About Whatnot Marketing Private Limited
Data last updated: 30 December 2025
Whatnot Marketing Private Limited is a private limited company based in Hyderabad, Telangana, India. It specialises in electronics retail and distribution, a part of the broader consumer electronics and durables sector. Incorporated on 17 January 2017, the company has been in operation for over 9 years.
Registered with ROC Hyderabad under CIN U74999TG2017PTC114101.
Capital: an authorised share capital of ₹10 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Rohan Dugar and Ankit Kumar Jain.
Last AGM: 30 September 2025. Financial statements filed for year ended 31 March 2025. Office: 1 – 2 – 17 Domalguda, Hyderabad, Telangana, India – 500028.
As per the financials filed for FY 2025, the company reported a revenue of ₹2 Lakh, a decline of 85% compared to the previous year.
The company is associated with 1 brand - Whatnot. As per MCA filings, the company has satisfied charges of ₹70 Lakh on record.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website whatnot.in.
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Registered Address1 – 2 – 17 Domalguda, Hyderabad, Telangana, India – 500028
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IndustryConsumer Electronics & Durables, Electronic Appliances Retail & Distribution
- Historical Financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Litigation, compliance and MCA filings
- PDF report delivered after checkout
Associated Brands with Whatnot Marketing Private Limited
Whatnot Marketing Private Limited operates one associated brand: Whatnot. These brands represent Whatnot Marketing Private Limited's diversified market presence and brand portfolio.
| Brand | Description | Website |
|---|---|---|
| Multi-category consumer electronics are retailed through an online platform. | whatnot.in |
Competitors & Alternatives of Whatnot Marketing Private Limited
Brands and companies operating in the same space as Whatnot Marketing Private Limited include Newegg, Letsbuy, Digicartz and 5 more.
| Competitor | Description | Location | Founded |
|---|---|---|---|
Newegg
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Multi-category electronic products are sold via an online marketplace. | Whittier, United States, United States | 2001 |
Letsbuy
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Online retailer of consumer electronics | Bengaluru, India, India | 2009 |
Digicartz
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An online platform offering a wide range of consumer electronic products. | Bengaluru, India, India | 2016 |
GearWale
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Online store selling smartphone accessories such as covers and tempered glass. | Lakhisarai, India, India | 2020 |
Direct2U
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Multi-category consumer electronics are retailed online by Direct2U. | Gurugram, India, India | 2022 |
Saholic.com
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Electronic mobility products are sold online by Saholic.com. | Noida, India, India | 2010 |
AskmeA2Z
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Online platform for buying electronics, fashion, and home appliances. | Nellore, India, India | 2016 |
Choosemychoice
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Online platform selling electronics, accessories, and groceries to consumers. | Bengaluru, India, India | 2017 |
Business Activity of Whatnot Marketing Private Limited
Whatnot Marketing Private Limited is engaged in the principal business activity of professional, scientific and technical, with detailed activities including other professional, scientific and technical activities.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M9 | Other professional, scientific and technical activities | Locked |
Business activity turnover details for Whatnot Marketing Private Limited
Turnover contribution percentages and historical activity changes require an active report plan.
- Turnover contribution
- Historical classifications
- Filing-level activity changes
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Auditor Details of Whatnot Marketing Private Limited
Whatnot Marketing Private Limited is audited by KBSV LOHITH AND ASSOCIATES for the financial year 2023. The auditor plays a crucial role in ensuring financial transparency and compliance with accounting standards.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| KBSV LOHITH AND ASSOCIATES | Locked | Locked | Locked |
Complete auditor history for Whatnot Marketing Private Limited
Appointment status, appointment dates, cessation dates, and historical auditor changes require an active report plan.
- Appointment status
- Appointment dates
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Board of Directors of Whatnot Marketing Private Limited
Whatnot Marketing Private Limited is currently managed by 2 directors, with 5 former directors having served the organization. The current Directors play a crucial role in shaping the company's strategic direction and governance.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Rohan Dugar | Director | 18 Jan 2017 | 9 Years 6 Months | Current |
| Ankit Kumar Jain | Director | 17 Jan 2017 | 9 Years 6 Months | Current |
Financials of Whatnot Marketing Private Limited FY 2025 filings available
Whatnot Marketing Private Limited reported revenue of ₹2 Lakh (down 85.00% YoY) for FY 2025.
Ten-year financial statements for Whatnot Marketing Private Limited
Historical statement values and trend charts require an active report plan.
- Income statements
- Balance sheets
- Cash-flow statements
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Ownership and Shareholding of Whatnot Marketing Private Limited
Shareholding and ownership data for Whatnot Marketing Private Limited
Promoter, institutional, public, and beneficial ownership values require an active report plan.
- Ownership categories
- Historical changes
- Group structure
- FII and DII holdings
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Charges & Borrowings of Whatnot Marketing Private Limited
| Date | Lender | Amount | Status |
|---|---|---|---|
| 18 Jul 2018 | Others | ₹70 Lakh | Satisfied |
Total charge records: 1 View all charges
Employees and EPFO Compliance at Whatnot Marketing Private Limited
View historical data on people associated with Whatnot Marketing Private Limited, including employment history and EPFO contributions.
Employee and EPFO history for Whatnot Marketing Private Limited
Monthly headcount, contribution history, establishment records, and filing compliance require an active report plan.
- Monthly headcount
- PF contributions
- ECR filing status
- Establishment history
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GST Compliance of Whatnot Marketing Private Limited
GST registrations and filing compliance for Whatnot Marketing Private Limited
State-wise registrations, return filing status, HSN and SAC details, and jurisdiction records require an active report plan.
- GSTIN registrations
- State-wise filing status
- HSN and SAC details
- Tax jurisdiction records
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Credit Ratings, Litigation & Regulatory Alerts for Whatnot Marketing Private Limited
Credit ratings, litigation, and regulatory alerts for Whatnot Marketing Private Limited
Agency ratings, court records, regulatory events, and entity-specific compliance alerts require an active report plan.
- Rating history
- Court and tribunal cases
- Regulatory alerts
- Director-linked violations
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MSME Payment Delays by Whatnot Marketing Private Limited
MSME payment history for Whatnot Marketing Private Limited
Amounts outstanding to micro and small suppliers, delay reasons, and MSME-1 filing history require an active report plan.
- Outstanding amounts
- Delay periods and reasons
- MSME-1 filing history
- Vendor payment signals
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Subsidiaries & Group Companies of Whatnot Marketing Private Limited
Corporate group structure for Whatnot Marketing Private Limited
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- Parent company
- Subsidiaries and ownership
- Associates and joint ventures
- Entity investments
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MCA Filings & Documents of Whatnot Marketing Private Limited
MCA filings and documents for Whatnot Marketing Private Limited
Official forms, annual returns, financial statements, charge filings, and document dates require an active report plan.
- Incorporation documents
- Annual returns and statements
- Charge filings
- Complete filing index
Verified entity values are shown only after access is granted.
Recent Activity on Whatnot Marketing Private Limited
Recent News on Whatnot Marketing Private Limited
Frequently Asked Questions about Whatnot Marketing Private Limited
Whatnot Marketing Private Limited is an active private limited company in the consumer electronics and durables sector based in Hyderabad, Telangana, India. It was incorporated on 17 January 2017 (9+ years old) and is registered under CIN U74999TG2017PTC114101.
Whatnot Marketing Private Limited reported revenue of ₹2 Lakh for FY 2025 (down 85.00% YoY).
The current directors of Whatnot Marketing Private Limited are:
- Rohan Dugar - Director
- Ankit Kumar Jain - Director
The primary industry of Whatnot Marketing Private Limited is consumer electronics and durables. The company specifically operates in electronic appliances retail and distribution. The company is currently active in this sector.
Whatnot Marketing Private Limited can be reached at the registered office: 1 – 2 – 17 Domalguda, Hyderabad, Telangana, India – 500028, or through the website whatnot.in.
The authorised capital is ₹10 Lakh, and the paid-up capital is ₹1 Lakh.