AddThis

Vienna, United States Founded: 2004 • Age: 22 yrs Acquired By Oracle
Behavioral audience data and marketing tools are provided globally.

About AddThis

AddThis is a company based in Vienna (United States) founded in 2004 was acquired by Oracle in January 2016. AddThis has raised $74.87 million across 6 funding rounds from investors including Oracle, IVP and NEA. AddThis has completed 1 acquisition, including XGraph. AddThis operates in a competitive market with competitors including Greenfly, ShareThis, NewsReach, The Juice and PR Newswire, among others.

Key Metrics
  • Total Equity Funding
    $74.87M (USD)

    in 6 rounds

  • Latest Funding Round
    $17M (USD), Series E

    Oct 2011

  • Investors
    Oracle

    & 7 more

  • Investments & Acquisitions
  • Acquired by
    Oracle

    (Jan 2016)

Funding Insights of AddThis

AddThis has successfully raised a total of $74.87M across 6 strategic funding rounds. The most recent funding activity was a Series E round of $17 million completed in October 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $74.87M
  • Total Rounds 6
  • Last Round Series E β€” $17M
  • First Round $5.5M

    (Mar 2007)

  • Investors Count 7

All 6 funding rounds of AddThis with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2011$17MSeries E––
–
May 2011$20MSeries D–IVP
Jun 2008$3.27MSeries C––
–
May 2008$18MSeries C––
Apr 2008$11.1MSeries C––
–
Mar 2007$5.5MSeries B––
Valuation history

8 investors in total: 4 institutional and 4 angel.

Investors in AddThis

AddThis has secured backing from 8 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Oracle, IVP and NEA.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Growth in technology companies is supported through venture capital.
–ivp.comMenlo Park, United States
Venture capital investments are offered to startups by NEA.
–nea.comMenlo Park, United States
US focused VC firm
–novakbiddle.comBethesda, United States
Hybrid cloud infrastructure solutions are delivered for business management.
1977oracle.comAustin, United States

Ted Leonsis

American-Indian angel investor, sports team owner, and media executive
–unknown_8cb1d7923bbb452da-

Nigel Morris

Co-founder of Capital One, angel investor via QED Investors, fintech focus
–unknown_5d85810117ef43558-

Ron Conway

-
–unknown_0d7553c6eac14cca9-

Steve Case

Co-founder of AOL, Chairman of Revolution, prominent angel investor
–unknown_c9389cbf80344d558-
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Investor details for AddThis

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of AddThis

5 people are tracked at AddThis (1 in leadership, 4 in team).

NameRoleGroup
Martin Goldstein
Director of Business IntelligenceLeadership
Gabriel Tassone
Software DeveloperTeam
Chris Douglas
Team LeadTeam
Michael Boucher
Actionscript DeveloperTeam
Lorri Edwards
Systems AdministratorTeam
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Complete people profiles for AddThis

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

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Investments & Acquisitions by AddThis

AddThis has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include XGraph.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Connected audience solutions for online ad targeting are provided.
xgraph.comNew York, United States2008Nov 2011β€’β€’β€’β€’
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Complete acquisition details for AddThis

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of AddThis

5 dated milestones of AddThis across 12 years, from founding to its latest funding, stage changes and deals.

  1. Founded AddThis is founded.
  2. Funding First funding round of $5.5M.
  3. Funding Latest funding round, Series E, of $17.0M.
  4. Acquisition Acquires XGraph.
  5. Exit Acquired by Oracle.

Competitors of AddThis

AddThis operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Greenfly, ShareThis, NewsReach, The Juice and PR Newswire, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
greenfly.com2014Los Angeles, United States$56.92M39
Sports media content is managed and distributed via cloud platform.
sharethis.com2007Palo Alto, United States$75.25M77
Content is analyzed and shared through a cloud-based platform.
newsreach.in2018Ahmedabad, India$1.21M21
PR content distribution platform is provided for real-time press releases.
thejuicehq.com2020Indianapolis, United States$4.95M–
Cloud-based content curation and distribution solutions are offered for brands.
prnewswire.com1954New York, United States–1,427
Online platform for news distribution
collabasia.co2017Los Angeles, United States$10.5M–
Social networking platform for content creators
kontera.com2003Herzliya, Israel$34.8M–
In-text advertising is delivered via real-time content analysis across publishers.
clearviewsocial.com2013Buffalo, United States$2.12M–
Content sharing and engagement tracking tools for lawyers are provided.
pluralytics.com2020Wayzata, United States––
AI and cloud based content amplification solutions
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Detailed competitors of AddThis

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of AddThis

The website of AddThis (addthis.com) receives about 43.5K visits a month.

  • Monthly visits
    43.5K

    ▲ 14.6% vs previous month

Similar websites

Websites whose visitors overlap most with AddThis. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
sharethis.com
100%
234.4K#210,081View details
delicious.com
92%
14.8K#1,917,493View details
stumbleupon.com
89%
171.3K#272,701View details
widgetbox.com
widgetbox.com
85%
–#2,118,192–
diigo.com
84%
–#50,221View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 27 similar websites and full traffic analytics for AddThis

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 27 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Addthis

Premium access

Complete news archive for AddThis

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to AddThis

10 companies that operate in the same segment as AddThis (SME & Vertical Software), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Consumer intelligence-driven mobile marketing platform is provided for user acquisition.
2005Singapore, SingaporeUSD 10 MUSD 288.73 M618
Business management software is offered for home service providers.
2007Glendale, California, United StatesUSD 1.1 BUSD 960.97 M3,050
Provider of cloud-based POS software solutions for businesses and service providers
1999San Francisco, California, United StatesUSD 923 M––
It offers a platform to schedule & manages appointments for beauty services
2012San Francisco, California, United StatesUSD 168.82 M––
Provider of SaaS-driven business management software for beauty salons and fitness centers
2001San Luis Obispo, California, United StatesUSD 118.01 M––
Meetings are scheduled via a cloud-based collaboration platform.
2013Atlanta, Georgia, United StatesUSD 351.51 M––
Machine learning-based tools are provided for DIY brand design creation.
2014Tel Aviv, IsraelUSD 70.6 M––
Cloud-based software for visualizing municipal financial data is provided.
2012Redwood City, California, United StatesUSD 182.12 MUSD 2.39 M90
Online trading platforms and investment tools are provided by Samco.
2015Mumbai, Maharashtra, IndiaUSD 19.61 M––
Predictive marketing and sales platform
1990San Francisco, California, United StatesUSD 332.76 M––
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Frequently Asked Questions about AddThis

AddThis was founded in 2004 and raised its 1st funding round 3 years after it was founded.

AddThis is headquartered in Vienna, United States.

AddThis is a funded company, having raised a total of $74.87M across 6 funding rounds to date. The company's 1st funding round was a Series B of $5.5M, raised on Mar 2007.

AddThis was founded in 2004 and is based in Vienna, United States. Operations focus on the marketing technology sector, where real-time interest and intent data from monthly unique visitors across global domains is processed. Custom audiences are analyzed to identify content engagement patterns, geographic variations, and brand associations. Tools for onsite audience targeting and social publishing are offered to support visitor engagement and conversion.

AddThis's top competitors include Greenfly, NewsReach and PR Newswire.

AddThis has made 1 acquisition, including XGraph.

AddThis has 8 investors. Key investors include Oracle, IVP, NEA, Novak Biddle Venture Partners, and Ted Leonsis.

Yes. AddThis was acquired by Oracle in January 2016.

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