- Category
- Micro (2024-25)
- Udyam number
- UDYAM-TN-02-0002536

About Sundar Dezire Private Limited
Data last updated:
Sundar Dezire Private Limited is a private limited company based in Chennai, Tamil Nadu, India. It operates in the instant and ready-to-eat foods segment of the food and beverages sector. It was incorporated on 21 August 2002 and has been in existence for over 24 years.
The company is registered with the Registrar of Companies (ROC), Chennai, under CIN U51229TN2002PTC049446. Its GSTIN is 33AAICS2404B1Z1 (Tamil Nadu). The company holds 3 GST registrations, all of them active.
The company has an authorised share capital of ₹10 Lakh and a paid-up capital of ₹1.3 Lakh. It was formerly known as Sundar Dietetics Private Limited and Sundar Diabetics Dezire Private Limited. It is led by directors Suresh Srinivasan and Ramu Lavanya.
Its last annual general meeting (AGM) was held on 29 December 2023, and its latest financial statements are for the year ended 31 March 2023. The registered office is at 6G Century Plaza 560/562 Anna Salai, Chennai, Tamil Nadu, India.
As per the financials filed for FY 2023, the company reported a revenue of ₹2.58 Cr, a growth of 16% compared to the previous year. For the same year it recorded a net loss of ₹98.36 Lakh (net margin -38.1%) and EBITDA of -₹93.89 Lakh (EBITDA margin -36.4%). Revenue has grown at a compounded annual rate (CAGR) of 9% over three years and 3% over five years.
The company has about 17 employees on its provident fund (EPFO) records.
The company is associated with 1 brand: Dezire LG Natural. Court records list 5 cases involving the company, including 2 filed by the company and 3 filed against it; 1 case is pending.
Sundar Dezire Private Limited is registered as a micro enterprise under the Udyam registration framework (Reg. No. UDYAM-TN-02-0002536). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website dezirenatural.com.
Company details
Name history
Sundar Dezire has undergone 2 name changes throughout its history. The company was previously known as Sundar Dietetics Private Limited, and Sundar Diabetics Dezire Private Limited. The current legal name is Sundar Dezire Private Limited.
| Company Name | Status |
|---|---|
| Sundar Dezire Private Limited | Current |
| Sundar Dietetics Private Limited | Previous |
| Sundar Diabetics Dezire Private Limited | Previous |
Recognitions & Rankings of Sundar Dezire
Contact details
Sundar Dezire Private Limited's registered office is in Chennai, Tamil Nadu. Its website is dezirenatural.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Registered Address6G Century Plaza 560/562 Anna Salai, Chennai, Tamil Nadu, India
- IndustryFood and Beverages, Instant & Ready-to-Eat Foods
To see the full contact details of Sundar Dezire Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Sundar Dezire operates one associated brand: Dezire LG Natural. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Offers sugar-free sweets, health foods, and low GI sweeteners for wellness-conscious consumers. | dezirenatural.com |
Business activity
The main business activity of Sundar Dezire is manufacturing. In detail, this covers food, beverages and tobacco products.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| C | Manufacturing | C1 | Food, beverages and tobacco products |
To see the full business activity and turnover split of Sundar Dezire Private Limited, buy the company report.
Financials of Sundar Dezire Private Limited
FY 2023 filings availableSundar Dezire Private Limited reported revenue of ₹2.58 Cr (up 16% YoY) for FY 2023.
Compounded Annual Growth Rate (CAGR)
Revenue has grown at a compounded annual rate (CAGR) of 3% over five years, including 16% growth in the latest year. EBITDA rose 31% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 |
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| EBITDA | -₹93.89 Lakh | ||||
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| Net Profit (PAT) | -₹98.36 Lakh | ||||
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Financial Ratios
| Metrics | FY 2022-23 | FY 2021-22 | FY 2020-21 | FY 2019-20 | FY 2018-19 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | -36.4% | ||||
| Net Profit Margin | -38.1% | ||||
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To see the full financial statements and ratios of Sundar Dezire Private Limited, buy the company report.
Board of directors of Sundar Dezire Private Limited
Sundar Dezire has 2 current directors and 3 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Suresh Srinivasan | Director | 08 Apr 2016 | 10 Years 6 Months | Current |
| Ramu Lavanya | Director | 21 Aug 2002 | 24 Years 2 Months | Current |
Peer comparison
Sundar Dezire Private Limited is compared with the 5 companies closest to it by revenue in the Food and Beverages industry (Instant Foods), with the same principal business activity (food, beverages and tobacco products), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Saundarya Foods Private Limited | ₹2.61 Cr (FY 2024) | 87.0% | Amravati, Maharashtra, India | |||
| Prasad Nutriments Private Limited | ₹2.59 Cr (FY 2024) | -43.0% | Ranchi, Jharkhand, India | |||
| Sundar Dezire Private Limitedthis company | ₹2.58 Cr (FY 2023) | -₹98.36 Lakh | -38.1% | 16.0% | 17 | Chennai, Tamil Nadu, India |
| Padmavati Paddy Processing Private Limited | ₹2.58 Cr (FY 2024) | -15.0% | Sonepur, Odisha, India | |||
| Vmasala Food Products Private Limited | ₹2.57 Cr (FY 2022) | 149.0% | Chrompet, Tamil Nadu, India | |||
| Karanth's Foods Private Limited | ₹2.57 Cr (FY 2025) | 34.0% | Sringeri, Karnataka, India |
To see the full peer comparison of Sundar Dezire Private Limited, buy the company report.
Auditor
Sundar Dezire Private Limited is audited by SURESH & BALAJI for the financial year 2022.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| SURESH & BALAJI | FY 2022 | 04998S |
Shareholding
The shareholding of Sundar Dezire Private Limited is on record for 5 financial years, the latest being FY 2022, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Sundar Dezire Private Limited, buy the company report.
Legal cases
Sundar Dezire Private Limited has 5 court cases on record: 2 filed by Sundar Dezire, 3 filed against it. 1 case is pending and 4 are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 3 | 3 | 1 |
| High courts | 2 | 0 | 0 |
Cases on record (5 of 5)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, Muzaffarnagar, Uttar Pradesh | Criminal case | Filed against the company by State of U.P. | Pending |
| High Court, TAMIL NADU | Court case (CRL MP) | Filed by the company against individuals | Disposed |
| High Court, TAMIL NADU | Court case (CRL OP) | Filed by the company against an individual | Disposed |
| District court, BENGALURU, Karnataka | Court case (ESI) | Filed against the company by an individual | Disposed |
| District court, BENGALURU, Karnataka | Court case (ECA) | Filed against the company by individuals | Disposed |
To see the full case history of Sundar Dezire Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Sundar Dezire Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
Employees & EPFO
Sundar Dezire Private Limited has a workforce of 17 employees on its EPFO records as of Apr 08, 2024, across 1 active EPFO establishment.
GST
Sundar Dezire has 3 GST registrations: 3 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 33AAICS2404B1Z1 | Tamil Nadu | Active | 01 Jul 2017 |
| 36AAICS2404B1ZV | Telangana | Active | 01 Jul 2017 |
| 29AAICS2404B1ZQ | Karnataka | Active | 20 Mar 2022 |
To see the full GST registrations and return filing status of Sundar Dezire Private Limited, buy the company report.
Recent activity
Sundar Dezire Private Limited has 6 board changes on record since 2002: 3 appointments and 3 cessations. The latest: Ramu Sundaravalli ceased to be Director on 16 Jan 2025.
Frequently asked questions
Sundar Dezire is an active private limited company based in Chennai, Tamil Nadu, India. The company works in instant and ready-to-eat foods, within the food and beverages industry. It was incorporated on 21 August 2002 (24+ years old) and is registered under CIN U51229TN2002PTC049446.
Sundar Dezire has 2 current directors:
- Suresh Srinivasan - Director
- Ramu Lavanya - Director
The latest financial statements of Sundar Dezire on record with the MCA are for the year ended 31 March 2023. Its last annual general meeting was held on 29 December 2023. Year-wise statements from 2015 are in the company report.
The GSTIN of Sundar Dezire is 33AAICS2404B1Z1, registered in Tamil Nadu. The company has 3 GST registrations in all, of which 3 are active. Other active GSTINs include 36AAICS2404B1ZV (Telangana), 29AAICS2404B1ZQ (Karnataka).
The CIN (Corporate Identification Number) of Sundar Dezire is U51229TN2002PTC049446. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Sundar Dezire has 5 court cases on record: 2 filed by the company and 3 filed against it. 1 is pending. Most are in the district courts.
Sundar Dezire was incorporated on 21 August 2002, making it 24+ years old. It is registered with the Registrar of Companies, Chennai.
The peers of Sundar Dezire by revenue are Saundarya Foods Private Limited, Prasad Nutriments Private Limited, Padmavati Paddy Processing Private Limited, Vmasala Food Products Private Limited, Karanth's Foods Private Limited, all in the Food and Beverages industry (Instant Foods), with the same principal business activity (food, beverages and tobacco products).
Ramu Sundaravalli ceased to be Director on 16 Jan 2025. Krishnamachari Ramu ceased to be Director on 22 Jan 2022. Suresh Srinivasan ceased to be Additional Director on 30 Sep 2017. Sundar Dezire has 6 board changes on record in total.
Yes, Sundar Dezire is registered as a micro enterprise under Udyam registration (number: UDYAM-TN-02-0002536).
Sundar Dezire can be reached through the website dezirenatural.com. Its registered office is in Chennai, Tamil Nadu, India.

