BlueStone

Bengaluru, India Founded: 2011 • Age: 15 yrs Listed
Subscription-based jewelry is provided by digital-first brand BlueStone.
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About BlueStone

BlueStone is a publicly listed company based in Bengaluru (India) founded in 2011 by Gaurav Singh Kushwaha. It operates as a subscription-based jewelry is provided by digital-first brand BlueStone. It operates on a Direct-to-Consumer (D2C) and Subscription Box model. BlueStone has raised $254.97 million across 16 funding rounds from investors including IIFL Finance, SVB and BlackSoil. The company has 3,210 employees. BlueStone was last valued at $963.53 million in August 2024. Its chief executive is Gaurav Singh Kushwaha. Its website bluestone.com draws about 3.4 million monthly visits. Its Indian entity Bluestone Jewellery And Lifestyle Limited reported revenue of ₹2,486 Cr. BlueStone offers products and services including Diamond Rings, Gold Earrings, and Mangalsutras. Its focus areas include Jewellery and Fine Jewellery. Its competitors include GIVA, CaratLane, Melorra, Aulerth and Gargi and 4 more; 6 of its 9 listed competitors have raised funding.

Company details

BlueStone is established as one of Indias largest e-commerce portals for fine jewellery, founded in 2011. The company is focused on integrating online and physical retail channels through an omnichannel approach. Operations are spread across over 80 cities with numerous retail stores nationwide. A wide range of certified jewellery designs, including gold, diamond, and platinum pieces, is offered. Categories such as rings, earrings, pendants, and mangalsutras are covered, catering to diverse customer needs for daily wear, special occasions, and gifting. Policies like lifetime exchange, buyback, and 30-day returns are implemented to enhance customer trust and convenience.

  • Headquarters Bengaluru, India
  • Employees 3,210
  • Founders Gaurav Singh Kushwaha
  • Stage Public
  • Sectors
    Retail
  • Website category Lifestyle · Jewelry and Luxury Products
  • Email
    ••••••••
  • Phone
    •••• ••••
  • Website bluestone.com
  • Social LinkedIn X Facebook Instagram YouTube
  • Legal Name Bluestone Jewellery And Lifestyle Limited
Operational Areas
Retail → Fashion & Lifestyle E-Commerce
Key Metrics
  • Market Cap
    ₹11,901 Cr

    BLUESTONE · NSE

  • Share Price
    ₹765.85

    -1.68% today

  • Revenue
    ₹2,436 Cr

    FY 2025-26 · +37.7% YoY

  • EBITDA
    ₹384 Cr

    Margin 15.8%

  • Net Profit
    ₹14.91 Cr

    FY 2025-26 · +106.7% YoY

  • P/E (TTM)
    211.3x

    P/B 6.6x

  • ROE
    0.5%

    ROCE 4.9%

  • Debt / Equity
    1.44

    Interest cover 120.9x

  • Total Equity Funding
    $254.97M (USD)

    in 16 rounds

  • Latest Funding Round
    $4.7M (USD), Debt – Conventional

    May 2025

  • Investors
    IIFL Finance

    & 61 more

  • Employee Count
    3,210

Products & Services of BlueStone

BlueStone offers a comprehensive portfolio of products and services, including Diamond Rings, Gold Earrings, and Mangalsutras.

Diamond Rings
Jewellery

Diamond rings are crafted for elegance and special occasions.

Gold Earrings
Jewellery

Gold earrings are designed for daily and festive wear.

Mangalsutras
Jewellery

Mangalsutras are created as traditional symbols of marital bond.

Apps and channels of BlueStone

BlueStone publishes 2 mobile apps with over 1M+ downloads; its YouTube channel BlueStone has 160K subscribers and 30 videos.

BlueStone Jewellery Online
Google Play Shopping Everyone Free
Developer: BlueStone Jewellery and Lifestyle Limited
View on Google Play
BlueStone Jewellery Online
App Store Shopping 4+
Developer: bluestone.com
View on App Store
BlueStone
YouTube 160K subscribers 30 videos Howto & Style
Open channel

Videos from BlueStone

The most watched videos on BlueStone's YouTube channel, BlueStone (160K subscribers). Click a video to play it here.

Time to Play | BlueStone
358.6M views
Pop Goes the Jewellery Box | BlueStone
171.1M views
Desert Dreams | BlueStone
10.1M views
A Love Story in Jewels | #OldSchoolLove by BlueStone
281.5K views

More on BlueStone.

Funding Insights of BlueStone

BlueStone has successfully raised a total of $254.97M across 16 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $4.7 million completed in May 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $254.97M
  • Total Rounds 16
  • Last Round Debt – Conventional — $4.7M
  • First Round $200,020

    (Oct 2011)

  • Investors Count 62

Latest 10 of 16 funding rounds of BlueStone with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
May 2025$4.7MDebt – Conventional––
Caspian, BlackSoil
Aug 2024$71.52MSeries D$963.53MPeak XV Partners, Prosus
AT Capital Group, Esya Capital Advisors
Jun 2024$11.97MDebt – Conventional––
Neo Markets Services
Mar 2024$9MDebt – Venture––
Trifecta Capital
Sep 2023$70.62MSeries D$424.83MInfo Edge Ventures
360 One, Deepinder Goyal
Mar 2022$30MAngel Round$•••••Sunil Kant Munjal
GrowthStory, Sunil Kant Munjal's Family Office
Jul 2021$6.48MSeries C$•••••Innoven Capital, Accel
AT Capital Group, Esha Parnami
May 2020$1.95MSeries C$•••••Accel, 360 One
Saama Capital
Apr 2019$4.85MSeries C$•••••Avanz Capital
Accel, IvyCap Ventures Advisors
Feb 2018$8.09MSeries C$•••••OBOR Capital
Kalaari Capital, Accel
Valuation history
DateValuationStage
Aug 2024$963.53M••••••••
Sep 2023$424.83M••••••••
Mar 2022$•••••••••••••
Jul 2021$•••••••••••••
May 2020$•••••••••••••
Apr 2019$•••••••••••••
Feb 2018$•••••••••••••
Jul 2016$•••••••••••••
Premium access

Full valuation and stage history of BlueStone

Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.

  • All valuation points
  • Stage changes
  • Dates
  • Exports

Verified entity values are shown only after access is granted.

Last known valuation $963.53M (Aug 2024). 62 investors in total: 42 institutional and 20 angel.

Investors in BlueStone

BlueStone has secured backing from 62 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include IIFL Finance, SVB and BlackSoil.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Peak XV Partners
Venture capital firm investing in startups and providing support programs.
2000peakxv.comBengaluru, India
Prosus
Tech companies are invested in by this venture capital firm.
1997prosus.comAmsterdam, Netherlands
Think Investments
Investment Firm
–thinkinvestments.comSan Francisco, United States
Pratithi Investments
Private investment arm of Kris Gopalakrishnan Family Office.
2014pratithi.comBengaluru, India
AT Capital
Investments in multiple sectors are managed by AT Capital Group.
–atcapital.com.sgSingapore, Singapore
Esya Capital Advisors
Sector-agnostic venture investment firm
–esyacapitaladvisors.tcc.mode-
Trifecta Capital
Private debt and equity funds are managed for technology sectors.
–trifectacapital.inGurugram, India
Info Edge Ventures
Venture capital firm backed by Info Edge and Temasek
–infoedgeventures.inNoida, India
IvyCap Ventures
Venture capital investments in startups from leading Indian institutions across various sectors.
2011ivycapventures.comMumbai, India
Twin & Bull
A family-run private investment office based in Bengaluru, India.
–twinandbull.comBengaluru, India
Premium access

Investor details for BlueStone

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Board of directors of Bluestone Jewellery And Lifestyle Limited (BlueStone)

Bluestone Jewellery And Lifestyle Limited is the primary company behind BlueStone. The board of Bluestone Jewellery And Lifestyle Limited currently have 6 directors; the longest-serving is Prashanth Prakash, appointed in 2011. 14 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Prashanth Prakash
DIN 00041560
Director26 Oct 201114 yrs 11 moBluestone Jewellery And Lifestyle Limited
Gaurav Singh Kushwaha
DIN 01674879
Managing Director04 Apr 201214 yrs 6 moBluestone Jewellery And Lifestyle Limited
Rohit Bhasin
DIN 02478962
Director16 Aug 20242 yrs 2 moBluestone Jewellery And Lifestyle Limited
Neha
DIN 06380757
Director16 Aug 20242 yrs 2 moBluestone Jewellery And Lifestyle Limited
Rajesh Kumar Dahiya
DIN 07508488
Director16 Aug 20242 yrs 2 moBluestone Jewellery And Lifestyle Limited
Amit Jain
DIN 01613364
Director14 Sep 20261 moBluestone Jewellery And Lifestyle Limited

People of BlueStone

27 people are tracked at BlueStone (11 in leadership, 16 in team); the tracked headcount is 3,210.

NameRoleGroup
Gaurav Singh Kushwaha
Founder & CEOLeadership
Priyanka Pathak
Senior Executive Assistant To The FounderLeadership
Piyush Jain
Sales DirectorLeadership
Vipin Sharma
Chief Merchandising OfficerLeadership
Rumit Dugar
CFOLeadership
Sudeep Nagar
COO & Co-FounderLeadership
Girish Sharma
Sales DirectorLeadership
Anubha Rustagi
City DirectorLeadership
Yoni Narodezki
Head Of Jewelry Visualization Art And DesignLeadership
Anushka Agrawal
Chief Of StaffLeadership
Mikhil Raj
Chief Product OfficerLeadership
Mohammed Roshan Zameer
Customer Service Support ManagerTeam
Kiran Chavan
Senior Information Technology EngineerTeam
Ankita Karmakar
Senior Sales ExecutiveTeam
Arpita Chattopadhyay
ManagerTeam
Aditya Mittal
Xcelerate Area Business ManagerTeam
Ayush Anand
Area Business ManagerTeam
Yogesh Yadav
Regional Sales Operations ManagerTeam
Alex Surya
Area Business ManagerTeam
Vivek Vyas
Area Business ManagerTeam

7 more people are available in the full profile.

Premium access

Complete people profiles for BlueStone

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

IPO & Listings of BlueStone

BlueStone is a publicly listed company on the NSE with ticker symbol BLUESTONE in India, operating in the Retail trade sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

  • IPO date19 Aug 2025
  • Listed onBSE: 544484 · NSE: BLUESTONE
  • Listed entityBluestone Jewellery and Lifestyle Limited
  • Exchange sectorRetail trade
  • ISININE304W01038
  • Share price₹777.75 (+0.94% on the day) · 2026-10-14
  • Market capitalisation₹11,756 Cr
  • Price to earnings200.7
  • EPS (diluted, trailing year)₹3.87
  • Volume (last session)297,522

Financials of BlueStone

Exchange-reported figures of Bluestone Jewellery And Lifestyle Limited, the listed company behind BlueStone (NSE: BLUESTONE).

Financial Highlights

FY 2025-26 · Consolidated
Revenue
₹2,436 Cr
+37.7% YoY
EBITDA
₹384 Cr
+421.3% YoY
Profit After Tax
₹14.91 Cr
+106.7% YoY
Net Worth
₹1,801 Cr
+98.6% YoY
Total Assets
₹3,795 Cr
+33.5% YoY
Total Debt
₹1,984 Cr
+3.6% YoY

Revenue vs Net Profit ₹ Cr

Margin trends

Financial summary ₹ Cr

MetricsFY 2025-26FY 2024-25
Income statement
Revenue2,4361,770
Revenue growth+37.7%-
EBITDA38473.74
EBITDA margin+15.8%+4.2%
Profit before tax13.18(222)
Net profit14.91(224)
Net profit margin+0.6%-12.6%
EPS (₹)0.97(62.92)
Balance sheet
Total assets3,7952,843
Net worth1,801907
Total debt1,9841,915
Cash & bank512187
Net working capital2,3521,390
Cash flow
Cash from operations(199)(666)
Cash from investing(239)(84.23)
Cash from financing497740
ParticularsJun 2026Mar 2026Dec 2025Sep 2025Jun 2025Mar 2025Dec 2024Sep 2024
Revenue737681749514493461587373
Revenue growth (YoY)+49.6%+47.7%+27.5%+37.6%+41.5%---
Other income14.9715.0910.7711.6612.0622.9915.8310.72
EBITDA10712416540.1454.7525.0950.02(4.41)
EBITDA margin+14.5%+18.3%+22.0%+7.8%+11.1%+5.4%+8.5%-1.2%
Depreciation60.4555.7554.0151.4848.6844.8940.0536.09
Interest55.3752.5352.5952.4252.8754.4752.6854.70
Profit before tax5.9631.1868.85(52.10)(34.74)(51.28)(26.88)(84.48)
Tax0.000.000.000.000.000.000.000.00
Net profit5.9631.1868.85(52.10)(34.74)(51.28)(26.88)(84.48)
EPS (₹)0.441.974.34(3.73)(9.86)(18.45)(8.15)(33.50)
MetricsFY 2025-26FY 2024-25FY 2023-24FY 2022-23FY 2021-22FY 2020-21FY 2019-20
Income statement
Revenue2,4411,7701,266771461245255
Revenue growth+37.9%+39.8%+64.2%+67.1%+88.7%-4.1%-
EBITDA39276.4653.38(55.76)(1,236)(16.54)(18.45)
EBITDA margin+16.0%+4.3%+4.2%-7.2%-267.9%-6.8%-7.2%
Profit before tax26.00(219)(142)(167)(1,261)(31.47)(24.15)
Net profit26.07(221)(144)(167)(1,269)(31.38)(24.18)
Net profit margin+1.1%-12.5%-11.4%-21.7%-275.0%-12.8%-9.5%
EPS (₹)1.71(62.22)(78.32)(92.09)(6,969.28)(342.21)(193.92)
Balance sheet
Total assets3,7882,8461,77291636214768.50
Net worth1,818913375(71.13)(8.19)(0.92)26.41
Total debt1,9611,9151,36182229910713.25
Cash & bank50017710625910150.639.30
Net working capital2,3231,37465638210145.6431.62
Cash flow
Cash from operations(174)(665)(181)27.1332.7638.66(18.48)
Cash from investing(272)(90.95)(382)(205)(71.38)(42.55)(5.29)
Cash from financing49974059519637.698.5824.07
ParticularsJun 2026Mar 2026Dec 2025Sep 2025Jun 2025Mar 2025Dec 2024Sep 2024
Revenue733688748513493461587373
Revenue growth (YoY)+48.9%+49.1%+27.4%+37.4%+41.5%---
Other income14.8215.0310.7411.5211.8922.8215.8310.72
Total expenses623559581470436433537378
EBITDA11012816742.7356.5927.8750.02(4.41)
EBITDA margin+15.0%+18.7%+22.3%+8.3%+11.5%+6.0%+8.5%-1.2%
Depreciation59.1454.9353.5751.1448.4944.8740.0536.09
Interest54.7452.1652.3652.2352.7754.4752.6854.70
Profit before tax11.1436.4371.45(49.12)(32.78)(48.65)(26.88)(84.48)
Tax0.000.000.000.000.000.000.000.00

Financial Statements

Figures in ₹ Cr; negatives in brackets. Updated 19 Oct 2026
ParticularsJun 2026Mar 2026Dec 2025Sep 2025Jun 2025Mar 2025Dec 2024Sep 2024
Revenue737681749514493461587373
Revenue growth (YoY)+49.6%+47.7%+27.5%+37.6%+41.5%---
Other income14.9715.0910.7711.6612.0622.9915.8310.72
EBITDA10712416540.1454.7525.0950.02(4.41)
EBITDA margin+14.5%+18.3%+22.0%+7.8%+11.1%+5.4%+8.5%-1.2%
Depreciation60.4555.7554.0151.4848.6844.8940.0536.09
Interest55.3752.5352.5952.4252.8754.4752.6854.70
Profit before tax5.9631.1868.85(52.10)(34.74)(51.28)(26.88)(84.48)
Tax0.000.000.000.000.000.000.000.00
Net profit5.9631.1868.85(52.10)(34.74)(51.28)(26.88)(84.48)
EPS (₹)0.441.974.34(3.73)(9.86)(18.45)(8.15)(33.50)
ParticularsFY 2025-26FY 2024-25
Revenue2,4361,770
Revenue growth+37.7%-
Other income49.5860.03
Total expenses2,0521,696
Employee cost282203
EBITDA38473.74
EBITDA margin+15.8%+4.2%
Depreciation210147
Interest211208
Profit before tax13.18(222)
Tax0.000.00
Net profit14.91(224)
Net profit margin+0.6%-12.6%
EPS (₹)0.97(62.92)
ParticularsFY 2025-26FY 2024-25
Equity & liabilities
Share capital15.2229.66
Reserves & surplus1,785877
Shareholders' funds (net worth)1,801907
Minority interest2.313.97
Secured loans1,0201,117
Unsecured loans964798
Total debt1,9841,915
Total liabilities3,7952,843
Assets
Gross block1,6311,328
Net block1,1341,013
Capital work in progress2.755.39
Investments46.6259.39
Inventories2,6721,653
Sundry debtors7.545.61
Cash & bank balances512187
Loans & advances326234
Total current assets3,5182,079
Total current liabilities1,166689
Net working capital2,3521,390
Total assets3,7952,843
ParticularsFY 2025-26FY 2024-25
Opening cash48.7859.14
Net cash from operating activities(199)(666)
Net cash from investing activities(239)(84.23)
Net cash from financing activities497740
Net change in cash58.75(10.36)
Closing cash512187
ParticularsFY 2025-26FY 2024-25
Growth
Sales growth+37.7%-
EBITDA growth+421.4%-
PBT growth+9998.0%+9997.0%
Net income growth+106.7%-
Profitability & leverage
Net income margin+0.5%-12.5%
Return on capital employed+4.9%0.0%
Return on net worth+0.5%0.0%
Debt / equity1.442.11
Long-term debt / equity0.711.00
Interest cover120.86-282.20
Efficiency & per share
Fixed asset turnover1.651.33
Inventory turnover1.131.07
Debtors turnover370.56315.51
EPS (₹)0.97(62.92)
Dividend per share (₹)0.000.00
Book value per share (₹)118.29249.97
ParticularsJun 2026Mar 2026Dec 2025Sep 2025Jun 2025Mar 2025Dec 2024Sep 2024
Revenue733688748513493461587373
Revenue growth (YoY)+48.9%+49.1%+27.4%+37.4%+41.5%---
Other income14.8215.0310.7411.5211.8922.8215.8310.72
Total expenses623559581470436433537378
EBITDA11012816742.7356.5927.8750.02(4.41)
EBITDA margin+15.0%+18.7%+22.3%+8.3%+11.5%+6.0%+8.5%-1.2%
Depreciation59.1454.9353.5751.1448.4944.8740.0536.09
Interest54.7452.1652.3652.2352.7754.4752.6854.70
Profit before tax11.1436.4371.45(49.12)(32.78)(48.65)(26.88)(84.48)
Tax0.000.000.000.000.000.000.000.00
ParticularsFY 2025-26FY 2024-25FY 2023-24FY 2022-23FY 2021-22FY 2020-21FY 2019-20
Revenue2,4411,7701,266771461245255
Revenue growth+37.9%+39.8%+64.2%+67.1%+88.7%-4.1%-
Other income52.5859.9237.6517.1715.317.651.42
Total expenses2,0501,6941,2128261,697261273
Employee cost27920213891.2041.7622.7926.45
EBITDA39276.4653.38(55.76)(1,236)(16.54)(18.45)
EBITDA margin+16.0%+4.3%+4.2%-7.2%-267.9%-6.8%-7.2%
Depreciation20814795.2761.6922.0713.143.84
Interest21020813866.9618.779.443.28
Profit before tax26.00(219)(142)(167)(1,261)(31.47)(24.15)
Tax0.000.000.000.007.100.000.00
Net profit26.07(221)(144)(167)(1,269)(31.38)(24.18)
Net profit margin+1.1%-12.5%-11.4%-21.7%-275.0%-12.8%-9.5%
EPS (₹)1.71(62.22)(78.32)(92.09)(6,969.28)(342.21)(193.92)
ParticularsFY 2025-26FY 2024-25FY 2023-24FY 2022-23FY 2021-22FY 2020-21FY 2019-20
Equity & liabilities
Share capital15.2229.6628.599.931,8295716.72
Reserves & surplus1,803884346(81.06)(1,837)(572)19.69
Shareholders' funds (net worth)1,818913375(71.13)(8.19)(0.92)26.41
Secured loans1,0201,11743022821.656.788.06
Unsecured loans9417989315942771005.19
Total debt1,9611,9151,36182229910713.25
Total liabilities3,7882,8461,77291636214768.50
Assets
Gross block1,5951,32877153925088.0624.63
Net block1,1091,01358544521575.027.10
Capital work in progress2.605.3916.660.800.290.232.31
Investments96.1178.130.000.000.000.000.00
Inventories2,6521,65399139516665.4032.32
Sundry debtors7.505.612.381.065.002.2918.46
Cash & bank balances50017710625910150.639.30
Loans & advances32522823765.6528.3114.079.33
Total current assets3,4852,0631,33772130113269.41
Total current liabilities1,16168968233919986.7537.79
Net working capital2,3231,37465638210145.6431.62
Total assets3,7882,8461,77291636214768.50
ParticularsFY 2025-26FY 2024-25FY 2023-24FY 2022-23FY 2021-22FY 2020-21FY 2019-20
Opening cash43.0659.1427.108.719.644.954.66
Net cash from operating activities(174)(665)(181)27.1332.7638.66(18.48)
Net cash from investing activities(272)(90.95)(382)(205)(71.38)(42.55)(5.29)
Net cash from financing activities49974059519637.698.5824.07
Net change in cash53.02(16.08)32.0418.39(0.93)4.690.30
Closing cash50017710625910150.639.30
ParticularsFY 2025-26FY 2024-25FY 2023-24FY 2022-23FY 2021-22FY 2020-21FY 2019-20
Growth
Sales growth+37.9%+39.8%+64.2%+67.1%+88.7%-4.1%-
EBITDA growth+412.1%+43.2%+195.7%+95.5%-7371.5%+10.4%-
PBT growth+9998.0%-54.1%+14.9%+86.7%-3908.0%-30.3%+9997.0%
Net income growth+111.8%-53.4%+13.6%+86.9%-3942.6%-29.8%-
Revenue CAGR (3Y)+46.9%+56.6%+73.0%+44.6%---
EBITDA CAGR (3Y)---+44.6%---
Profitability & leverage
Net income margin+1.1%-12.4%-11.2%-21.7%-274.9%-12.9%-9.5%
Return on capital employed+5.2%0.0%0.0%0.0%0.0%0.0%0.0%
Return on net worth+1.0%0.0%0.0%0.0%0.0%0.0%0.0%
Debt / equity1.422.547.190.000.004.720.74
Long-term debt / equity0.701.183.260.000.002.470.11
Interest cover114.49-293.04-329.46-57.01-1.49-31.81-14.72
Efficiency & per share
Fixed asset turnover1.671.691.931.952.734.3410.92
Inventory turnover1.131.341.832.753.995.0110.25
Debtors turnover372.42443.05735.95254.37126.5723.5717.57
EPS (₹)1.71(62.22)(78.32)(92.09)(6,969.28)(342.21)(193.92)
Dividend per share (₹)0.000.000.000.000.000.000.00
Book value per share (₹)119.45251.83191.68(43.63)(10,093.68)(6,211.51)159.21

Timeline of BlueStone

6 dated milestones of BlueStone across 14 years, from founding to its latest funding, stage changes and deals.

  1. Founded BlueStone is founded.
  2. Funding First funding round of $200K.
  3. Milestone Reaches Minicorn status.
  4. Milestone Reaches Soonicorn status.
  5. Funding Latest funding round, Debt – Conventional, of $4.7M.
  6. IPO Lists on the stock exchange (IPO).

Competitors of BlueStone

BlueStone has 9 listed competitors in our database, 6 of them funded. They include GIVA, CaratLane, Melorra, Aulerth and Gargi, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
GIVA
giva.co2019Bengaluru, India$131.25M2,023
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed.
CaratLane
caratlane.com2008Chennai, India$57.88M1,564
Precious jewelry is offered online for men and women.
Melorra
melorra.com2015Bengaluru, India$88.34M162
Precious jewelry is offered online by this internet-first brand.
Aulerth
aulerth.com2021Gurugram, India$1.34M10
Precious jewelry is offered through an online platform.
Gargi
gargi.shop2021Pune, India–38
Jewellery including bracelets, anklets, and necklaces is offered online.
Tribe Amrapali
tribeamrapali.com2013Jaipur, India–91
Provides online sales of handcrafted traditional, tribal, and contemporary jewellery designs.
Outhouse Jewellery
outhouse-jewellery.com2012Delhi, India–34
A brand specializing in fine jewelry products.
Fourseven
fourseven.com2012Gurugram, India$1.12M–
Online platform offering designer jewellery
Palmonas
palmonas.com2022Pune, India$6.44M22
Demi-fine gold-plated jewelry pieces are designed and sold.
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Detailed competitors of BlueStone

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Web traffic of BlueStone

The website of BlueStone (bluestone.com) receives about 3.4M visits a month and ranks #15,816 among all websites worldwide, #730 in Jewelry and Luxury Products.

  • Monthly visits
    3.4M
  • Unique visitors
    2M

    per month

  • Global rank
    #15,816

    among all websites

  • Category rank
    #730

    Lifestyle · Jewelry and Luxury Products

Similar websites

Websites whose visitors overlap most with BlueStone. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
CaratLane
caratlane.com
100%
5.1M#10,738View details
Tanishq
tanishq.co.in
85%
9.3M#8,155View details
Candere
candere.com
76%
4.1M#27,167View details
Kalyan Jewellers
kalyanjewellers.net
75%
3.4M#25,706View details
Malabar Group
malabargoldanddiamonds.com
72%
4.9M#13,281View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 40 similar websites and full traffic analytics for BlueStone

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

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Top companies in Fashion & Lifestyle E-Commerce

10 companies that operate in the same segment as BlueStone (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Lenskart
Eyewear is offered online for men, women, and kids.
2010Gurugram, Haryana, IndiaUSD 1.04 BUSD 939.4 M18,984
Myntra
Fashion and lifestyle products are offered via an online marketplace.
2007Bengaluru, Karnataka, IndiaUSD 123.71 MUSD 542.17 M1,108
GIVA
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed.
2019Bengaluru, Karnataka, IndiaUSD 142.34 MUSD 32.66 M711
Meitu
Photo editing and sharing apps are developed by Meitu.
2008Xiamen, Fujian, ChinaUSD 525 MUSD 536.99 M719
Bonobos
Men's fashion apparel is offered online by Bonobos.
2007New York, New York, United StatesUSD 127.67 M––
Ultrahuman
Metabolic health is tracked via devices and fitness platforms.
2019Bengaluru, Karnataka, IndiaUSD 163.28 MUSD 65.48 M274
Vinted
Pre-owned fashion products are sold via an online marketplace.
2008Vilnius, Vilnius County, LithuaniaUSD 872.04 MUSD 2 M4,595
Rent the Runway
Online rental platform offering multi-category fashion products and accessories
2009New York, New York, United StatesUSD 326.35 MUSD 306.2 M887
Glance AI
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 MUSD 73.11 M493
Oura
Health-tracking smart rings and biosensors are developed for biometric monitoring.
2013Oulu, North Ostrobothnia, FinlandUSD 1.32 BUSD 398.5 M1,632
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Related news about Bluestone

Bluestone Opens New Store at Grandthum, Enhancing Retail and Lifestyle Offerings
Media Bulletins • 23 days ago
BLUESTONE: RS. 460.92 CRORES BSE BLOCK TRADE; FOR ~ 5,402,907 SHARES, AT RS. 853.10
Exchange Update • 25 days ago
Bluestone Jewellery & Lifestyle Ltd leads losers in 'A' group | Capital Market News - Business Standard
Business Standard • 26 days ago
BlueStone Appoints CarDekho CEO Amit Jain as Non-Executive Independent Director
Entrackr • 1 month ago
Firi Raises $3 Million Seed Funding Led by 360 ONE Asset for Beauty Quick Commerce Expansion
Entrackr • 1 month ago
Accel India Sells 27 Lakh BlackBuck Shares for ₹155.5 Cr
Viestories • 1 month ago
Bandhan Small Cap Fund July portfolio: 15 stocks added, 9 exited; HDFC Bank, AWL Agri see higher holdings
Mint • 2 months ago
Stock recommendations for 5 August from MarketSmith India
Mint • 2 months ago
Bluestone Jewellery & Lifestyle Ltd leads gainers in 'A' group | Capital Market News - Business Standard
Business Standard • 2 months ago
Bluestone Jewellery And Lifestyle June-Quarter Consol Net Profit 69.6 Million Rupees
Reuters • 3 months ago
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Frequently Asked Questions about BlueStone

BlueStone was founded in 2011.

BlueStone is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.

Gaurav Singh Kushwaha is the current CEO of BlueStone. They have also founded this company.

BlueStone is a funded company, having raised a total of $254.97M across 16 funding rounds to date. The company's 1st funding round was a Series C of $8.09M, raised on Oct 2011.

BlueStone has 3,210 employees.

The primary company behind BlueStone, Bluestone Jewellery And Lifestyle Limited, reported revenue of ₹2,486 Cr for FY 2026, up 36% year on year.

BlueStone is established as one of Indias largest e-commerce portals for fine jewellery, founded in 2011. The company is focused on integrating online and physical retail channels through an omnichannel approach. Operations are spread across over 80 cities with numerous retail stores nationwide. A wide range of certified jewellery designs, including gold, diamond, and platinum pieces, is offered. Categories such as rings, earrings, pendants, and mangalsutras are covered, catering to diverse customer needs for daily wear, special occasions, and gifting. Policies like lifetime exchange, buyback, and 30-day returns are implemented to enhance customer trust and convenience.

BlueStone's top competitors include GIVA, CaratLane and Melorra.

BlueStone offers Diamond Rings, Gold Earrings, and Mangalsutras.

Yes, BlueStone is publicly traded on NSE under the ticker symbol BLUESTONE.

BlueStone has 62 investors. Key investors include IIFL Finance, SVB, BlackSoil, Accel, and 360 One.

The valuation of BlueStone is $963.53M as of Aug 2024.

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