About AeroGarden
AeroGarden is a publicly listed company based in Boulder (United States) founded in 2002. Aeroponics cultivation kits for indoor use are manufactured and supplied. Its chief executive, as recorded, is Mike Wolfe. Its website aerogarden.com draws about 29 thousand monthly visits. Its focus areas include Food and Agriculture Tech, Crop Tech, ECommerce and Farm Inputs. Its competitors include Back to the Roots, Smart Gardener and GrowersHouse; 2 of its 3 listed competitors have raised funding.
Company details
AeroGarden was founded in 2002 in Boulder, United States, and operates in the indoor agriculture sector. Aeroponics-based kits, including models such as Harvest Touch, Elite, Bounty, and Sprout Plus, are produced and distributed. Seed kits and accessories like grow lights and nutrients are also offered. Products are marketed under the AeroGrow brand and sold through the AeroGarden online portal.
- Headquarters Boulder, United States
- Stage Public
- SectorsAgriculture
- Website category Home and Garden
- Website aerogarden.com/home
- Social LinkedIn X Facebook
- Latest Funding Round$6M (USD), Debt – Conventional
Jul 2015
- Investors
Apps and channels of AeroGarden
AeroGarden publishes 1 mobile app.
Funding Insights of AeroGarden
- Total Rounds 9
- Last Round Debt – Conventional — $6M
- First Round $7M
(Apr 2007)
- Investors Count 1
All 9 funding rounds of AeroGarden with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2015 | $6M | Debt – Conventional | – | – | |
| Jul 2014 | $4.5M | Debt – Conventional | – | – | |
| Apr 2013 | $4M | Post-IPO | – | – | – |
| Oct 2012 | $1.29M | Post-IPO | – | – | – |
| Oct 2010 | $1.5M | Post-IPO | – | – | – |
| May 2010 | $7.02M | Post-IPO | – | – | – |
| Jun 2009 | $7M | Post-IPO | – | – | – |
| Sep 2007 | $5M | Post-IPO | – | – | – |
| Apr 2007 | $7M | Post-IPO | – | – | – |
1 investors in total: 1 institutional.
Investors in AeroGarden
AeroGarden has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Scotts Miracle-Gro.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Consumer lawn and garden products and services are provided. | 1868 | scottsmiraclegro.com | Columbus, United States |
Investor details for AeroGarden
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People of AeroGarden
1 people are tracked at AeroGarden (1 in leadership).
| Name | Role | Group |
|---|---|---|
Mike Wolfe | CEO & President | Leadership |
Complete people profiles for AeroGarden
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Timeline of AeroGarden
4 dated milestones of AeroGarden across 13 years, from founding to its latest funding, stage changes and deals.
- Founded AeroGarden is founded.
- IPO Lists on the stock exchange (IPO).
- Funding First funding round of $7.0M.
- Funding Latest funding round, Debt – Conventional, of $6.0M.
Competitors of AeroGarden
AeroGarden has 3 listed competitors in our database, 2 of them funded. They include Back to the Roots, Smart Gardener and GrowersHouse.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| backtotheroots.com | 2009 | Oakland, United States | $39.68M | 19 | Indoor mushroom kits for home cultivation are provided. | |
| smartgardener.com | 2010 | San Francisco, United States | $125,000 | AT home DIY gardening | ||
| growershouse.com | 2011 | Tucson, United States | Supplier of hydroponics and indoor gardening products |
Detailed competitors of AeroGarden
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Web traffic of AeroGarden
The website of AeroGarden (aerogarden.com) receives about 29.1K visits a month and ranks #232,436 among all websites worldwide, #3,404 in Home and Garden.
- Monthly visits29.1K
▼ 81.3% vs previous month
- Unique visitors76.9K
per month
- Global rank#232,436
among all websites
- Category rank#3,404
Home and Garden · Home and Garden
- Bounce rate45%
- Pages per visit3.1
- Average visit1 min 03 sec
- DevicesDesktop 19% · Mobile 81%
Websites whose visitors overlap most with AeroGarden. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| aerogrow.com | 100% | View details | |||
| homedepot.com | 83% | 174.7M | #174 | View details | |
indoorgardener.org | indoorgardener.org | 77% | #6,386,614 | – | |
philipsparts.fox-international.com | philipsparts.fox-international.com | 74% | – | ||
plantagreenhouses.com | plantagreenhouses.com | 73% | #359,207 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for AeroGarden
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- Audience overlap
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Top companies in Crop Tech & Equipment
3 companies that operate in the same segment as AeroGarden (Crop Tech & Equipment) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of plant-based food ingredients | 2012 | St. Louis, Missouri, United States | USD 406.99 M | USD 470 M | ||
Robotic equipment for automating weeding on vegetable farms is developed. | 2016 | San Francisco, California, United States | USD 139.96 M | 73 | ||
Provider of farmers networking platform | 2014 | San Carlos, California, United States | USD 981.09 M | 808 |
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Related news about Aerogarden
Complete news archive for AeroGarden
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Frequently Asked Questions about AeroGarden
AeroGarden was founded in 2002 and raised its 1st funding round 5 years after it was founded.
AeroGarden is headquartered in Boulder, United States. It is registered at Boulder, Colorado, United States.
Mike Wolfe is the CEO of AeroGarden, as recorded in our data.
AeroGarden was founded in 2002 in Boulder, United States, and operates in the indoor agriculture sector. Aeroponics-based kits, including models such as Harvest Touch, Elite, Bounty, and Sprout Plus, are produced and distributed. Seed kits and accessories like grow lights and nutrients are also offered. Products are marketed under the AeroGrow brand and sold through the AeroGarden online portal.
AeroGarden's top competitors include Back to the Roots, Smart Gardener and GrowersHouse.
AeroGarden has 1 investor. Key investors include Scotts Miracle-Gro.
Yes. AeroGarden publishes AeroGarden.