About Aimlabs
Aimlabs is an Education company based in Guernsey founded in 2017 by Wayne Mackey. FPS game performance is enhanced by AI analytics and training. It operates in the Education and Media & Entertainment sectors. Aimlabs has raised $120.3 million across 9 funding rounds from investors including Bessemer Venture Partners, Mirae Asset and Khosla Ventures. Aimlabs has completed 1 acquisition, including ProGuides. Its chief executive, as recorded, is Wayne Mackey. Its website aimlabs.com draws about 503 thousand monthly visits. Its focus areas include Gaming, Gaming Tech, Gamers Tools and Game Tutorials.
Company details
Aimlabs was founded in 2017 in Guernsey as an AI-based platform focused on analytics and training for FPS games. Human performance is improved through aim analysis that optimizes gameplay and skills. Operations center on a suite of generative AI tools called Aimlabs Discovery, which enable real-time responses during gaming sessions. The company serves the gaming sector by providing data-driven tools for skill development.
- Headquarters Guernsey
- Founders Wayne Mackey
- SectorsEducationMedia & Entertainment
- Website category Games · Video Games Consoles and Accessories
- Email••••••••
- Phone•••• ••••
- Website aimlabs.com
- Social X Instagram YouTube
- Total Equity Funding$120.3M (USD)
in 9 rounds
- Latest Funding Round$15.17M (USD), Series C
Jan 2025
- InvestorsBessemer Venture Partners
& 13 more
- Investments & Acquisitions
Apps and channels of Aimlabs
its YouTube channel Aimlabs has 66.5K subscribers and 30 videos.
Videos from Aimlabs
The most watched videos on Aimlabs's YouTube channel, Aimlabs (66.5K subscribers). Click a video to play it here.
More on Aimlabs.
Funding Insights of Aimlabs
Aimlabs has successfully raised a total of $120.3M across 9 strategic funding rounds. The most recent funding activity was a Series C round of $15.17 million completed in January 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $120.3M
- Total Rounds 9
- Last Round Series C — $15.17M
- First Round $500,000
(Jun 2017)
- Investors Count 14
All 9 funding rounds of Aimlabs with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2025 | $15.17M | Series C | – | – | – |
| May 2022 | Series C | – | – | – | |
| Sep 2021 | $50M | Series C | – | Khosla Ventures, Lux Capital | |
| Nov 2020 | $34.61M | Series B | – | Khosla Ventures | |
| May 2020 | $15M | Series A | – | Khosla Ventures | |
| Apr 2019 | $4.02M | Seed | – | FirstMark | |
| Jun 2018 | $700,000 | Seed | – | FirstMark | – |
| Jun 2018 | $300,000 | Seed | – | Expa | – |
| Jun 2017 | $500,000 | Seed | – | Expa | – |
14 investors in total: 14 institutional.
Investors in Aimlabs
Aimlabs has secured backing from 14 investors, including venture fund and institutional investors. Prominent investors backing the company include Bessemer Venture Partners, Mirae Asset and Khosla Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage startups are funded by this venture capital firm. | 2004 | khoslaventures.com | Menlo Park, United States | |
Seed and early-stage technology companies are funded by Lux Capital. | luxcapital.com | Menlo Park, United States | ||
Tech-focused VC firm investing globally | june.fund | Berlin, Germany | ||
Venture capital investments and support for entrepreneurs in technology and innovation sectors. | 1911 | bvp.com | Redwood City, United States | |
Venture capital investing with a focus on diversity and inclusion in the ecosystem. | gaingels.com | |||
AME Cloud Ventures is focused on investing in data-driven technology companies. | amecloudventures.com | Palo Alto, United States | ||
Private equity and debt are provided to middle market companies. | riversidecompany.com | Cleveland, United States | ||
Venture capital firm investing in multiple sectors | mvp-vc.com | Menlo Park, United States | ||
Early-stage venture capital is invested in tech startups across sectors. | 1987 | firstmark.com | New York, United States | |
Startups are incubated across sectors by the agnostic studio. | expa.com | San Francisco, United States |
Investor details for Aimlabs
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Aimlabs
1 people are tracked at Aimlabs (1 in leadership).
| Name | Role | Group |
|---|---|---|
Wayne Mackey | Founder & CEO | Leadership |
Complete people profiles for Aimlabs
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- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Aimlabs
Aimlabs has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include ProGuides.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Gaming skills are enhanced through online video tutorials on ProGuides. | proguides.com | Los Angeles, United States | 2014 | Nov 2021 | •••• |
Complete acquisition details for Aimlabs
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- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Aimlabs
4 dated milestones of Aimlabs across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Aimlabs is founded.
- Funding First funding round of $500K.
- Acquisition Acquires ProGuides.
- Funding Latest funding round, Series C, of $15.2M.
Web traffic of Aimlabs
The website of Aimlabs (aimlabs.com) receives about 503K visits a month and ranks #119,333 among all websites worldwide, #5,471 in Video Games Consoles and Accessories.
- Monthly visits503K
▲ 11.3% vs previous month
- Unique visitors236.5K
per month
- Global rank#119,333
among all websites
- Category rank#5,471
Games · Video Games Consoles and Accessories
- Bounce rate46%
- Pages per visit2.0
- Average visit32 sec
- DevicesDesktop 62% · Mobile 38%
Websites whose visitors overlap most with Aimlabs. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
aiming.pro | aiming.pro | 100% | #89,316 | – | |
| 3daimtrainer.com | 100% | 1M | #45,381 | View details | |
mouse-sensitivity.com | mouse-sensitivity.com | 97% | #70,553 | – | |
gamingsmart.com | gamingsmart.com | 96% | #80,843 | – | |
sensitivity-converter.com | sensitivity-converter.com | 85% | #346,198 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 33 similar websites and full traffic analytics for Aimlabs
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- 33 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Aimlabs
Complete news archive for Aimlabs
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Frequently Asked Questions about Aimlabs
Aimlabs was founded in 2017.
Aimlabs is headquartered in Guernsey.
Wayne Mackey is the CEO of Aimlabs, as recorded in our data. They have also founded this company.
Aimlabs is a funded company, having raised a total of $120.3M across 9 funding rounds to date. The company's 1st funding round was a Seed of $500K, raised on Jun 2017.
Aimlabs was founded in 2017 in Guernsey as an AI-based platform focused on analytics and training for FPS games. Human performance is improved through aim analysis that optimizes gameplay and skills. Operations center on a suite of generative AI tools called Aimlabs Discovery, which enable real-time responses during gaming sessions. The company serves the gaming sector by providing data-driven tools for skill development.
Aimlabs has made 1 acquisition, including ProGuides.
Aimlabs has 14 investors. Key investors include Bessemer Venture Partners, Mirae Asset, Khosla Ventures, WndrCo, and FirstMark.
The website of Aimlabs receives about 503 thousand visits a month and ranks #119,333 among all websites worldwide.