About Alder
Alder is a Retail company based in Delhi (India) founded in 2004, and was acquired by Lundbeck in September 2019. Furniture is retailed by Alder in Delhi, India. It operates on a Direct-to-Consumer (D2C) and Reseller / Distribution model. The company has 8 employees. Its Indian entity Alder Furniture Private Limited reported revenue of ₹61.60 Cr. Alder offers products and services including Beds, Sofa Sets, Office Furniture, and Dining Sets. Its focus areas include Consumer Goods, Furniture and Home & Office Furniture.
Company details
Alder is established as a prominent furniture manufacturer in India, specializing in high-quality wooden furniture for homes and offices. The company is engaged in crafting a wide range of products, including beds, sofas, dining sets, and office furniture, tailored to modern and traditional tastes. Solutions are provided through an extensive network of showrooms across major Indian cities, ensuring accessibility and personalized customer experiences. Emphasis is placed on sustainability, with responsibly sourced materials and environmentally friendly practices integrated into manufacturing processes. Diverse sectors such as residential and commercial spaces are served with innovative designs and customizable options.
- Headquarters Delhi, India
- Employees 8
- Stage Acquired
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website alder.in
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Lundbeck (Sep 2019)
- Legal Name Alder Furniture Pvt Ltd
- Date of Incorporation 04 Jan, 2012
- Jurisdiction New Delhi, Delhi, India
Associated legal entities of Alder
Alder operates through Alder Furniture Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2026) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Alder Furniture Private Limited CIN U36100DL2012PTC229634 | Active | 04 Jan 2012 | New Delhi, Delhi | ₹61.6 Cr | 8 | 4 | View details |
Products & Services of Alder
Alder offers a comprehensive portfolio of products and services, including Beds, Sofa Sets, Office Furniture, and Dining Sets.
Beds are crafted for comfort and durability in homes.
Sofa sets are designed for style and living spaces.
Office furniture is made for functionality and professional use.
Dining sets are built for family meals and gatherings.
Apps and channels of Alder
its YouTube channel Alder Furnitures has 278 subscribers and 30 videos.
Videos from Alder
The most watched videos on Alder's YouTube channel, Alder Furnitures (278 subscribers). Click a video to play it here.
More on Alder Furnitures.
Investors in Alder
Alder has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Lundbeck.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Drugs for CNS disorders are developed and advanced. | 1915 | lundbeck.com | Copenhagen, Denmark |
Investor details for Alder
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Board of directors of Alder Furniture Private Limited (Alder)
Alder Furniture Private Limited is the primary company behind Alder. The board of Alder Furniture Private Limited currently have 4 directors; the longest-serving is Anil Chadha, appointed in 2012. 6 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Anil Chadha DIN 05130283 | Director | 04 Jan 2012 | 14 yrs 10 mo | Alder Furniture Private Limited |
| Sonia Chadha DIN 07671988 | Director | 01 Dec 2016 | 9 yrs 11 mo | Alder Furniture Private Limited |
| Sanjay Chadha DIN 06938353 | Director | 20 Nov 2017 | 8 yrs 11 mo | Alder Furniture Private Limited |
| Aditya Chadha DIN 03535425 | Director | 20 Nov 2017 | 8 yrs 11 mo | Alder Furniture Private Limited |
Financials of Alder
Figures of Alder Furniture Private Limited, the primary company behind Alder, for FY 2026. Revenue was ₹61.60 Cr (+19% year on year). Net profit was ₹87.2 Lakh (1% margin). EBITDA was ₹1.65 Cr (3% margin). Revenue has grown at a compounded annual rate of +4% over three years and +10% over five years.
- ₹61.60 CrRevenue · FY 2026 · +19% YoY
- ₹87.2 LakhNet profit · 1% margin
- ₹1.65 CrEBITDA · 3% margin
- ₹90 LakhPaid-up capital
- 8Employees (provident fund records)
- +4%Revenue CAGR, 3 years
- +10%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Alder Furniture Private Limited are on its company page.
Detailed financial statements for Alder
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Alder
2 dated milestones of Alder across 15 years, from founding to its latest funding, stage changes and deals.
- Founded Alder is founded.
- Exit Acquired by Lundbeck.
Web traffic of Alder
The website of Alder (alder.in) receives about 4.1K visits a month.
- Monthly visits4.1K
▼ 51.5% vs previous month
Websites whose visitors overlap most with Alder. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
heroscreen.cc | heroscreen.cc | 100% | #150,736 | – | |
| wallpapershome.com | 100% | 391K | #82,730 | View details | |
chromethemer.com | chromethemer.com | 100% | #188,451 | – | |
| xboom.in | 100% | 88.9K | #324,367 | View details | |
jetayugadgets.com | jetayugadgets.com | 100% | #216,196 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for Alder
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Verified entity values are shown only after access is granted.
Top companies in Retail Stores & Chains
2 companies that operate in the same segment as Alder (Retail Stores & Chains) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 3,752 | |
Multi-format offline retail is operated in India. | 1997 | Mumbai, Maharashtra, India | USD 3.41 B | USD 280.87 K | 32 |
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Related news about Alder
Complete news archive for Alder
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Frequently Asked Questions about Alder
Alder was founded in 2004.
Alder is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
Alder has 8 employees.
The primary company behind Alder, Alder Furniture Private Limited, reported revenue of ₹61.60 Cr for FY 2026, up 19% year on year.
Alder is established as a prominent furniture manufacturer in India, specializing in high-quality wooden furniture for homes and offices. The company is engaged in crafting a wide range of products, including beds, sofas, dining sets, and office furniture, tailored to modern and traditional tastes. Solutions are provided through an extensive network of showrooms across major Indian cities, ensuring accessibility and personalized customer experiences. Emphasis is placed on sustainability, with responsibly sourced materials and environmentally friendly practices integrated into manufacturing processes. Diverse sectors such as residential and commercial spaces are served with innovative designs and customizable options.
Alder offers Beds, Sofa Sets, Office Furniture, and Dining Sets.
Alder has 1 investor. Key investors include Lundbeck.
Alder operates through Alder Furniture Private Limited.
Yes. Alder was acquired by Lundbeck in September 2019.
The legal entities of Alder currently have 4 directors, including Anil Chadha, Sanjay Chadha, Aditya Chadha and others.