Allure Security

New York, United States Founded: 2009 • Age: 17 yrs
Provider of behavior analytics and machine learning based data security
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About Allure Security

Allure Security is a company based in New York (United States) founded in 2009 by Angelos D Keromytis.. Allure Security has raised $32.1 million across 4 funding rounds from investors including Curql, Jens Montanana and Glasswing Ventures. The company has 29 employees as of December 31, 2022. Allure Security offers products and services including Brand Protection Software, Hired Takedown Service, and Spoof Website Detection. Allure Security operates in a competitive market with competitors including BitGo, Riskified, Signifyd, Yoti and LifeLock, among others.

  • Headquarter New York, United States
  • Employees 29 as on 31 Dec, 2022
  • Founders Angelos D Keromytis
  • Sectors
    Technology
    Industrial Goods & Manufacturing Financial Services
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Allure Security Technology Inc
Operational Areas
Technology → Artificial Intelligence & Machine Learning
Industrial Goods & Manufacturing → Security, Surveillance & Safety Systems
Financial Services → FinTech & Digital Finance
Technology → Cybersecurity & Privacy Solutions
Technology → Artificial Intelligence & Machine Learning
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $32.1 M (USD)

    in 4 rounds

  • Latest Funding Round
    $10 M (USD), Series A

    Apr 03, 2024

  • Investors
    Curql

    & 8 more

  • Employee Count
    29

    as on Dec 31, 2022

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Products & Services of Allure Security

Allure Security offers a comprehensive portfolio of products and services, including Brand Protection Software, Hired Takedown Service, and Spoof Website Detection. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for detecting and removing online brand impersonations.

Service to professionally remove spoof websites and profiles.

Tool for identifying and addressing fake websites targeting brands.

People of Allure Security
Headcount 10-50
Employee Profiles 17
Board Members and Advisors 2
Employee Profiles
People
Bobby Webb
Security Operations Manager
People
Joel Sible
Enterprise Sales Director West
People
Wayd Davis, MBA
Sales Manager
People
Josh Shaul
CEO

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Board Members and Advisors
people
Jack Hembrough
Executive Chairman
people
Angelos Keromytis
Co Founder and Advisor

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Funding Insights of Allure Security

Allure Security has successfully raised a total of $32.1M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $10 million completed in April 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Series A — $10.0M
  • First Round

    (25 Jan 2018)

  • Investors Count 9
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2024 Amount Series A - Allure Security Valuation Curql
Nov, 2021 Amount Seed - Allure Security Valuation Gutbrain Ventures
Aug, 2019 Amount Seed - Allure Security Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Allure Security

Allure Security has secured backing from 9 investors, including venture fund and angel investors. Prominent investors backing the company include Curql, Jens Montanana and Glasswing Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Curql is focused on connecting credit unions with fintech investments.
Founded Year Domain Location
Early-stage investments are made in AI and frontier technology startups by Glasswing Ventures.
Founded Year Domain Location
Seed and early-stage tech investments are made in the US.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Allure Security

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Allure Security

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Allure Security Comparisons

Employees
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Competitors of Allure Security

Allure Security operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BitGo, Riskified, Signifyd, Yoti and LifeLock, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Crypto-based custody, trading, and lending services are provided to institutions.
domain founded_year HQ Location
AI-based fraud prevention for e-commerce payments is provided.
domain founded_year HQ Location
Provider of fraud prevention and payment validation for online retailers
domain founded_year HQ Location
Identity verification solutions are provided for multiple industries digitally.
domain founded_year HQ Location
Identity theft is protected and prevented through cyber monitoring services.
domain founded_year HQ Location
Cloud-based fraud prevention solutions are provided for businesses.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Allure Security

Frequently Asked Questions about Allure Security

When was Allure Security founded?

Allure Security was founded in 2009 and raised its 1st funding round 9 years after it was founded.

Where is Allure Security located?

Allure Security is headquartered in New York, United States. It is registered at New York, New York, United States.

Is Allure Security a funded company?

Allure Security is a funded company, having raised a total of $32.1M across 4 funding rounds to date. The company's 1st funding round was a Seed of $6.92M, raised on Jan 25, 2018.

How many employees does Allure Security have?

As of Dec 31, 2022, the latest employee count at Allure Security is 29.

What does Allure Security do?

Founded in 2009 and based in New York, United States, Allure Security operates in the cybersecurity sector. Behavior analytics is combined with machine learning to protect devices from data loss inside and outside enterprise networks. Alerts are triggered to capture forensic data, such as user images, geolocation, ambient audio, and recent activities, supporting data protection efforts across various environments.

Who are the top competitors of Allure Security?

Allure Security's top competitors include Riskified, Yoti and BitGo.

What products or services does Allure Security offer?

Allure Security offers Brand Protection Software, Hired Takedown Service, and Spoof Website Detection.

Who are Allure Security's investors?

Allure Security has 9 investors. Key investors include Curql, Jens Montanana, Glasswing Ventures, Zetta Venture Partners, and Gutbrain Ventures.

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