ratios of Visual Merchandise Solutions are in the company report.
Financial statements from 2015
Earlier years and trend charts are in the company report.
- Income statements
- Balance sheets
- Cash-flow statements
- Ratios and benchmarks
Verified entity values are shown only after access is granted.
Peer Comparison of Visual Merchandise Solutions Private Limited
Visual Merchandise Solutions Private Limited is compared with the companies closest to it by revenue in the Consumer Services industry (Professional Services). Net profit, margin and employee counts of each company are in the company report.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Analytix Corporate Solutions Private Limited | ₹3.74 Cr (FY 2025) | •••• | •••• | -31.0% | •••• | Ernakulam North, Kerala, India |
| Arcdx Design Solutions Private Limited | ₹3.74 Cr (FY 2024) | •••• | •••• | 48.0% | •••• | Bangalore, Karnataka, India |
| Katrina Ronit Designs Private Limited | ₹3.73 Cr (FY 2025) | •••• | •••• | -86.0% | •••• | Ulhasnagar, Maharashtra, India |
| 3Rdi Technologies Private Limited | ₹3.73 Cr (FY 2025) | •••• | •••• | 607.0% | •••• | Vijayawada, Andhra Pradesh, India |
| Cherubic India Sourcing Private Limited | ₹3.73 Cr (FY 2025) | •••• | •••• | 40.0% | •••• | Delhi, India |
| Visual Merchandise Solutions Private Limited this company | ₹3.73 Cr (FY 2025) | •••• | •••• | -31.0% | •••• | New Delhi, Delhi, India |
| Sri Venkateshwara Overseas Services (OPC) Private Limited | ₹3.73 Cr (FY 2024) | •••• | •••• | 46.0% | •••• | Chittoor, Andhra Pradesh, India |
| Inspection Survey & Surveillance (India) Pvt Ltd | ₹3.73 Cr (FY 2025) | •••• | •••• | 2.0% | •••• | Kolkata, West Bengal, India |
| Srsbm Lab Testing Private Limited | ₹3.72 Cr (FY 2025) | •••• | •••• | 4.0% | •••• | Thane, Maharashtra, India |
| Burlington Business Solutions Limited | ₹3.72 Cr (FY 2017) | •••• | •••• | 192.0% | •••• | Mumbai, Maharashtra, India |
| Jagvi Consultants Private Limited | ₹3.72 Cr (FY 2025) | •••• | •••• | 26.0% | •••• | Bangalore, Karnataka, India |
Peers are the five companies nearest above and the five nearest below Visual Merchandise Solutions by revenue in the Consumer Services industry (Professional Services), from the latest filed financials of each company. Net profit, margin and employee counts of each peer are in the company report.
Auditor Details of Visual Merchandise Solutions Private Limited
Visual Merchandise Solutions Private Limited is audited by KOHLI CHITKARA AND CO. LLP for the financial year 2023.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| KOHLI CHITKARA AND CO. LLP | Locked | Locked | Locked |
Complete auditor history
Appointment and cessation dates and past auditor changes are in the company report.
- Appointment status
- Appointment dates
- Cessation dates
- Auditor changes
Verified entity values are shown only after access is granted.
Board of Directors of Visual Merchandise Solutions Private Limited
Visual Merchandise Solutions has 2 directors on record. No former directors are listed.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Krishanmurthy Murali | Director | 16 Jun 2009 | 17 Years 3 Months | Current |
| Shanthi Murali | Director | 16 Jun 2009 | 17 Years 3 Months | Current |
Ownership and Shareholding of Visual Merchandise Solutions Private Limited
Shareholding and ownership data
Promoter, institutional, public and beneficial ownership figures are in the company report.
- Ownership categories
- Historical changes
- Group structure
- FII and DII holdings
Verified entity values are shown only after access is granted.
Charges & Borrowings of Visual Merchandise Solutions Private Limited
| Date | Lender | Amount | Status |
|---|---|---|---|
| 26 Jun 2024 | Others | ₹57.14 Lakh | Open |
| 20 Mar 2023 | Hdfc Bank Limited | ₹2.63 Cr | Open |
| 22 Nov 2021 | Others | ₹17 Lakh | Satisfied |
| 03 Jun 2020 | Others | ₹31 Lakh | Satisfied |
| 25 Nov 2011 | Oriental Bank of Commerce | ₹25 Lakh | Satisfied |
Total charge records: 9 View all charges
Employees and EPFO Compliance at Visual Merchandise Solutions Private Limited
Visual Merchandise Solutions Private Limited has a workforce of 11 employees as of Apr 06, 2024.
Employee and EPFO history
Monthly headcount, contribution history and filing status are in the company report.
- Monthly headcount
- PF contributions
- ECR filing status
- Establishment history
Verified entity values are shown only after access is granted.
Recent Activity on Visual Merchandise Solutions Private Limited
Visual Merchandise Solutions Private Limited has 2 board changes on record since 2009: 2 appointments. The latest: Krishanmurthy Murali was appointed as Director on 16 Jun 2009.
12 earlier events are listed in the company report.
Credit Ratings, Litigation & Regulatory Alerts for Visual Merchandise Solutions Private Limited
Credit ratings, litigation, and regulatory alerts
Credit ratings, court records and regulatory alerts are in the company report.
- Rating history
- Court and tribunal cases
- Regulatory alerts
- Director-linked violations
Verified entity values are shown only after access is granted.
MSME Payment Delays by Visual Merchandise Solutions Private Limited
MSME payment history
Amounts due to small suppliers, the reasons given and MSME-1 filings are in the company report.
- Outstanding amounts
- Delay periods and reasons
- MSME-1 filing history
- Vendor payment signals
Verified entity values are shown only after access is granted.
Subsidiaries & Group Companies of Visual Merchandise Solutions Private Limited
Corporate group structure
Parent, subsidiary, associate and joint venture records with holdings are in the company report.
- Parent company
- Subsidiaries and ownership
- Associates and joint ventures
- Entity investments
Verified entity values are shown only after access is granted.
GST Compliance of Visual Merchandise Solutions Private Limited
Visual Merchandise Solutions has 2 GST registrations: 1 active and 1 cancelled or inactive.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 06AADCV0218R1Z3 | Haryana | Active | 01 Jul 2017 |
GST registrations and filing compliance
State-wise GST registrations, return filing status and HSN or SAC codes are in the company report.
- GSTIN registrations
- State-wise filing status
- HSN and SAC details
- Tax jurisdiction records
Verified entity values are shown only after access is granted.
MCA Filings & Documents of Visual Merchandise Solutions Private Limited
MCA filings and documents
Filed forms, annual returns, financial statements and charge filings with their dates are in the company report.
- Incorporation documents
- Annual returns and statements
- Charge filings
- Complete filing index
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Visual Merchandise Solutions Private Limited
Visual Merchandise Solutions is an active private limited company based in New Delhi, Delhi, India. The company works in consumer professional services, within the travel and hospitality industry. It was incorporated on 16 June 2009 (17+ years old) and is registered under CIN U74999DL2009PTC191269.
Visual Merchandise Solutions reported revenue of ₹3.73 Cr for FY 2025 (down 31% YoY).
Visual Merchandise Solutions has 2 current directors:
- Krishanmurthy Murali - Director
- Shanthi Murali - Director
Visual Merchandise Solutions reported a net loss of ₹32.22 Lakh (net margin -8.6%) and EBITDA of ₹35.07 Lakh (EBITDA margin 9.4%) for FY 2025, as per its filed financial statements.
The compounded annual growth rate (CAGR) of the revenue of Visual Merchandise Solutions is 2% over three years and 4% over five years. In the latest year (FY 2025) revenue fell 31%. CAGR is the steady yearly rate that links the first and the last year.
The GSTIN of Visual Merchandise Solutions is 06AADCV0218R1Z3, registered in Haryana. The company has 2 GST registrations in all, of which 1 is active and 1 is cancelled or inactive.
The CIN (Corporate Identification Number) of Visual Merchandise Solutions is U74999DL2009PTC191269. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Visual Merchandise Solutions was incorporated on 16 June 2009, making it 17+ years old. It is registered with the Registrar of Companies, Delhi.
The peers of Visual Merchandise Solutions by revenue are Analytix Corporate Solutions Private Limited, Arcdx Design Solutions Private Limited, Katrina Ronit Designs Private Limited, 3Rdi Technologies Private Limited, Cherubic India Sourcing Private Limited and 5 more, all in the Consumer Services industry (Professional Services).
Krishanmurthy Murali was appointed as Director on 16 Jun 2009. Shanthi Murali was appointed as Director on 16 Jun 2009.
The registered office of Visual Merchandise Solutions is at C – 13 – C Mig Flats Vatika Appartments Mayapuri, New Delhi, Delhi, India – 110064.