About Admeta
Admeta is a company based in Goteborg (Sweden) founded in 2002 was acquired by WideOrbit in July 2014.. Admeta operates in a competitive market with competitors including Rubicon Project, OpenX, 33Across, Geniee and DoubleClick By Google, among others.
- Headquarter Goteborg, Sweden
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Sectors
Media & Entertainment
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Phone
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Website
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Social
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Funding Insights of Admeta
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Admeta
Admeta has secured backing from 1 investor. Prominent investors backing the company include WideOrbit. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Advertising management software is provided for media companies.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Admeta
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Admeta
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Admeta Comparisons
Competitors of Admeta
Admeta operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rubicon Project, OpenX, 33Across, Geniee and DoubleClick By Google, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Provides a platform for buying and selling ad inventory
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Programmatic ad exchange connects publishers with advertisers via RTB platform.
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| domain | founded_year | HQ Location |
Publisher monetization and revenue platform
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| domain | founded_year | HQ Location |
SSP and ad exchange services for targeted advertising are provided.
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| domain | founded_year | HQ Location |
Premium ad exchange and ad server
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| domain | founded_year | HQ Location |
Platform offering TV ad exchange software
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Admeta
When was Admeta founded?
Admeta was founded in 2002.
Where is Admeta located?
Admeta is headquartered in Goteborg, Sweden. It is registered at Goteborg, Vastra Gotaland, Sweden.
What does Admeta do?
Admeta was founded in 2002 in Gothenburg, Sweden, within the digital advertising sector. A private ad exchange platform is provided to premium publishers, enabling real-time auctions, optimization, and reporting for performance campaigns. eCPM for bids is calculated to determine revenue per impression and select profitable ads. Acquisition by Wideorbit took place on July 23, 2014.
Who are the top competitors of Admeta?
Admeta's top competitors include Rubicon Project, OpenX and 33Across.
Who are Admeta's investors?
Admeta has 1 investor. Key investors include WideOrbit.
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