- Category
- Small (2021-22)
- Udyam number
- UDYAM-DL-08-0007870

About Alakrity Marketing Private Limited
Data last updated:
Alakrity Marketing Private Limited is a private limited company based in Faridabad, Haryana, India. It operates in the industrial products retail and distribution segment of the machinery and industrial equipment sector. It was incorporated on 04 October 2017 and has been in existence for over 9 years.
The company is registered with the Registrar of Companies (ROC), Haryana, under CIN U51909HR2017PTC071005. Its GSTIN is 07AAQCA0995F1ZE (Delhi). The company holds 2 GST registrations, of which 1 is active.
The company has an authorised share capital of ₹10,000 and a paid-up capital of ₹10,000. It is led by directors Ajay Bhutani and Paramjeet Singh.
Its last annual general meeting (AGM) was held on 31 December 2020, and its latest financial statements are for the year ended 31 March 2020. The registered office is at H No. 415 Sector – 22, Faridabad, Haryana, India – 121005.
As per the financials filed for FY 2020, the company reported a revenue of ₹18.34 Cr, reflecting significant growth compared to the previous year. For the same year it recorded a net profit of ₹48.58 Lakh (net margin 2.6%) and EBITDA of ₹83.91 Lakh (EBITDA margin 4.6%).
As per MCA filings, the company has open charges of ₹42 Lakh on record. Court records list 14 cases involving the company, including 2 filed by the company and 12 filed against it; 6 cases are pending.
Alakrity Marketing Private Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-DL-08-0007870). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website alakrity.co.in.
Company details
Recognitions & Rankings of Alakrity Marketing
Contact details
Alakrity Marketing Private Limited's registered office is in Faridabad, Haryana. Its website is alakrity.co.in. Its telephone number is in the company report.
- Telephone
- Website
- Registered AddressH No. 415 Sector – 22, Faridabad, Haryana, India – 121005
- IndustryMachinery and Equipment, Industrial Products Retail & Distribution
To see the full contact details of Alakrity Marketing Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Alakrity Marketing is trade. In detail, this covers wholesale trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G1 | Wholesale Trading |
To see the full business activity and turnover split of Alakrity Marketing Private Limited, buy the company report.
Financials of Alakrity Marketing Private Limited
FY 2020 filings availableAlakrity Marketing Private Limited reported revenue of ₹18.34 Cr (up 199% YoY) for FY 2020.
Compounded Annual Growth Rate (CAGR)
Revenue rose 199% in the latest year. EBITDA rose 213% in the latest year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2019-20 | FY 2018-19 | FY 2017-18 |
|---|---|---|---|
| Profit and Loss Statement | |||
| Revenue from Operations | ₹18.34 Cr | ||
| Other Income | |||
| Total Revenue | |||
| Cost of Materials Consumed | |||
| Employee Benefit Expense | |||
| Finance Costs | |||
| Depreciation and Amortisation | |||
| Other Expenses | |||
| Total Expenses | |||
| EBITDA | ₹83.91 Lakh | ||
| Profit Before Tax | |||
| Tax Expense | |||
| Net Profit (PAT) | ₹48.58 Lakh | ||
| Balance Sheet | |||
| Share Capital | |||
| Reserves and Surplus | |||
| Net Worth (Total Equity) | |||
| Long-term Borrowings | |||
| Short-term Borrowings | |||
| Trade Payables | |||
| Total Liabilities | |||
| Fixed Assets | |||
| Investments | |||
| Inventories | |||
| Trade Receivables | |||
| Cash and Bank Balance | |||
| Total Assets | |||
Financial Ratios
| Metrics | FY 2019-20 | FY 2018-19 | FY 2017-18 |
|---|---|---|---|
| Profitability | |||
| EBITDA Margin | 4.6% | ||
| Net Profit Margin | 2.6% | ||
| Return on Equity (ROE) | |||
| Return on Capital Employed (ROCE) | |||
| Return on Assets (ROA) | |||
| Liquidity and Debt | |||
| Current Ratio | |||
| Quick Ratio | |||
| Debt-to-Equity Ratio | |||
| Interest Coverage Ratio | |||
| Efficiency and Growth | |||
| Asset Turnover | |||
| Receivable Days | |||
| Payable Days | |||
| Inventory Days | |||
| Revenue Growth | |||
| Net Profit Growth | |||
To see the full financial statements and ratios of Alakrity Marketing Private Limited, buy the company report.
Board of directors of Alakrity Marketing Private Limited
Alakrity Marketing has 2 current directors and 3 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Ajay Bhutani Also directs: Alakrity Footwear Private Limited, Limit World Marketing Private Limited, Dhruv Worldwide Marketing Private Limited and 2 more | Director | 04 Oct 2017 | 9 Years 1 Months | Current |
| Paramjeet Singh | Director | 04 Jun 2018 | 8 Years 5 Months | Current |
Auditor
Alakrity Marketing Private Limited is audited by P K S N & ASSOCIATES for the financial year 2020.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| P K S N & ASSOCIATES | FY 2020 | 023314N |
Shareholding
The shareholding of Alakrity Marketing Private Limited is on record for 3 financial years, the latest being FY 2020, split between promoters, domestic institutions, public shareholders and others.
| Shareholder category | FY 2020 | FY 2019 | FY 2018 |
|---|---|---|---|
| Promoters | |||
| Domestic institutional investors (DII) | |||
| Public | |||
| Others |
To see the full shareholding pattern of Alakrity Marketing Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 25 Nov 2019 | 100319639 | Axis Bank Limited | ₹42 Lakh | Open |
Total charge records: 1 View all charges
Legal cases
Alakrity Marketing Private Limited has 14 court cases on record: 2 filed by Alakrity Marketing, 12 filed against it. 6 cases are pending and 8 are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 12 | 12 | 6 |
| High courts | 2 | 0 | 0 |
Cases on record (5 of 14)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, North West, Delhi | Court case (CS (COMM.)) | Filed against the company by M/S Padmavat Plastics Pvt Ltd | Pending |
| District court, North West, Delhi | Cheque dishonour complaint | Filed against the company by M/S Padmavat Plastics Pvt Ltd | Pending |
| District court, Calcutta, West Bengal | Civil suit | Filed against the company by Ecl Finance Limited. | Pending |
| District court, Calcutta, West Bengal | Civil suit | Filed against the company by Ecl Finance Limited. | Disposed |
| District court, South East, Delhi | Court case (OMP (I) (COMM.)) | Filed against the company by Yes Bank Ltd. | Disposed |
To see the full case history of Alakrity Marketing Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Alakrity Marketing Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Alakrity Marketing has 2 GST registrations: 1 active and 1 cancelled or inactive.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 07AAQCA0995F1ZE | Delhi | Active | 10 Jul 2018 |
To see the full GST registrations and return filing status of Alakrity Marketing Private Limited, buy the company report.
Recent activity
Alakrity Marketing Private Limited has 5 board changes on record since 2017: 2 appointments and 3 cessations. The latest: Paramjeet Singh ceased to be Director on 23 Sep 2022.
Frequently asked questions
Alakrity Marketing is an active private limited company based in Faridabad, Haryana, India. The company works in industrial products retail and distribution, within the machinery and equipment industry. It was incorporated on 04 October 2017 (9+ years old) and is registered under CIN U51909HR2017PTC071005.
Alakrity Marketing has 2 current directors:
- Ajay Bhutani - Director
- Paramjeet Singh - Director
The latest financial statements of Alakrity Marketing on record with the MCA are for the year ended 31 March 2020. Its last annual general meeting was held on 31 December 2020. Year-wise statements from FY 2018 are in the company report.
The GSTIN of Alakrity Marketing is 07AAQCA0995F1ZE, registered in Delhi. The company has 2 GST registrations in all, of which 1 is active and 1 is cancelled or inactive.
The CIN (Corporate Identification Number) of Alakrity Marketing is U51909HR2017PTC071005. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Alakrity Marketing has 14 court cases on record: 2 filed by the company and 12 filed against it. 6 are pending. Most are in the district courts.
Alakrity Marketing was incorporated on 04 October 2017, making it 9+ years old. It is registered with the Registrar of Companies, Haryana.
Paramjeet Singh ceased to be Director on 23 Sep 2022. Amit Kumar Rawat ceased to be Director on 30 Dec 2018. Paramjeet Singh was appointed as Director on 04 Jun 2018. Alakrity Marketing has 5 board changes on record in total.
Yes, Alakrity Marketing is registered as a small enterprise under Udyam registration (number: UDYAM-DL-08-0007870).
Alakrity Marketing can be reached through the website alakrity.co.in. Its registered office is in Faridabad, Haryana, India.

