About 23 Yards
23 Yards is a Retail company based in Mumbai (India) by Ravi Shastri. It operates an online platform for personal care and grooming products. It operates on a B2C model. The company has 10 employees. Its Indian entity 1908 E-Ventures Private Limited reported revenue of ₹48.5 Lakh. Its focus areas include E-commerce, Personal Care and Grooming Products. Its competitors include The Man Company, Bombay Shaving and Beardo; 3 of its 3 listed competitors have raised funding.
Company details
23 Yards operates an online platform for personal care and grooming products, focusing on engaging in retail operations, operating online marketplaces, providing personal care products, and grooming products. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets.
- Headquarters Mumbai, India
- Employees 10
- Founders Ravi Shastri
- SectorsRetail
- Website 23yards.in
- Social X
- Legal Name 1908 E-Ventures Private Limited
- Date of Incorporation 18 Aug, 2015
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹48.5 Lakh
FY 2025 · -84% YoY
- Net Loss-₹2.52 Cr
FY 2025 · -521% margin
- EBITDA-₹2.18 Cr
FY 2025 · -450% margin
- Employee Count10
Associated legal entities of 23 Yards
23 Yards operates through 1908 E-Ventures Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| 1908 E-Ventures Private Limited CIN U52602MH2015PTC267517 | Active | 18 Aug 2015 | Mumbai, Maharashtra | ₹0.5 Cr | 10 | 3 | View details |
Board of directors of 1908 E-Ventures Private Limited (23 Yards)
1908 E-Ventures Private Limited is the primary company behind 23 Yards. The board of 1908 E-Ventures Private Limited currently have 3 directors; the longest-serving is Deep Ashda Lalvani, appointed in 2015. 8 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Deep Ashda Lalvani DIN 01771000 | Director | 18 Aug 2015 | 11 yrs 2 mo | 1908 E-Ventures Private Limited |
| Tushar Rohinton Balsara DIN 02331649 | Additional Director | 13 Jun 2025 | 1 yr 4 mo | 1908 E-Ventures Private Limited |
| Vinay Kumar Singh DIN 06497700 | Additional Director | 13 Jun 2025 | 1 yr 4 mo | 1908 E-Ventures Private Limited |
People of 23 Yards
1 people are tracked at 23 Yards (1 in leadership); the tracked headcount is 10.
| Name | Role | Group |
|---|---|---|
Ravi Shastri | Founder | Leadership |
Complete people profiles for 23 Yards
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Financials of 23 Yards
Figures of 1908 E-Ventures Private Limited, the primary company behind 23 Yards, for FY 2025. Revenue was ₹48.5 Lakh (-84% year on year). Net loss was -₹2.52 Cr (-521% margin). EBITDA was -₹2.18 Cr (-450% margin). Revenue has grown at a compounded annual rate of -58% over three years and -26% over five years.
- ₹48.5 LakhRevenue · FY 2025 · -84% YoY
- -₹2.52 CrNet loss · -521% margin
- -₹2.18 CrEBITDA · -450% margin
- ₹6.02 CrPaid-up capital
- 10Employees (provident fund records)
- -58%Revenue CAGR, 3 years
- -26%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of 1908 E-Ventures Private Limited are on its company page.
Detailed financial statements for 23 Yards
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Competitors of 23 Yards
23 Yards has 3 listed competitors in our database, 3 of them funded. They include The Man Company, Bombay Shaving and Beardo.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| themancompany.com | 2015 | Gurugram, India | $10.98M | 316 | Multi-category organic grooming products for men are offered online. | |
| bombayshavingcompany.com | 2015 | Gurugram, India | $52.66M | 150 | Online brand offering mens grooming products | |
| beardo.in | 2015 | Ahmedabad, India | $1.7M | 2,077 | Men's grooming products are offered online by Beardo. |
Detailed competitors of 23 Yards
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Top companies in Beauty & Personal Care E-Commerce
3 companies that operate in the same segment as 23 Yards (Beauty & Personal Care E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform selling beauty products, makeup, skincare, and cosmetics in India. | 2015 | Mumbai, Maharashtra, India | USD 105.68 M | |||
Rapid on-demand delivery of medicines and daily items through WhatsApp. | 2019 | Gurugram, Haryana, India | USD 1.76 M | USD 226.04 K | 16 | |
GlamPlus is involved in providing digital solutions for the beauty and personal care industry, focusing on salons, spas, and supply chain management. | 2020 | Bengaluru, Karnataka, India | USD 3.14 M | 27 |
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Related news about 23 Yards
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Frequently Asked Questions about 23 Yards
23 Yards is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
23 Yards has 10 employees.
The primary company behind 23 Yards, 1908 E-Ventures Private Limited, reported revenue of ₹48.5 Lakh for FY 2025, down 84% year on year.
23 Yards operates an online platform for personal care and grooming products, focusing on engaging in retail operations, operating online marketplaces, providing personal care products, and grooming products. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets.
23 Yards's top competitors include Bombay Shaving, The Man Company and Beardo.
23 Yards operates through 1908 E-Ventures Private Limited.
The legal entities of 23 Yards currently have 3 directors, including Tushar Rohinton Balsara, Deep Ashda Lalvani, Vinay Kumar Singh.