
About Aadyaa
Aadyaa is a company based in Pune (India) founded in 2013 by Sayalee Marathe and Jaydeep Hingne. It operates as a B2C and B2B. Aadyaa offers products and services including Silver Earrings, Silver Necklaces, Silver Mangalsutra, and Silver Nose Pins. Aadyaa operates in a competitive market with competitors including GIVA, BlueStone, CaratLane, Melorra and Aulerth, among others.
- Headquarter Pune, India
- Founders Sayalee Marathe, Jaydeep Hingne
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website aadyaa.com
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Aadyaa Originals Private Limited
- Date of Incorporation 30 May, 2018
- Jurisdiction Pune, Maharashtra, India
- Annual Revenue₹7.49 Cr
FY 2024 · +38% YoY
- Net Profit₹28.9 Lakh
FY 2024 · 4% margin
- EBITDA₹66.2 Lakh
FY 2024 · 9% margin
Associated legal entities of Aadyaa
Aadyaa operates through Aadyaa Originals Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Aadyaa Originals Private Limited CIN U74999PN2018PTC176921 | Active | 30 May 2018 | Pune, Maharashtra | ₹7.5 Cr | 17 | 2 | View details |
Products & Services of Aadyaa
Aadyaa offers a comprehensive portfolio of products and services, including Silver Earrings, Silver Necklaces, Silver Mangalsutra, and Silver Nose Pins.
Handmade earrings from 92.5 silver for fashion and daily wear
Necklaces with Indian designs for cultural and modern occasions
Traditional neckpieces made from silver for wedding and accessories
Nose pins crafted in silver for ethnic and contemporary styles
Apps and channels of Aadyaa
its YouTube channel House of Aadyaa 92.5 Silver Jewellery has 2.08K subscribers and 30 videos.
Videos from Aadyaa
The most watched videos on Aadyaa's YouTube channel, House of Aadyaa 92.5 Silver Jewellery (2.08K subscribers). Click a video to play it here.
Board of directors of Aadyaa Originals Private Limited (Aadyaa)
Aadyaa Originals Private Limited is the primary company behind Aadyaa. The board of Aadyaa Originals Private Limited currently have 2 directors; the longest-serving is Sayalee Satish Marathe, appointed in 2018.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Sayalee Satish Marathe DIN 08146393 | Director | 30 May 2018 | 8 yrs 4 mo | Aadyaa Originals Private Limited |
| Jaydeep Arun Hingne DIN 08146394 | Director | 30 May 2018 | 8 yrs 4 mo | Aadyaa Originals Private Limited |
People of Aadyaa
2 people are tracked at Aadyaa (2 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder, CEO | Leadership | |
| Co-Founder, Director | Leadership |
Complete people profiles for Aadyaa
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Financials of Aadyaa
Figures of Aadyaa Originals Private Limited, the primary company behind Aadyaa, for FY 2024. Revenue was ₹7.49 Cr (+38% year on year). Net profit was ₹28.9 Lakh (4% margin). EBITDA was ₹66.2 Lakh (9% margin). Revenue has grown at a compounded annual rate of +22% over three years and +29% over five years.
- ₹7.49 CrRevenue · FY 2024 · +38% YoY
- ₹28.9 LakhNet profit · 4% margin
- ₹66.2 LakhEBITDA · 9% margin
- ₹1 LakhPaid-up capital
- 17Employees (provident fund records)
- +22%Revenue CAGR, 3 years
- +29%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Aadyaa Originals Private Limited are on its company page.
Detailed financial statements for Aadyaa
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Competitors of Aadyaa
Aadyaa operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as GIVA, BlueStone, CaratLane, Melorra and Aulerth, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| giva.co | 2019 | Bengaluru, India | $131.25M | 2,023 | Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | |
| bluestone.com | 2011 | Bengaluru, India | $254.97M | 4,102 | Subscription-based jewelry is provided by digital-first brand BlueStone. | |
| caratlane.com | 2008 | Chennai, India | $57.88M | 1,564 | Precious jewelry is offered online for men and women. | |
| melorra.com | 2015 | Bengaluru, India | $88.34M | 162 | Precious jewelry is offered online by this internet-first brand. | |
| aulerth.com | 2021 | Gurugram, India | $1.34M | 10 | Precious jewelry is offered through an online platform. | |
| tribeamrapali.com | 2013 | Jaipur, India | – | 91 | Provides online sales of handcrafted traditional, tribal, and contemporary jewellery designs. | |
| fourseven.com | 2012 | Gurugram, India | $1.12M | – | Online platform offering designer jewellery | |
| shyle.in | 2016 | Jaipur, India | $80,956 | – | Silver jewelry collections are offered via an online platform. | |
| trisu.in | 2023 | Gurugram, India | – | – | Multi-category jewelry for women is provided by Trisu. |
Detailed competitors of Aadyaa
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of Aadyaa
The website of Aadyaa (aadyaa.com) receives about 89.6K visits a month.
- Monthly visits89.6K
▼ 27.5% vs previous month
Websites whose visitors overlap most with Aadyaa. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
bcositssilver.com | bcositssilver.com | 100% | – | #646,858 | – |
| quirksmith.com | 98% | 100.9K | #312,605 | View details | |
| caratlane.com | 98% | 5.1M | #10,738 | View details | |
| kushals.com | 97% | 1.7M | – | View details | |
| orra.co.in | 96% | 188.9K | #220,066 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Aadyaa
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Latest news on Aadyaa
Complete news archive for Aadyaa
Full article history, source details, and older brand coverage require an active premium plan.
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- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Aadyaa
10 companies that operate in the same segment as Aadyaa (Fashion & Lifestyle Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Luxury goods, jewelry, watches, and fashion accessories are retailed globally. | 1988 | Geneve, Geneve, Switzerland | – | USD 26.07 B | – | |
Jewellery is retailed via stores and an online platform. | 1993 | Thrissur, Kerala, India | USD 321.03 M | USD 3.81 B | 12,530 | |
Fine jewelry brand | 1994 | Bengaluru, Karnataka, India | – | USD 6.03 B | 7,331 | |
Company offering diverse collection of watches for men, women, and children, featuring various styles from formal to casual | 1984 | Bengaluru, Karnataka, India | – | USD 9.32 B | 17,820 | |
Cowboy boots, western wear, and workwear are retailed by BootBarn. | 1978 | Irvine, California, United States | – | USD 2.25 B | 10,400 | |
Internet first brand of fashion products for men and women | 1999 | London, England, United Kingdom | – | USD 3.31 B | 3,210 | |
Retail jewellery store offering multiple gold and silver products | 1991 | Madurai, Tamil Nadu, India | – | USD 905.85 M | 3,090 | |
Retailer of gold, diamond, platinum jewellery, coins and bars for men and women | 1994 | Kolkata, West Bengal, India | USD 13.01 M | USD 898.49 M | 2,900 | |
Women's footwear, bags, and accessories are designed and retailed. | 1996 | Singapore, Singapore | USD 30 M | – | – | |
Internet first brand offering apparel wear for men and women | 1981 | New York, New York, United States | – | USD 3.47 B | 14,200 |
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Frequently Asked Questions about Aadyaa
Aadyaa was founded in 2013.
Aadyaa is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.
Sayalee Marathe is the current CEO of Aadyaa. They have also founded this company.
The primary company behind Aadyaa, Aadyaa Originals Private Limited, reported revenue of ₹7.49 Cr for FY 2024, up 38% year on year.
Aadyaa specializes in 92.5 silver jewelry, handmade in India, featuring traditional and contemporary designs. The company operates through online platforms and physical stores in cities like Pune, Mumbai, and Bengaluru. It focuses on quick delivery, customer satisfaction, and a wide range of products such as earrings, mangalsutras, and corporate gifts, serving individual buyers and businesses with heritage-inspired items.
Aadyaa offers Silver Earrings, Silver Necklaces, Silver Mangalsutra, and Silver Nose Pins.
Aadyaa operates through Aadyaa Originals Private Limited.
The legal entities of Aadyaa currently have 2 directors, including Sayalee Satish Marathe, Jaydeep Arun Hingne.
