About AdSparx
AdSparx is a Media & Entertainment company based in Pune (India) founded in 2012. Server-side dynamic ad insertion is provided for OTT platforms. AdSparx has raised $600 thousand across 3 funding rounds from investors including Microsoft, Mumbai Angels and Kavit Sutariya. Its focus areas include OTT Video, Video Management, Ad-Insertion and Enterprise Applications.
Company details
AdSparx was established in 2012 in Pune, India, within the ad technology sector for over-the-top (OTT) services. A platform for server-side dynamic ad insertion is maintained, enabling real-time detection and substitution of TV commercials with targeted midroll ads. Targeting parameters such as device type, location, time of day, and content features are supported. Operations cover multiple devices, including smartphones, tablets, desktops, smart TVs, and set-top boxes.
- Headquarters Pune, India
- SectorsMedia & Entertainment
- Email••••••••
- Website adsparx.com
- Social LinkedIn X
- Annual Revenue$50.8 K (USD)as on Mar 31, 2022
- Net Profit$4.16 K (USD)674217as on Mar 31, 2022
- EBITDA$6.59 K (USD)as on Mar 31, 2022
- Total Equity Funding$600K (USD)
in 3 rounds
- InvestorsMicrosoft
& 4 more
Associated legal entities of AdSparx
AdSparx is associated with 2 registered companies on The Company Check. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Adsparkx Media Private Limited CIN U74999PB2020PTC052145 | Active | 21 Oct 2020 | Mohali, Punjab | ₹3.4 Cr | 45 | 3 | View details |
| Novix Media Technologies Private Limited CIN U74900MH2012PTC229033 | Strike Off | 30 Mar 2012 | Mumbai, Maharashtra | ₹2.3 Cr | 2 | View details |
Funding Insights of AdSparx
AdSparx has successfully raised a total of $600K across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $600,000
- Total Rounds 3
- Investors Count 5
All 3 funding rounds of AdSparx with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2014 | Angel Round | – | Kavit Sutariya | – | |
| Jun 2014 | $600,000 | Seed | – | Indian Angel Network | |
| Aug 2013 | Seed | – | Microsoft | – |
5 investors in total: 4 institutional and 1 angel.
Investors in AdSparx
AdSparx has secured backing from 5 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include Microsoft, Mumbai Angels and Kavit Sutariya.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Angel investor network investing in early-stage startups | iangroup.vc | Delhi, India | ||
Early-stage venture investments are facilitated by Mumbai Angels network. | 2006 | mumbaiangels.com | Mumbai, India | |
Early-stage investments are made in B2B and deep-tech startups. | growx.vc | Delhi, India | ||
Microsoft is recognized for software, hardware, and gaming solutions. | 1975 | microsoft.com | Redmond, United States | |
KS Kavit Sutariya | Angel investor and founder of multiple tech ventures in India. | unknown_a0a587da21854f389 |
Investor details for AdSparx
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of AdSparx
The boards of the 2 registered companies of AdSparx currently have 5 directors; the longest-serving is Kunal Lagwankar, appointed in 2012. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Kunal Lagwankar DIN 02264389 | Director | 30 Mar 2012 | 14 yrs 6 mo | Novix Media Technologies Private Limited |
| Lilesh Sharad Ghadi DIN 02264391 | Director | 30 Mar 2012 | 14 yrs 6 mo | Novix Media Technologies Private Limited |
| Vipul Taneja DIN 07586768 | Director | 21 Oct 2020 | 6 yrs | Adsparkx Media Private Limited |
| Nipun Taneja DIN 07586932 | Director | 21 Oct 2020 | 6 yrs | Adsparkx Media Private Limited |
| Avinash Kumar Taneja DIN 09250177 | Director | 01 Sep 2021 | 5 yrs 1 mo | Adsparkx Media Private Limited |
Financials of AdSparx
Figures of Novix Media Technologies Private Limited, the primary company behind AdSparx, for FY 2020. Revenue was ₹2.28 Cr (+31% year on year). Net profit was ₹7.3 Lakh (3% margin). EBITDA was ₹11.6 Lakh (5% margin). Revenue has grown at a compounded annual rate of +20% over three years and +7% over five years.
- ₹2.28 CrRevenue · FY 2020 · +31% YoY
- ₹7.3 LakhNet profit · 3% margin
- ₹11.6 LakhEBITDA · 5% margin
- ₹1.5 LakhPaid-up capital
- +20%Revenue CAGR, 3 years
- +7%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Novix Media Technologies Private Limited are on its company page.
Detailed financial statements for AdSparx
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of AdSparx
3 dated milestones of AdSparx across 2 years, from founding to its latest funding, stage changes and deals.
- Founded AdSparx is founded.
- Funding First funding round.
- Funding Latest funding round, Angel Round,.
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Related news about Adsparx
Complete news archive for AdSparx
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about AdSparx
AdSparx was founded in 2012 and raised its 1st funding round 1 year after it was founded.
AdSparx is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.
AdSparx is a funded company, having raised a total of $600K across 3 funding rounds to date.
Annual revenue of AdSparx is $50.8K as on Mar 31, 2022.
AdSparx was established in 2012 in Pune, India, within the ad technology sector for over-the-top (OTT) services. A platform for server-side dynamic ad insertion is maintained, enabling real-time detection and substitution of TV commercials with targeted midroll ads. Targeting parameters such as device type, location, time of day, and content features are supported. Operations cover multiple devices, including smartphones, tablets, desktops, smart TVs, and set-top boxes.
AdSparx has 5 investors. Key investors include Microsoft, Mumbai Angels, Kavit Sutariya, Indian Angel Network, and growX ventures.
AdSparx is associated with 2 legal entities: Novix Media Technologies Private Limited, Adsparkx Media Private Limited.
The legal entities of AdSparx currently have 5 directors, including Kunal Lagwankar, Lilesh Sharad Ghadi, Avinash Kumar Taneja and others.