About Bazaarvoice
Bazaarvoice is a Technology company based in Austin (United States) founded in 2005, and was acquired by Thomas H Lee Partners in March 2021. Provider of SaaS based marking solution. It operates in the Technology and Retail sectors. Bazaarvoice has raised $20.43 million across 6 funding rounds from investors including Marlin Equity Partners, Thomas H Lee Partners and Austin Ventures. The company has 147 employees. Bazaarvoice has completed 7 acquisitions, including AddStructure, Affable and Curalate. Its website bazaarvoice.com draws about 7.8 million monthly visits. Its Indian entity Bazaarvoice Technology India Private Limited reported revenue of βΉ54.47 Cr. Bazaarvoice offers products and services including Ratings & Reviews, Social Commerce, and Product Sampling. Its focus areas include Brands Tech, ECommerce Software, E-Commerce Enablers and Customer Experience Management. Its competitors include Cart.com and BigCommerce; 2 of its 2 listed competitors have raised funding.
Company details
Founded in 2005 and headquartered in Austin, United States, Bazaarvoice operates in the software-as-a-service sector focused on social commerce. Consumer-generated content such as ratings, reviews, questions, and stories is collected from online forums and websites. This data is analyzed and distributed across digital channels to inform shoppers. Insights are provided to retailers for real-time decision-making aimed at improving sales performance.
- Headquarters Austin, United States
- Employees 147
- Stage Acquired
- SectorsTechnologyRetail
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website bazaarvoice.com
- Social LinkedIn X Facebook Instagram
- Acquired by Thomas H Lee Partners (Mar 2021)
- Legal Name Bazaarvoice Technology India Private Limited
- Date of Incorporation 26 Jul, 2019
- Jurisdiction Bangalore, Karnataka, India
- Indian entity revenue₹54.47 Cr
FY 2023 · +24% YoY
- Indian entity net profit₹6.95 Cr
FY 2023 · 13% margin
- Indian entity EBITDA₹11.62 Cr
FY 2023 · 21% margin
- Total Equity Funding$20.43M (USD)
in 6 rounds
- Latest Funding Round$6.71M (USD), Post-IPO
Nov 2012
- InvestorsMarlin Equity Partners
& 6 more
- Employee Count147
- Investments & AcquisitionsAddStructure
& 6 more
- Acquired by
Associated legal entities of Bazaarvoice
Bazaarvoice operates through Bazaarvoice Technology India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2023) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Bazaarvoice Technology India Private Limited CIN U72900KA2019FTC126571 | Active | 26 Jul 2019 | Bangalore, Karnataka | ₹54.5 Cr | 147 | 3 | View details |
Products & Services of Bazaarvoice
Bazaarvoice offers a comprehensive portfolio of products and services, including Ratings & Reviews, Social Commerce, and Product Sampling.
Platform for collecting and displaying authentic customer opinions
Converts social content into shoppable experiences for sales
Distributes products to gather reviews and visual content
Funding Insights of Bazaarvoice
Bazaarvoice has successfully raised a total of $20.43M across 6 strategic funding rounds. The most recent funding activity was a Post-IPO round of $6.71 million completed in November 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $20.43M
- Total Rounds 6
- Last Round Post-IPO β $6.71M
- First Round $525,000
(Jul 2005)
- Investors Count 5
All 6 funding rounds of Bazaarvoice with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2012 | $6.71M | Post-IPO | β | β | β |
| Jun 2012 | $103.94M | Post-IPO | β | β | β |
| Jun 2008 | $7.1M | Series C | β | Austin Ventures, Battery Ventures | β |
| Sep 2007 | $8.8M | Series B | β | Battery Ventures | |
| Jan 2007 | $4M | Series A | β | β | |
| Jul 2005 | $525,000 | Seed | β | β | β |
7 investors in total: 5 institutional and 2 angel.
Investors in Bazaarvoice
Bazaarvoice has secured backing from 7 investors, including venture fund and angel investors. Prominent investors backing the company include Marlin Equity Partners, Thomas H Lee Partners and Austin Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in Texas-based companies. | austinventures.com | |||
Investments in technology companies are conducted globally by Battery Ventures. | battery.com | |||
US focused seed and early-stage VC firm | firstround.com | San Francisco, United States | ||
Private equity investments are directed toward traditional industries. | 1974 | thl.com | Boston, United States | |
Global private equity investments are managed by the firm. | 2004 | marlinequity.com | Los Angeles, United States | |
JC Julie Constantin | unknown_4ff9ee0504364e8aa | |||
JC James Crouthamel | unknown_77e06ae7ef23414c9 |
Investor details for Bazaarvoice
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Board of directors of Bazaarvoice Technology India Private Limited (Bazaarvoice)
Bazaarvoice Technology India Private Limited is the primary company behind Bazaarvoice. The board of Bazaarvoice Technology India Private Limited currently have 3 directors; the longest-serving is Kenneth Michael Hashman, appointed in 2019. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Kenneth Michael Hashman DIN 08520942 | Director | 26 Jul 2019 | 7 yrs 3 mo | Bazaarvoice Technology India Private Limited |
| Amber Nicole Moss DIN 08520953 | Director | 26 Jul 2019 | 7 yrs 3 mo | Bazaarvoice Technology India Private Limited |
| Srinivas Basava DIN 08643102 | Director | 13 Jan 2020 | 6 yrs 9 mo | Bazaarvoice Technology India Private Limited |
People of Bazaarvoice
251 people are tracked at Bazaarvoice (53 in leadership, 198 in team); the tracked headcount is 147.
| Name | Role | Group |
|---|---|---|
Ken Hashman | Chief Financial Officer | Leadership |
Colby M Smith | Chief Operating Officer | Leadership |
Michael McFall | Director - Global Data Platform | Leadership |
Jeff Doidge | Director Financial And Data Analytics | Leadership |
Keith Nealon | Chief Executive Officer | Leadership |
Gracie Renbarger | SVP, General Counsel & Chief Compliance Officer | Leadership |
Tina Brown | Workforce Operations, Project Business Partner | Leadership |
Jeff Schoeneberg | Vice President - Total Rewards, HR Systems & Operations | Leadership |
Margaret Minter | Chief Information Officer | Leadership |
Kendyll Green | Divisional Vice President, Sales | Leadership |
Maxime Hamon | VP Sales - Southern EMEA | Leadership |
Swayam Narain | Senior Director Of Software Engineering | Leadership |
Gayle Wiley | Chief People Officer | Leadership |
Trey Leonard | Vp, Global Procurement | Leadership |
| Vp, Controller | Leadership | |
Mikaela Moore | People & Talent Business Partner | Leadership |
Emma McFetridge | Senior Talent Acquisition Partner | Leadership |
Mohamed Hassan | Senior Talent Acquisition Partner | Leadership |
Katie Kuhn | Vice President, Finance Operations | Leadership |
Rosie Alvarez | Vice President - Global Talent Management | Leadership |
231 more people are available in the full profile.
Complete people profiles for Bazaarvoice
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Financials of Bazaarvoice
Figures of Bazaarvoice Technology India Private Limited, the primary company behind Bazaarvoice, for FY 2023. Revenue was ₹54.47 Cr (+24% year on year). Net profit was ₹6.95 Cr (13% margin). EBITDA was ₹11.62 Cr (21% margin). Revenue has grown at a compounded annual rate of +73% over three years.
- ₹54.47 CrRevenue · FY 2023 · +24% YoY
- ₹6.95 CrNet profit · 13% margin
- ₹11.62 CrEBITDA · 21% margin
- ₹10 LakhPaid-up capital
- 147Employees (provident fund records)
- +73%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Bazaarvoice Technology India Private Limited are on its company page.
Detailed financial statements for Bazaarvoice
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Investments & Acquisitions by Bazaarvoice
Bazaarvoice has strategically engaged in corporate development activities, having acquired 7 companies. Notable acquisitions include AddStructure, Affable and Curalate.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Real-time e-commerce conversions are enabled using big data prompts. | granify.com | Edmonton, Canada | 2011 | Dec 2023 | β’β’β’β’ | |
AI-based influencer marketing for Instagram is facilitated by Affable. | affable.ai | Singapore | 2017 | Oct 2023 | β’β’β’β’ | |
Cloud-based software tools for shoppable content creation are provided. | curalate.com | Philadelphia, United States | 2012 | Jul 2020 | β’β’β’β’ | |
Product discovery platform and reviews site | influenster.com | New York, United States | 2010 | Aug 2019 | β’β’β’β’ | |
Search and discovery solutions are delivered to e-retailers. | addstructure.com | New York, United States | 2014 | Feb 2018 | β’β’β’β’ | |
SaaS based tool to curate content from Social Media | feedmagnet.com | Austin, United States | 2009 | Apr 2014 | $9M | |
Ad Network for premium shopping, retail websites | longboardmedia.com | San Francisco, United States | 2008 | Nov 2012 | $44M |
Complete acquisition details for Bazaarvoice
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Timeline of Bazaarvoice
13 dated milestones of Bazaarvoice across 18 years, from founding to its latest funding, stage changes and deals.
- Founded Bazaarvoice is founded.
- Funding First funding round of $525K.
- IPO Lists on the stock exchange (IPO).
- Funding Latest funding round, Post-IPO, of $6.7M.
- Acquisition Acquires Longboard Media.
- Acquisition Acquires FeedMagnet.
- Exit Acquired by Marlin Equity Partners.
- Acquisition Acquires AddStructure.
- Acquisition Acquires Influenster.
- Acquisition Acquires Curalate.
- Exit Acquired by Thomas H Lee Partners.
- Acquisition Acquires Affable.
- Acquisition Acquires Granify.
Competitors of Bazaarvoice
Bazaarvoice has 2 listed competitors in our database, 2 of them funded. They include Cart.com and BigCommerce.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cart.com | 2020 | Austin, United States | $735.24M | 998 | Software suite solutions are provided for e-commerce businesses. | |
| bigcommerce.com | 2009 | Austin, United States | $233.45M | 1,321 | SaaS-based software suites for e-commerce operations are provided. |
Detailed competitors of Bazaarvoice
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Web traffic of Bazaarvoice
The website of Bazaarvoice (bazaarvoice.com) receives about 7.8M visits a month.
- Monthly visits7.8M
▼ 6.6% vs previous month
Websites whose visitors overlap most with Bazaarvoice. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| qvc.com | 100% | 23.1M | #1,915 | View details | |
| michaels.com | 98% | 31.4M | #1,341 | View details | |
| barnesandnoble.com | 98% | 21.6M | #2,128 | View details | |
swords24.eu | swords24.eu | 96% | #1,342,500 | β | |
gongchausa.com | gongchausa.com | 96% | #347,960 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Bazaarvoice
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Top companies in Enterprise Resource Planning
3 companies that operate in the same segment as Bazaarvoice (Enterprise Resource Planning) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based HR and financial software is delivered to enterprises. | 2005 | Pleasanton, California, United States | USD 352.3 M | USD 9.53 B | 21,000 | |
Cloud-based software for K-12 education is provided. | 1997 | Folsom, California, United States | USD 32 M | USD 47.59 M | 1,308 | |
Cloud-based ERP software is provided for automotive and manufacturing sectors. | 1972 | Austin, Texas, United States | USD 229.28 M | 834 |
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Related news about Bazaarvoice
Complete news archive for Bazaarvoice
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Frequently Asked Questions about Bazaarvoice
Bazaarvoice was founded in 2005.
Bazaarvoice is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Bazaarvoice is a funded company, having raised a total of $20.43M across 6 funding rounds to date. The company's 1st funding round was a Seed of $525K, raised on Jul 2005.
Bazaarvoice has 147 employees.
The primary company behind Bazaarvoice, Bazaarvoice Technology India Private Limited, reported revenue of βΉ54.47 Cr for FY 2023, up 24% year on year.
Founded in 2005 and headquartered in Austin, United States, Bazaarvoice operates in the software-as-a-service sector focused on social commerce. Consumer-generated content such as ratings, reviews, questions, and stories is collected from online forums and websites. This data is analyzed and distributed across digital channels to inform shoppers. Insights are provided to retailers for real-time decision-making aimed at improving sales performance.
Bazaarvoice's top competitors include Cart.com and BigCommerce.
Bazaarvoice offers Ratings & Reviews, Social Commerce, and Product Sampling.
Bazaarvoice has made 7 acquisitions, including AddStructure, Affable, and Curalate.
Bazaarvoice has 7 investors. Key investors include Marlin Equity Partners, Thomas H Lee Partners, Austin Ventures, Battery Ventures, and First Round Capital.
Bazaarvoice operates through Bazaarvoice Technology India Private Limited.
Yes. Bazaarvoice was acquired by Thomas H Lee Partners in March 2021.

