About AmeriLife
AmeriLife is a Financial Services company based in Clearwater (United States) founded in 1971, and was acquired by Thomas H Lee Partners in January 2020. Insurance and retirement solutions are provided by AmeriLife. AmeriLife has raised $11.2 million across 5 funding rounds from investors including Credit Suisse, Thomas H Lee Partners and Cannae Holdings. AmeriLife has completed 23 acquisitions, including Agent Support Group, American Benefits Exchange and BGA Insurance Group. Its website amerilife.com draws about 14 thousand monthly visits. AmeriLife offers products and services including Insurance Solutions, Asset Management Services, and Agent Xcelerator Platform. Its focus areas include Insurance Carriers and Diversified. Its competitors include HUB International, State Farm and Assurant; 2 of its 3 listed competitors have raised funding.
Company details
AmeriLife was established in 1971 and is based in Clearwater, United States. Focus is placed on the insurance and retirement sector within financial services. A variety of insurance policies and retirement planning options are offered to clients. Operations are managed through the domain amerilife.com, with services extended across the United States to support individual and group needs in these areas.
- Headquarters Clearwater, United States
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Insurance
- Email••••••••
- Phone•••• ••••
- Website amerilife.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Thomas H Lee Partners (Jan 2020)
- Total Equity Funding$11.2M (USD)
in 5 rounds
- Latest Funding Round$11.2M (USD), Series A
Nov 2022
- InvestorsCredit Suisse
& 7 more
- Investments & AcquisitionsAgent Support Group
& 22 more
- Acquired by
Products & Services of AmeriLife
AmeriLife offers a comprehensive portfolio of products and services, including Insurance Solutions, Asset Management Services, and Agent Xcelerator Platform.
Offers health and life insurance plans through agents.
Provides fee-based financial and retirement solutions.
Supports agents with CRM and sales analytics for client service.
Apps and channels of AmeriLife
its YouTube channel LeadStar has 597 subscribers and 6 videos.
Videos from AmeriLife
The most watched videos on AmeriLife's YouTube channel, LeadStar (597 subscribers). Click a video to play it here.
More on LeadStar.
Funding Insights of AmeriLife
AmeriLife has successfully raised a total of $11.2M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $11.2 million completed in November 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $11.2M
- Total Rounds 5
- Last Round Series A — $11.2M
- First Round $280M
(Jul 2015)
- Investors Count 3
All 5 funding rounds of AmeriLife with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2022 | $11.2M | Series A | – | ICG Enterprise Trust | – |
| Jun 2022 | Series A | – | – | ||
| Jun 2019 | $4.5M | Debt – Conventional | – | – | |
| Aug 2018 | $2.35M | Unspecified | – | – | – |
| Jul 2015 | $280M | Debt – Conventional | – | – | – |
8 investors in total: 8 institutional.
Investors in AmeriLife
AmeriLife has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Credit Suisse, Thomas H Lee Partners and Cannae Holdings.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm investing in multiple sectors | 1981 | icg-enterprise.co.uk | London, United Kingdom | |
| gencap.com | ||||
Private equity investments are directed toward traditional industries. | 1974 | thl.com | Boston, United States | |
| reservoircap.com | ||||
Private equity firm focused on financial services sector | jcfco.com | New York, United States | ||
Wealth management, asset management, and investment banking services are offered. | 1856 | credit-suisse.com | Zurich, Switzerland | |
Holding company investing in varied sectors | 2014 | cannaeholdings.com | Las Vegas, United States | |
Black Diamond Capital Partners is focused on insurance sector investments. | 2005 | blackdiamondpartners.com | Austin, United States |
Investor details for AmeriLife
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of AmeriLife
42 people are tracked at AmeriLife (27 in leadership, 15 in team).
| Name | Role | Group |
|---|---|---|
Tim Calvert | COO | Leadership |
Ovi Vitas | Chief Marketing Officer | Leadership |
Jim Quinn | CFO | Leadership |
Jay Thudium | Director, Product & Advanced Strategies | Leadership |
Joanna Barker | Vice President Of Digital Marketing | Leadership |
Natasha Dujmovic | Director Of Risk Management | Leadership |
Scott R. Perry | Chairman & CEO | Leadership |
Wendy Clausz | Senior Director, Operations And Transformation | Leadership |
Kristine Cameron | Senior Director Business Technology Solutions | Leadership |
Steve Mermelstein | Sr. Director IT Integration | Leadership |
Jay Hare | IT Director Of Infrastructure And Operations | Leadership |
Farhan Khan | Senior Director - Enterprise Applications | Leadership |
Tyler Pico | Executive Director | Content Marketing | Leadership |
Mike Vietri | Chief Distribution Officer | Leadership |
Christina Ragone | Senior Vice President Health Distribution Operations And Chief Of Staff | Leadership |
David Paul | Vice President, Life | Leadership |
Bart Turner | Vp, Tax And Treasury | Leadership |
Nick Paladino | Senior Vice President Finance | Leadership |
Joshua Zwart | Divisional CFO - Accumulation And Retirement Income | Leadership |
Jamie Sarno | Vice President Of Medicare Supplement And Health Specialty | Leadership |
22 more people are available in the full profile.
Complete people profiles for AmeriLife
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Investments & Acquisitions by AmeriLife
AmeriLife has strategically engaged in corporate development activities, having acquired 23 companies. Notable acquisitions include Agent Support Group, American Benefits Exchange and BGA Insurance Group.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Insurance marketing and sales support is provided to financial professionals. | ohlsongroup.com | Carmel, United States | 2003 | Apr 2025 | •••• | |
Insurance solutions for individuals, groups, and seniors are provided. | onehealthbenefits.com | 0 | Dec 2024 | •••• | ||
Crump Life Insurance Services is engaged in distributing insurance and retirement products. | crump.com | Harrisburg, United States | 1920 | Jan 2024 | •••• | |
Life insurance and financial marketing services are provided to clients. | truchoiceoid.com | Minneapolis, United States | 2019 | Nov 2022 | •••• | |
Provider of financial services | truchoicefinancial.com | Minneapolis, United States | 2018 | Nov 2022 | •••• | |
Provider of retirement planning and life insurance services | bgainsurance.net | Conshohocken, United States | 2008 | Mar 2022 | •••• | |
Diversified insurance services are provided by Saybrus Partners since 2009. | saybruspartners.com | Hartford, United States | 2009 | Jul 2021 | •••• | |
Life insurance brokerage services are offered nationwide by Insurance 360. | insurance360.net | Austin, United States | 1983 | Mar 2021 | •••• | |
Digital marketing services are provided to clients by DFS Marketing. | dfs-marketing.com | Conroe, United States | 2011 | Mar 2021 | •••• | |
Agency management software is supplied for insurance agents and brokers. | seniormarketadvisors.com | Nashville, United States | 2007 | Jan 2021 | •••• |
Complete acquisition details for AmeriLife
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
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Timeline of AmeriLife
16 dated milestones of AmeriLife across 54 years, from founding to its latest funding, stage changes and deals.
- Founded AmeriLife is founded.
- Exit Acquired by Black Diamond Capital Partners.
- Exit Acquired by J.C. Flowers.
- Funding First funding round of $280.0M.
- Exit Acquired by Thomas H Lee Partners.
- Acquisition Acquires Senior Market Advisors.
- Acquisition Acquires DFS Marketing.
- Acquisition Acquires Insurance 360.
- Acquisition Acquires Saybrus Partners.
- Acquisition Acquires BGA Insurance Group.
- Acquisition Acquires TruChoice OID.
- Acquisition Acquires TruChoice Financial.
- Funding Latest funding round, Series A, of $11.2M.
- Acquisition Acquires Crump Life Insurance Services.
- Acquisition Acquires Onehealthbenefits.
- Acquisition Acquires Ohlson Group.
Competitors of AmeriLife
AmeriLife has 3 listed competitors in our database, 2 of them funded. They include HUB International, State Farm and Assurant.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hubinternational.com | 1998 | Chicago, United States | $1.6B | Investment advisory, insurance distribution, and risk management services are provided. | ||
| statefarm.com | 1922 | Bloomington, United States | $66.94M | 54,024 | Insurance and financial services are provided to individuals and businesses. | |
| assurant.com | 1892 | New York, United States | 296 | Homeowner, rental, vehicle, flood, and travel insurance services are provided. |
Detailed competitors of AmeriLife
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Verified entity values are shown only after access is granted.
Web traffic of AmeriLife
The website of AmeriLife (amerilife.com) receives about 14.3K visits a month and ranks #1,818,950 among all websites worldwide, #6,079 in Insurance.
- Monthly visits14.3K
▲ 30.4% vs previous month
- Unique visitors5.3K
per month
- Global rank#1,818,950
among all websites
- Category rank#6,079
Finance · Insurance
- Bounce rate36%
- Pages per visit2.6
- Average visit4 min 20 sec
- DevicesDesktop 47% · Mobile 53%
Websites whose visitors overlap most with AmeriLife. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
novakinsurance.com | novakinsurance.com | 100% | – | ||
alliance-ins.com | alliance-ins.com | 95% | #9,361,299 | – | |
| coverager.com | 88% | 99.1K | #454,509 | View details | |
insurancenewsnet.com | insurancenewsnet.com | 88% | #482,877 | – | |
amerifirst.us | amerifirst.us | 65% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 10 similar websites and full traffic analytics for AmeriLife
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- 10 similar websites
- Audience overlap
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Top companies in Insurance & Risk Management
3 companies that operate in the same segment as AmeriLife (Insurance & Risk Management) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Investment advisory, insurance distribution, and risk management services are provided. | 1998 | Chicago, Illinois, United States | USD 1.6 B | |||
Financial institution offering insurance & transaction services | 1847 | Jacksonville, United States | USD 500 M | USD 14.51 B | 23,530 | |
Integrated healthcare services and coverage are provided nationwide. | 1945 | United States |
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Related news about Amerilife
Complete news archive for AmeriLife
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Frequently Asked Questions about AmeriLife
AmeriLife was founded in 1971 and raised its 1st funding round 44 years after it was founded.
AmeriLife is headquartered in Clearwater, United States. It is registered at Clearwater, Florida, United States.
AmeriLife is a funded company, having raised a total of $11.2M across 5 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $280M, raised on Jul 2015.
AmeriLife was established in 1971 and is based in Clearwater, United States. Focus is placed on the insurance and retirement sector within financial services. A variety of insurance policies and retirement planning options are offered to clients. Operations are managed through the domain amerilife.com, with services extended across the United States to support individual and group needs in these areas.
AmeriLife's top competitors include HUB International, Assurant and State Farm.
AmeriLife offers Insurance Solutions, Asset Management Services, and Agent Xcelerator Platform.
AmeriLife has made 23 acquisitions, including Agent Support Group, American Benefits Exchange, and BGA Insurance Group.
AmeriLife has 8 investors. Key investors include Credit Suisse, Thomas H Lee Partners, Cannae Holdings, ICG Enterprise Trust, and Genstar Capital.
Yes. AmeriLife was acquired by Thomas H Lee Partners in January 2020.