About Affable
Affable is a company based in Singapore (Singapore) founded in 2017 by Nisarg Shah and Swayam Narain was acquired by Bazaarvoice in October 2023.. Affable has raised $2.75 million across 2 funding rounds from investors including Bazaarvoice, Prime Venture Partners and Decacorn Capital. Affable offers products and services including Bazaarvoice Vibe, Ratings & Reviews, Creator Marketing, and Social Commerce. Affable operates in a competitive market with competitors including SuperAwesome, Influential, LTK, Mavely and BitStar, among others.
- Headquarter Singapore, Singapore
- Founders Nisarg Shah, Swayam Narain
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Sectors
Media & EntertainmentTechnology
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Affable Technologies Pte. Ltd.
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Annual Revenue
$1.98 M (USD)48as on Dec 31, 2022
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Net Profit
$-807.4 K (USD)-263as on Dec 31, 2022
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EBITDA
$-782.34 K (USD)-554as on Dec 31, 2022
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Total Equity Funding
$2.75 M (USD)
in 2 rounds
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Latest Funding Round
$2 M (USD), Seed
May 18, 2021
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Investors
Bazaarvoice
& 6 more
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Employee Count
Employee Count
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Acquired by
Bazaarvoice
(Oct 12, 2023)
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Products & Services of Affable
Affable offers a comprehensive portfolio of products and services, including Bazaarvoice Vibe, Ratings & Reviews, Creator Marketing, and Social Commerce. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Integrated platform for optimizing content supply chain and creator marketing.
Leverages opinions and visuals to enhance product sales online.
Manages influencer collaborations to drive brand awareness and sales.
Converts social content into shoppable experiences for revenue growth.
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Software Development Team
142 people
Senior Team
21 people
Data Analysis and Operations Team
14 people
Human Resources and Administration
14 people
Leadership Team
11 people
Sales and Marketing
7 people
Finance and Accounting
7 people
Legal and Compliance
5 people
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Funding Insights of Affable
Affable has successfully raised a total of $2.75M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2 million completed in May 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $2.0M
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First Round
First Round
(14 Jun 2018)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May, 2021 | Amount | Seed - Affable | Valuation | Prime Venture Partners | |
| Jun, 2018 | Amount | Seed - Affable | Valuation | Decacorn Capital |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Affable
Affable has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Bazaarvoice, Prime Venture Partners and Decacorn Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital fund focused on tech startups
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Founded Year | Domain | Location | |
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Tech startups are funded by Decacorn Capital venture capital firm.
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Founded Year | Domain | Location | |
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Early-stage deep tech startups are funded by SGInnovate in Singapore.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Affable
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Affable
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Affable Comparisons
Competitors of Affable
Affable operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SuperAwesome, Influential, LTK, Mavely and BitStar, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Kid-safe programmatic ad platform for under-13 audiences is operated.
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| domain | founded_year | HQ Location |
Influencer marketing platform is provided for social media content monetization.
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| domain | founded_year | HQ Location |
Multi-category products are aggregated online for shopping.
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| domain | founded_year | HQ Location |
Influencer marketing platform for enterprises
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| domain | founded_year | HQ Location |
BitStar is engaged in supporting creators and businesses with influencer marketing and content production.
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| domain | founded_year | HQ Location |
Brands are matched with influencers for targeted marketing campaigns.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Affable
Frequently Asked Questions about Affable
When was Affable founded?
Affable was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Where is Affable located?
Affable is headquartered in Singapore, Singapore.
Who is the current CEO of Affable?
Nisarg Shah is the current CEO of Affable. They have also founded this company.
Is Affable a funded company?
Affable is a funded company, having raised a total of $2.75M across 2 funding rounds to date. The company's 1st funding round was a Seed of $748.42K, raised on Jun 14, 2018.
What is the annual revenue of Affable?
Annual revenue of Affable is $1.98M as on Dec 31, 2022.
What does Affable do?
Affable was founded in 2017 in Singapore within the influencer marketing sector. Operations center on Instagram, where AI tools are used for searching and connecting with influencers to support content creation and campaign amplification. Analytical insights into ROI, performance metrics, and competitor strategies are provided, along with report generation capabilities. A subscription-based model is applied, serving clients such as Huawei and Madhat.
Who are the top competitors of Affable?
Affable's top competitors include SuperAwesome, CreatorIQ and Adly.
What products or services does Affable offer?
Affable offers Bazaarvoice Vibe, Ratings & Reviews, Creator Marketing, and Social Commerce.
Who are Affable's investors?
Affable has 7 investors. Key investors include Bazaarvoice, Prime Venture Partners, Decacorn Capital, SGInnovate, and Startup SG.
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