About Analyx
Analyx is a Technology company based in Poznan (Poland) founded in 2006, and was acquired by Analytic Partners in January 2025. Marketing predictive analytics software solution. Its focus areas include Enterprise Applications, Customer Success Management, Customer Metrics and Predictive Analytics.
Company details
Analyx provides a marketing predictive analytics software solution. It offers a SpendWorx product that allows clients to improve the effectiveness of their marketing and sales expenditures across online and offline channels. Its web-based solution allows users to segment customers by applying clustering and predictive analytics. Its additional offerings include campaign optimization segmentation, demand forecasting, loyalty, marketing spend effectiveness, and more.
- Headquarters Poznan, Poland
- Stage Acquired
- SectorsTechnology
- Website analyx.com
- Social LinkedIn X Facebook
- Acquired by Analytic Partners (Jan 2025)
- Investors
- Acquired byAnalytic Partners
(Jan 2025)
Investors in Analyx
Analyx has secured backing from 1 investor. Prominent investors backing the company include Analytic Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Marketing analytics solutions for customer insights and optimization are provided. | 2000 | analyticpartners.com | New York, United States |
Investor details for Analyx
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People of Analyx
6 people are tracked at Analyx (4 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Claudio Righetti | CEO | Leadership |
Sascha Stürze | Founder & CPO | Leadership |
Marcin Godlewski | Head Of Product And Technology | Leadership |
MacIej L. | Head Of Data Science Department | Leadership |
Philipp Möllers | Industry Lead Pharma, Healthcare & Public Services | Team |
Daniel Klapper | Consumer Choice Expert & Patron Of | Team |
Complete people profiles for Analyx
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Timeline of Analyx
2 dated milestones of Analyx across 19 years, from founding to its latest funding, stage changes and deals.
- Founded Analyx is founded.
- Exit Acquired by Analytic Partners.
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Frequently Asked Questions about Analyx
Analyx was founded in 2006.
Analyx is headquartered in Poznan, Poland. It is registered at Poznan, Greater Poland Voivodeship, Poland.
Analyx provides a marketing predictive analytics software solution. It offers a SpendWorx product that allows clients to improve the effectiveness of their marketing and sales expenditures across online and offline channels. Its web-based solution allows users to segment customers by applying clustering and predictive analytics. Its additional offerings include campaign optimization segmentation, demand forecasting, loyalty, marketing spend effectiveness, and more.
Analyx has 1 investor. Key investors include Analytic Partners.
Yes. Analyx was acquired by Analytic Partners in January 2025.