
About 101 Hues
101 Hues is a Consumer company based in Ahmedabad (India) founded in 2016 by Shailey Ajmera. It provides rental of designer Indian outfits like lehengas and gowns for events. It operates on a D2C and B2C model. 101 Hues offers products and services including Lehenga Sets, Gowns, Indian Western, and Embroidered Sets. Its focus areas include Apparel, Rental Services and Designer Clothing Rental. Its competitors include FlyRobe, Klozee and Lionise; 1 of its 3 listed competitors has raised funding.
Company details
101 Hues operates as a rental store for designer apparel, specializing in Indian wear such as lehengas, gowns, and sets for weddings and occasions. Based in Ahmedabad, India, they facilitate easy renting through in-store visits or courier services to cities in Gujarat, Maharashtra, and Rajasthan. Customers can select from various styles, try fittings, and return items, promoting sustainable fashion without ownership.
- Headquarters Ahmedabad, India
- Founders Shailey Ajmera
- SectorsConsumer
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- Website 101hues.com
- Social Facebook Instagram
Products & Services of 101 Hues
101 Hues offers a comprehensive portfolio of products and services, including Lehenga Sets, Gowns, Indian Western, and Embroidered Sets.
Traditional outfits for events like weddings
Designer gowns for formal occasions
Hybrid styles for modern events
Coordinated sets with embroidery details
People of 101 Hues
1 people are tracked at 101 Hues (1 in leadership).
| Name | Role | Group |
|---|---|---|
Shailey Ajmera | Founder | Leadership |
Complete people profiles for 101 Hues
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Verified entity values are shown only after access is granted.
Competitors of 101 Hues
101 Hues has 3 listed competitors in our database, 1 of them funded. They include FlyRobe, Klozee and Lionise.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| flyrobe.com | 2015 | Mumbai, India | $10.85M | Multi-category fashion products are rented online for men and women. | ||
| klozee.com | 2015 | Bengaluru, India | Operates an online platform for renting designer wear. | |||
| lionise.in | 2017 | Delhi, India | An online platform for renting women's apparel. |
Detailed competitors of 101 Hues
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of 101 Hues
The website of 101 Hues (101hues.com) receives about 1.1K visits a month.
- Monthly visits1.1K
▼ 3.5% vs previous month
Top companies in Fashion & Lifestyle Products
3 companies that operate in the same segment as 101 Hues (Fashion & Lifestyle Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Jewellery is retailed via stores and an online platform. | 1993 | Thrissur, Kerala, India | USD 3.81 B | 12,530 | ||
Fine jewelry brand | 1994 | Bengaluru, Karnataka, India | USD 6.03 B | 7,331 |
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Frequently Asked Questions about 101 Hues
101 Hues was founded in 2016.
101 Hues is headquartered in Ahmedabad, India. It is registered at Ahmedabad, Gujarat, India.
101 Hues operates as a rental store for designer apparel, specializing in Indian wear such as lehengas, gowns, and sets for weddings and occasions. Based in Ahmedabad, India, they facilitate easy renting through in-store visits or courier services to cities in Gujarat, Maharashtra, and Rajasthan. Customers can select from various styles, try fittings, and return items, promoting sustainable fashion without ownership.
101 Hues offers Lehenga Sets, Gowns, Indian Western, and Embroidered Sets.