About Adludio
Adludio is a company based in London (United Kingdom) founded in 2012.. Adludio has raised $20.51 million across 9 funding rounds from investors including Mercia, IP Group and Harbert Management. The company has 23 employees as of January 31, 2021. Adludio operates in a competitive market with competitors including Aarki, Celtra, Novosol, Adcade and TreSensa, among others.
- Headquarter London, United Kingdom
- Employees 23 as on 31 Jan, 2021
- Stage Minicorn
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Adludio Limited
- Date of Incorporation 25 Sep, 2012
- Jurisdiction DERBY, ENGLAND
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$20.51 M (USD)
in 9 rounds
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Latest Funding Round
$2.5 M (USD), Series A
Apr 10, 2023
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Investors
Mercia
& 10 more
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Employee Count
23
as on Jan 31, 2021
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Funding Insights of Adludio
Adludio has successfully raised a total of $20.51M across 9 strategic funding rounds. The most recent funding activity was a Series A round of $2.5 million completed in April 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 9
- Last Round Series A — $2.5M
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First Round
First Round
(15 Dec 2012)
- Investors Count 11
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 2023 | Amount | Series A - Adludio | Valuation | Mercia |
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| Nov, 2021 | Amount | Series A - Adludio | Valuation | Mercia |
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| May, 2019 | Amount | Series A - Adludio | Valuation | DIP Capital , Impulse VC |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Adludio
Adludio has secured backing from 11 investors, including institutional and venture fund investors. Prominent investors backing the company include Mercia, IP Group and Harbert Management. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital firm focused on European digital-tech businesses.
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Founded Year | Domain | Location | |
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Funding for technological internet companies and related services.
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Founded Year | Domain | Location | |
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Infrastructure, hedge, private equity, and debt fund focused on multiple sectors
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Adludio
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Adludio
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Adludio Comparisons
Competitors of Adludio
Adludio operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Aarki, Celtra, Novosol, Adcade and TreSensa, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
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| domain | founded_year | HQ Location |
Platform for creative optimization and programmatic media buying is provided.
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| domain | founded_year | HQ Location |
Creative content automation solutions are provided for digital advertising.
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Mobile advertising platform for enterprise business and SMEs
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| domain | founded_year | HQ Location |
Specializes in cross-platform mobile advertising services.
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| domain | founded_year | HQ Location |
Playable advertisements provider for marketing of games and brands
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Adludio
Frequently Asked Questions about Adludio
When was Adludio founded?
Adludio was founded in 2012.
Where is Adludio located?
Adludio is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Who is the current CEO of Adludio?
Chris Allan is the current CEO of Adludio.
Is Adludio a funded company?
Adludio is a funded company, having raised a total of $20.51M across 9 funding rounds to date. The company's 1st funding round was a Series A of $6M, raised on Dec 15, 2012.
How many employees does Adludio have?
As of Jan 31, 2021, the latest employee count at Adludio is 23.
What does Adludio do?
Adludio was founded in 2012 in London, United Kingdom, and operates in the advertising technology sector. An AI-driven platform is provided for the creation and management of interactive mobile display advertisements. Tools are offered to generate ad creatives, optimize bidding strategies, and facilitate user engagement through mobile formats. Services focus on streamlining ad production and performance for digital marketing applications.
Who are the top competitors of Adludio?
Who are Adludio's investors?
Adludio has 11 investors. Key investors include Mercia, IP Group, Harbert Management, Balderton Capital, and DIP - Disruptive Investment Platform.
What is Adludio's valuation?
The valuation of Adludio is $10.6M as of May 2019.
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